Dstillery Audiences

BITCOIN ENTHUSIASTS

Audience Size: 2.6 Million Devices

Explore the Bitcoin Enthusiasts Audience

Below you'll find more information about the Bitcoin Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Bitcoin Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Bitcoin Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bitcoin Enthusiasts audience is Cryptocurrency Enthusiasts.

Interest Composition Index
Cryptocurrency Enthusiasts 17.53% 12.53x
Virtual Reality Enthusiasts 15.28% 12.37x
eSports Enthusiasts 15.79% 12.24x
Anime Fans 16.01% 11.98x
Video and Computer Gaming Enthusiasts 13.06% 11.96x
Chess Enthusiasts 13.47% 11.88x
Video Gamers 15.95% 11.87x
iPhone Users 9.52% 11.48x
Blockchain Enthusiasts 14.02% 11.29x
Telemedicine Content Readers 4.07% 11.15x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Interest attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bitcoin Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bitcoin Enthusiasts audience is Aeropostale.

Location Composition Index
Aeropostale 0.02% 1.30x
Michael Kors 0.01% 1.25x
Lane Bryant 0.01% 1.25x
Victoria's Secret 0.02% 1.24x
Gap 0.01% 1.22x
J. Crew 0.01% 1.17x
Dressbarn 0.01% 1.14x
Maurices 0.04% 1.14x
White House Black Market 0.02% 1.11x
Talbots 0.01% 1.09x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Location attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Bitcoin Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Bitcoin Enthusiasts audience is coindesk.com.

Website Composition Index
coindesk.com 5.10% 27.34x
kitco.com 5.90% 16.39x
saintlad.com 1.46% 14.31x
coingecko.com 2.57% 13.83x
holdtoreset.com 1.25% 13.30x
gamepedia.com 2.01% 13.11x
gameskinny.com 2.52% 11.95x
strawpoll.com 1.28% 11.95x
blizzardwatch.com 1.61% 11.89x
invenglobal.com 1.93% 11.83x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Web attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bitcoin Enthusiasts audience is Retail Industry News.

Content Affinity Composition Index
Retail Industry News 0.03% 10.95x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.04% 9.12x
Credit Unions & Consumer Protection 0.02% 8.21x
Collectibles - Coins & Sports Cards 0.65% 7.96x
Discount Shopping 0.02% 7.30x
Custom Printing 0.09% 6.82x
Upstate New York State Athletics 0.02% 6.32x
Machines & Industrial Supplies 0.04% 6.29x
Marketing Professionals 0.03% 6.26x
Studio & Franchise Video Game Players 1.48% 6.24x
Composition Percentage: The overlap percentage between the Bitcoin Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Bitcoin Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bitcoin Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male