Dstillery Audiences

BITCOIN ENTHUSIASTS

Audience Size: 3.4 Million Devices

Explore the Bitcoin Enthusiasts Audience

Below you'll find more information about the Bitcoin Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Bitcoin Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Bitcoin Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bitcoin Enthusiasts audience is Cryptocurrency Enthusiasts.

Interest Composition Index
Cryptocurrency Enthusiasts 40.14% 19.00x
Crypto Market Investors 31.00% 18.33x
Acura Vehicle Shoppers 19.49% 12.76x
Audi Vehicle Shoppers 18.07% 11.95x
High End TV Shoppers 20.97% 11.71x
Private Jet Traveler 20.24% 11.63x
Headphone Shoppers 19.07% 11.60x
Craft Spirits Enthusiasts 17.12% 11.57x
Bodybuilding Enthusiasts 22.77% 11.26x
Home Networking Researchers 21.04% 11.18x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Interest attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bitcoin Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bitcoin Enthusiasts audience is Everlane.

Location Composition Index
Everlane 0.01% 2.35x
Joe's Jeans 0.01% 1.65x
Ralph Lauren 0.01% 1.58x
Armani 0.03% 1.43x
Club Monaco 0.01% 1.42x
Saint Laurent Paris 0.01% 1.41x
Uniqlo 0.02% 1.36x
Columbia 0.01% 1.36x
Free People 0.02% 1.35x
Zara 0.04% 1.34x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Location attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bitcoin Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bitcoin Enthusiasts audience is coinmarketcap.com.

Website Composition Index
coinmarketcap.com 27.51% 84.27x
icobench.com 1.38% 76.71x
worldcoinindex.com 2.06% 75.44x
themerkle.com 1.91% 72.54x
coingecko.com 1.33% 70.70x
smartereum.com 1.70% 61.04x
ethereumworldnews.com 4.15% 58.15x
coincentral.com 1.49% 57.75x
newsbtc.com 1.59% 57.10x
cryptoglobe.com 1.69% 51.30x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Web attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bitcoin Enthusiasts audience is Assorted Topics #11385 (Self Improvement, Easy Money, Digital Currency).

Content Affinity Composition Index
Assorted Topics #11385 (Self Improvement, Easy Money, Digital Currency) 0.09% 16.58x
Alternative Streaming Services 0.36% 9.69x
Content Streamers & Downloaders 0.12% 8.52x
Gadgets 0.51% 8.49x
Phone & Computer Game Downloaders 2.85% 8.27x
Environmentally Friendly Cars 0.07% 8.19x
Marijuana 1.34% 8.15x
Men's Dress Shirt Shopping 1.32% 8.01x
Assorted Topics #11257 (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.08% 7.83x
Motorsport Equipment 3.55% 7.83x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bitcoin Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male