Dstillery Audiences

BIRD WATCHING ENTHUSIASTS

Audience Size: 3.2 Million Devices

Explore the Bird Watching Enthusiasts Audience

Below you'll find more information about the Bird Watching Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Bird Watching Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Bird Watching Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bird Watching Enthusiasts audience is Lawn & Garden Enthusiasts.

Interest Composition Index
Lawn & Garden Enthusiasts 48.81% 32.58x
Home Exterior Design Enthusiasts 42.20% 31.76x
Beekeeping Enthusiasts 42.19% 30.22x
Country Home Decorators 42.93% 29.64x
DIYers 39.87% 26.80x
Off the Grid Living Enthusiasts 41.61% 26.40x
Antiquing Enthusiasts 41.11% 26.31x
Home and Garden TV Fans 36.40% 26.30x
New Homeowners 41.06% 25.95x
Home Remodelers 33.51% 25.87x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Interest attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bird Watching Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bird Watching Enthusiasts audience is Maurices.

Location Composition Index
Maurices 0.02% 1.63x
Carhartt 0.24% 1.45x
Mens Wearhouse 0.01% 1.11x
Victoria's Secret 0.01% 1.06x
The Childrens Place 0.01% 1.03x
Old Navy 0.01% 0.95x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Location attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bird Watching Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bird Watching Enthusiasts audience is bestbinocularsreviews.com.

Website Composition Index
bestbinocularsreviews.com 1.42% 62.79x
hummingbird-guide.com 1.24% 56.86x
wbu.com 4.06% 43.48x
birdsandblooms.com 11.16% 37.36x
massaudubon.org 1.83% 36.45x
woodworkersjournal.com 1.35% 34.23x
northernwoodlands.org 1.04% 33.48x
wildflower.org 3.26% 33.13x
walterreeves.com 1.40% 33.11x
provenwinners.com 2.99% 33.04x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Web attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bird Watching Enthusiasts audience is Bird Watching.

Content Affinity Composition Index
Bird Watching 1.33% 33.58x
Lawns & Pest Control 4.92% 21.40x
Rural Living 0.03% 21.05x
Home Improvement Contractor 0.08% 18.42x
Holiday Gifts 0.38% 17.59x
Home Decoration - Crafts & Kids 0.76% 16.11x
Homesteading 5.86% 15.96x
Survival Guides 0.29% 15.49x
Homemade Jewelry & Crafts 1.15% 15.49x
Grilling 1.37% 15.43x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bird Watching Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female