Dstillery Audiences

BITCOIN ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Bitcoin Enthusiasts Audience

Below you'll find more information about the Bitcoin Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Bitcoin Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Bitcoin Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bitcoin Enthusiasts audience is Crypto Market Investors.

Interest Composition Index
Crypto Market Investors 21.87% 12.24x
Acura Vehicle Shoppers 17.08% 9.68x
Private Jet Traveler 18.89% 9.65x
Audi Vehicle Shoppers 15.77% 9.43x
Chess Enthusiasts 16.00% 9.26x
BMW Vehicle Shoppers 14.68% 9.18x
Land Rover Shoppers 16.55% 9.15x
Finance Continuing Education Researchers 15.01% 9.14x
Automotive News Readers 12.20% 9.11x
Honda Vehicle Shoppers 16.44% 9.03x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Interest attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bitcoin Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bitcoin Enthusiasts audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 1.60x
Jos A. Bank Clothiers 0.01% 1.51x
American Eagle Outfitters 0.01% 1.44x
Mens Wearhouse 0.02% 1.36x
Express 0.01% 1.23x
Carhartt 0.15% 1.06x
Maurices 0.02% 1.04x
Journeys 0.01% 1.03x
The Childrens Place 0.01% 0.99x
Old Navy 0.01% 0.99x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Location attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bitcoin Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bitcoin Enthusiasts audience is coinmarketcap.com.

Website Composition Index
coinmarketcap.com 12.69% 43.65x
coingecko.com 2.92% 27.07x
coindesk.com 3.30% 26.45x
newsbtc.com 1.75% 22.39x
bitcoinist.com 2.81% 19.26x
forexlive.com 1.04% 13.50x
kitco.com 11.41% 12.74x
svtperformance.com 1.00% 11.45x
cheaperthandirt.com 1.14% 11.03x
scout.com 1.55% 10.72x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Web attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bitcoin Enthusiasts audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.03% 10.83x
Computer Printers 0.07% 8.63x
Franchising 0.06% 8.11x
Hobby Drones & Remote-Controlled Cars 0.24% 7.77x
Phone & Computer Game Downloaders 0.37% 7.56x
Collectibles - Coins & Sports Cards 1.10% 7.46x
Airsoft & Paintball Equipment 0.15% 7.40x
Assorted Topics (Toys, T-Shirts, Volvos) 0.04% 7.34x
Auctions & Repossessions 0.23% 7.21x
Cigars 0.06% 6.89x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bitcoin Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male