Dstillery Audiences

BIRD AND PARROT LOVERS

Audience Size: 2.5 Million Devices

Explore the Bird and Parrot Lovers Audience

Below you'll find more information about the Bird and Parrot Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Bird and Parrot Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Bird and Parrot Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bird and Parrot Lovers audience is Pet Health and Nutrition Researchers.

Interest Composition Index
Pet Health and Nutrition Researchers 39.90% 32.62x
Reptile Enthusiasts 48.52% 29.51x
Golden Retriever Content Readers 16.91% 27.60x
Dog Lovers 28.68% 27.49x
Puppy and Dog Adopters 34.41% 26.49x
Labrador Content Readers 18.62% 26.39x
Beekeeping Enthusiasts 27.81% 26.38x
Puppy & Kitten Owners 38.23% 25.98x
Animal Rights Researchers 36.33% 25.46x
Pet Medication Shoppers 32.05% 25.30x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Interest attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bird and Parrot Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bird and Parrot Lovers audience is Express.

Location Composition Index
Express 0.03% 1.45x
Hollister 0.02% 1.45x
Michael Kors 0.01% 1.42x
Aeropostale 0.02% 1.34x
Gymboree 0.02% 1.32x
Carhartt 0.29% 1.27x
Journeys 0.04% 1.22x
H&M 0.01% 1.20x
Forever 21 0.01% 1.16x
Victoria's Secret 0.04% 1.15x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Location attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bird and Parrot Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bird and Parrot Lovers audience is beautyofbirds.com.

Website Composition Index
beautyofbirds.com 3.11% 53.14x
poultryshowcentral.com 1.04% 52.40x
parrotforums.com 1.49% 47.28x
mypetchicken.com 3.79% 42.27x
raising-happy-chickens.com 2.00% 41.24x
theaquariumguide.com 1.04% 40.81x
backyardchickens.com 15.37% 40.28x
knowyourchickens.com 1.32% 39.50x
birdsnow.com 2.16% 39.16x
thecapecoop.com 1.56% 39.10x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Web attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bird and Parrot Lovers audience is Exotic Pets.

Content Affinity Composition Index
Exotic Pets 2.62% 31.72x
Homesteading 6.03% 24.78x
Bird Watching 0.16% 23.96x
Pet Forums 3.33% 21.61x
Rural Living 0.06% 20.60x
Pet Supplies 0.46% 19.95x
Pet Adoption 8.50% 19.55x
Diamonds & Precious Metals 0.06% 18.64x
Assorted Topics (Toys, T-Shirts, Volvos) 0.03% 15.38x
Vaping 0.05% 14.95x
Composition Percentage: The overlap percentage between the Bird and Parrot Lovers audience and the Content Affinity attribute.
Index: A comparison of the Bird and Parrot Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bird and Parrot Lovers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female