Dstillery Audiences

BIRD WATCHING ENTHUSIASTS

Audience Size: 2.4 Million Devices

Explore the Bird Watching Enthusiasts Audience

Below you'll find more information about the Bird Watching Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Bird Watching Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Bird Watching Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bird Watching Enthusiasts audience is Lawn & Garden Enthusiasts.

Interest Composition Index
Lawn & Garden Enthusiasts 51.84% 48.51x
Home Exterior Design Enthusiasts 40.98% 46.51x
Country Home Decorators 41.09% 42.76x
Home Coffee Makers 38.27% 40.46x
Lawn and Home Pest Control Researchers 38.13% 39.98x
Antiquing Enthusiasts 39.79% 39.96x
New Homeowners 45.89% 39.64x
Off the Grid Living Enthusiasts 39.88% 38.96x
Organic Food Eaters 38.37% 37.50x
Eco-Conscious Consumers 33.85% 36.90x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Interest attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bird Watching Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bird Watching Enthusiasts audience is Talbots.

Location Composition Index
Talbots 0.04% 1.25x
Mens Wearhouse 0.40% 1.11x
Jos A. Bank Clothiers 0.24% 1.10x
Chicos 0.04% 1.10x
Patagonia 0.02% 1.07x
Dressbarn 0.03% 1.04x
Free People 0.02% 1.01x
Buckle 0.07% 0.97x
White House Black Market 0.05% 0.94x
Michael Kors 0.01% 0.86x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Location attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bird Watching Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bird Watching Enthusiasts audience is bestbinocularsreviews.com.

Website Composition Index
bestbinocularsreviews.com 1.19% 123.87x
wbu.com 2.22% 102.29x
nestwatch.org 1.84% 100.04x
birdwatching-bliss.com 3.18% 93.29x
allaboutbirds.org 7.15% 79.81x
feederwatch.org 1.69% 76.87x
birdsandblooms.com 13.84% 73.02x
hummingbird-guide.com 3.05% 72.70x
beautyofbirds.com 1.83% 69.91x
hortmag.com 1.76% 62.54x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Web attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bird Watching Enthusiasts audience is Bird Watching.

Content Affinity Composition Index
Bird Watching 4.73% 52.04x
Rural Living 0.27% 27.90x
Home Improvement Contractor 2.88% 25.05x
Handyman Tools 0.05% 24.86x
Survival Guides 0.68% 23.75x
Lawns & Pest Control 14.16% 22.86x
Assorted Topics (Animals, Clothing, Events, Education) 0.08% 21.20x
Environmental Conservation 0.10% 20.85x
Homesteading 6.13% 20.54x
Flags & Trump 0.15% 20.40x
Composition Percentage: The overlap percentage between the Bird Watching Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Bird Watching Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bird Watching Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female