Dstillery Audiences

BIRD AND PARROT LOVERS

Audience Size: 4.4 Million Devices

Explore the Bird and Parrot Lovers Audience

Below you'll find more information about the Bird and Parrot Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Bird and Parrot Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Bird and Parrot Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bird and Parrot Lovers audience is Reptile Enthusiasts.

Interest Composition Index
Reptile Enthusiasts 41.50% 23.01x
Animal Rights Researchers 36.40% 22.68x
Puppy and Dog Adopters 34.89% 22.53x
Dog Breed Researchers 33.03% 21.96x
Pet Health and Nutrition Researchers 34.20% 21.57x
Pet Lovers 31.11% 20.73x
Dog Lovers 32.07% 20.65x
Pet Medication Shoppers 32.87% 19.79x
Home Aquarium Enthusiasts 33.48% 19.72x
Pet Owners 31.47% 19.62x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Interest attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bird and Parrot Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bird and Parrot Lovers audience is Express Outlets.

Location Composition Index
Express Outlets 0.01% 1.39x
Carhartt 0.36% 1.31x
REI 0.01% 1.17x
Belk 0.01% 1.13x
Dressbarn 0.03% 1.08x
Hollister 0.05% 1.05x
Buckle 0.05% 1.04x
Lane Bryant 0.04% 1.03x
Journeys 0.09% 1.00x
The Childrens Place 0.08% 1.00x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Location attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bird and Parrot Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bird and Parrot Lovers audience is lafeber.com.

Website Composition Index
lafeber.com 3.33% 49.47x
cacklehatchery.com 2.29% 39.60x
petclassifieds.us 3.25% 38.51x
animal-world.com 1.47% 37.07x
parrotforums.com 1.17% 35.42x
birdsnow.com 1.83% 35.24x
thatpetplace.com 1.06% 34.11x
backwaterreptiles.com 1.88% 34.02x
roysfarm.com 1.02% 32.71x
americanlisted.com 9.74% 27.55x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Web attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bird and Parrot Lovers audience is Exotic Pets.

Content Affinity Composition Index
Exotic Pets 6.81% 21.34x
Homesteading 5.39% 17.27x
Bird Watching 1.03% 14.81x
Pet Adoption 10.78% 13.47x
Pet Forums 2.83% 13.23x
Rural Living 0.07% 12.76x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 12.71x
Discount Shopping 1.67% 12.68x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.63% 12.23x
Pet Supplies 4.11% 12.14x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Content Affinity attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bird and Parrot Lovers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female