Dstillery Audiences

BITCOIN ENTHUSIASTS

Audience Size: 3.9 Million Devices

Explore the Bitcoin Enthusiasts Audience

Below you'll find more information about the Bitcoin Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Bitcoin Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Bitcoin Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bitcoin Enthusiasts audience is Crypto Market Investors.

Interest Composition Index
Crypto Market Investors 30.19% 16.17x
Private Jet Traveler 23.26% 13.53x
Acura Vehicle Shoppers 22.72% 13.53x
Audi Vehicle Shoppers 21.21% 13.04x
Honda Vehicle Shoppers 21.56% 12.73x
Bodybuilding Enthusiasts 18.78% 12.49x
Craft Spirits Enthusiasts 18.29% 12.48x
High End TV Shoppers 19.95% 12.30x
Home Networking Researchers 22.23% 12.23x
Mazda Vehicle Shoppers 19.38% 12.18x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Interest attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bitcoin Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bitcoin Enthusiasts audience is Armani.

Location Composition Index
Armani 0.03% 1.43x
Express Outlets 0.01% 1.40x
Patagonia 0.01% 1.39x
Tommy Bahama 0.02% 1.38x
Uniqlo 0.02% 1.30x
Urban Outfitters 0.04% 1.25x
Bonobos 0.01% 1.24x
Hugo Boss 0.03% 1.22x
The North Face 0.02% 1.21x
White House Black Market 0.07% 1.20x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Location attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bitcoin Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bitcoin Enthusiasts audience is coinmarketcap.com.

Website Composition Index
coinmarketcap.com 14.62% 51.33x
ethereumworldnews.com 1.13% 42.37x
coingecko.com 2.08% 37.00x
longforecast.com 1.09% 32.37x
coindesk.com 9.30% 31.30x
bitcoinist.com 1.11% 27.45x
newsbtc.com 2.92% 25.22x
gurufocus.com 1.10% 18.54x
solvemedia.com 1.02% 18.21x
kitco.com 6.75% 15.94x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Web attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bitcoin Enthusiasts audience is Assorted Topics (Self Improvement, Easy Money, Digital Currency).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.04% 15.36x
Content Streamers & Downloaders 0.02% 9.66x
Gadgets 0.23% 9.66x
Phone & Computer Game Downloaders 1.37% 9.03x
Environmentally Friendly Cars 0.03% 8.65x
Collectibles - Coins & Sports Cards 2.05% 8.22x
Assorted Topics (Power Trains, Drones, Web Design) 0.94% 8.03x
Marijuana 0.57% 8.02x
Motorsport Equipment 3.36% 7.93x
Franchising 0.16% 7.85x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bitcoin Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male