Dstillery Audiences

BIRD AND PARROT LOVERS

Audience Size: 4.6 Million Devices

Explore the Bird and Parrot Lovers Audience

Below you'll find more information about the Bird and Parrot Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Bird and Parrot Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Bird and Parrot Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bird and Parrot Lovers audience is Reptile Enthusiasts.

Interest Composition Index
Reptile Enthusiasts 42.34% 27.05x
Animal Rights Researchers 37.60% 26.74x
Puppy and Dog Adopters 36.16% 26.08x
Dog Breed Researchers 34.79% 25.48x
Pet Health and Nutrition Researchers 35.63% 25.00x
Dog Lovers 32.31% 24.67x
Koi Pond Enthusiasts 35.74% 23.87x
Pet Medication Shoppers 32.08% 23.82x
Pet Lovers 31.65% 23.09x
Home Aquarium Enthusiasts 34.53% 23.04x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Interest attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bird and Parrot Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bird and Parrot Lovers audience is Carhartt.

Location Composition Index
Carhartt 0.32% 1.32x
Belk 0.01% 1.25x
Buckle 0.04% 1.24x
Dressbarn 0.03% 1.15x
White House Black Market 0.04% 1.12x
Zumiez 0.05% 1.10x
Aeropostale 0.04% 1.10x
Old Navy 0.06% 1.10x
Gymboree 0.04% 1.08x
Chicos 0.03% 1.08x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Location attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bird and Parrot Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bird and Parrot Lovers audience is lafeber.com.

Website Composition Index
lafeber.com 4.11% 62.90x
cacklehatchery.com 2.78% 48.47x
birdsnow.com 1.95% 47.95x
petclassifieds.us 4.09% 47.44x
parrotforums.com 1.14% 47.42x
animal-world.com 1.71% 46.13x
thatpetplace.com 1.30% 42.34x
roysfarm.com 1.14% 40.72x
backwaterreptiles.com 2.24% 39.99x
mypetchicken.com 1.55% 37.52x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Web attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bird and Parrot Lovers audience is Exotic Pets.

Content Affinity Composition Index
Exotic Pets 6.82% 22.54x
Homesteading 5.39% 18.59x
Bird Watching 1.10% 16.20x
Pet Adoption 10.15% 15.18x
Pet Forums 2.84% 14.46x
Discount Shopping 1.89% 14.06x
Rural Living 0.08% 13.68x
Survival Guides 0.19% 12.96x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.63% 12.52x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 12.50x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Content Affinity attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bird and Parrot Lovers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female