Dstillery Audiences

BLACK HISTORY RESEARCHERS

Audience Size: 3.4 Million Devices

Explore the Black History Researchers Audience

Below you'll find more information about the Black History Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Black History Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Black History Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Black History Researchers audience is Black-Owned Business Researchers.

Interest Composition Index
Black-Owned Business Researchers 40.03% 16.17x
Hip Hop Fans 23.04% 14.78x
Arkansas Razorbacks Fans 15.88% 14.53x
Readers of Jamaican Content 14.11% 11.83x
Hanukkah Celebration Planners 7.50% 11.14x
Cosmetics and Beauty Shoppers 20.82% 9.97x
Discount Health Insurance Researchers 7.79% 9.82x
Urban Movie Channel Watchers 33.41% 9.66x
Curly Hair Care Shoppers 4.32% 9.64x
Jazz Music Fans 5.20% 9.38x
Composition Percentage: The overlap percentage between the Black History Researchers audience and the Interest attribute.
Index: A comparison of the Black History Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Black History Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Black History Researchers audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.01% 1.24x
Maurices 0.01% 0.74x
Composition Percentage: The overlap percentage between the Black History Researchers audience and the Location attribute.
Index: A comparison of the Black History Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Black History Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Black History Researchers audience is blacknews.com.

Website Composition Index
blacknews.com 1.65% 44.35x
becauseofthemwecan.com 2.66% 35.68x
face2faceafrica.com 3.92% 32.72x
iloveoldschoolmusic.com 3.70% 27.08x
popularsuperstars.com 1.37% 25.97x
rollingout.com 1.50% 24.93x
steveharveyfm.com 1.38% 24.57x
bible.org 3.64% 23.57x
ebony.com 6.52% 23.10x
younghollywood.com 1.53% 22.85x
Composition Percentage: The overlap percentage between the Black History Researchers audience and the Web attribute.
Index: A comparison of the Black History Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Black History Researchers audience is African-American Hair.

Content Affinity Composition Index
African-American Hair 0.05% 15.03x
Historical Information - Museums & Libraries 0.27% 9.22x
Feminism 0.06% 8.51x
African American Celebrity Gossip 41.56% 8.08x
Caribbean Cluster 1.04% 7.88x
Assorted Topics (Freebies, Gardens, Jewelry) 0.44% 7.25x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.02% 7.19x
South Africa News Cluster 0.50% 6.91x
Numerology & Astrology 0.05% 6.78x
Music Education 0.06% 5.84x
Composition Percentage: The overlap percentage between the Black History Researchers audience and the Content Affinity attribute.
Index: A comparison of the Black History Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Black History Researchers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male