Dstillery Audiences

BIRD WATCHING ENTHUSIASTS

Audience Size: 2.1 Million Devices

Explore the Bird Watching Enthusiasts Audience

Below you'll find more information about the Bird Watching Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Bird Watching Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Bird Watching Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bird Watching Enthusiasts audience is Lawn & Garden Enthusiasts.

Interest Composition Index
Lawn & Garden Enthusiasts 49.49% 79.15x
Home Exterior Design Enthusiasts 43.50% 78.00x
Beekeeping Enthusiasts 40.56% 74.91x
Country Home Decorators 45.75% 70.12x
Home and Garden TV Fans 37.16% 67.29x
Off the Grid Living Enthusiasts 44.13% 66.24x
Home Remodelers 32.96% 65.52x
Heart Surgery Researchers 33.54% 64.63x
DIYers 40.94% 64.42x
Home Coffee Makers 38.22% 64.00x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Interest attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bird Watching Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bird Watching Enthusiasts audience is Talbots.

Location Composition Index
Talbots 0.01% 2.44x
White House Black Market 0.02% 1.60x
Banana Republic 0.01% 1.49x
Chicos 0.01% 1.42x
Carhartt 0.17% 1.32x
Zumiez 0.01% 1.30x
Old Navy 0.02% 1.25x
Mens Wearhouse 0.01% 1.19x
Maurices 0.02% 1.06x
Buckle 0.01% 0.99x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Location attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bird Watching Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bird Watching Enthusiasts audience is bestbinocularsreviews.com.

Website Composition Index
bestbinocularsreviews.com 1.48% 70.65x
wbu.com 4.09% 55.57x
wildflower.org 1.19% 45.72x
monrovia.com 1.94% 45.19x
provenwinners.com 1.10% 44.26x
birdsandblooms.com 9.29% 43.53x
gardenia.net 1.20% 43.09x
extension.org 2.72% 39.99x
pennington.com 1.06% 37.79x
monarchbutterflygarden.net 1.17% 36.99x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Web attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bird Watching Enthusiasts audience is Bird Watching.

Content Affinity Composition Index
Bird Watching 0.54% 56.77x
Lawns & Pest Control 2.19% 38.38x
Yard Structures 0.60% 31.03x
Grilling 0.98% 29.31x
Discount Shopping 0.36% 28.01x
Telescopes 0.34% 27.82x
Homesteading 5.09% 27.69x
Garden Power Equipment 3.17% 26.25x
Farming & Agriculture 0.50% 26.14x
Amateur Radios 0.72% 25.27x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bird Watching Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female