Explore the Black-Owned Business Researchers Audience
Below you'll find more information about the Black-Owned Business Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Black-Owned Business Researchers audience.
INTERESTS
The Black-Owned Business Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Black-Owned Business Researchers audience is Black History Researchers.
| Interest | Composition | Index |
| Black History Researchers | 31.28% | 29.08x |
| Hip Hop Fans | 19.82% | 25.37x |
| Urban Movie Channel Watchers | 53.21% | 25.24x |
| COVID Treatment Researchers | 10.71% | 21.36x |
| Readers of Jamaican Content | 9.68% | 16.04x |
| Atlanta United Fans | 7.93% | 13.86x |
| Los Angeles Lakers Fans | 6.00% | 9.74x |
| Georgia Activities Researchers | 5.34% | 9.67x |
| Wig Shoppers | 8.28% | 8.66x |
| South Carolina Gamecocks Fans | 4.16% | 8.33x |
Composition Percentage:
The overlap percentage between the Black-Owned Business Researchers audience and the Interest attribute.
Index: A comparison of the Black-Owned Business Researchers audience to the internet population.
Curious about what else the Black-Owned Business Researchers audience is interested in?
Sign Up
APPAREL RETAILERS
The Black-Owned Business Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Black-Owned Business Researchers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.06% | 0.75x |
Composition Percentage:
The overlap percentage between the Black-Owned Business Researchers audience and the Location attribute.
Index: A comparison of the Black-Owned Business Researchers audience to the internet population.
Want to find more of the Black-Owned Business Researchers audience in the real world?
Sign Up
WEBSITES
The Black-Owned Business Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Black-Owned Business Researchers audience is blacknews.com.
| Website | Composition | Index |
| blacknews.com | 4.25% | 32.53x |
| becauseofthemwecan.com | 4.93% | 32.37x |
| blackbusiness.com | 1.77% | 30.06x |
| blackculturenews.com | 1.34% | 29.22x |
| missinstyle.com | 1.14% | 26.41x |
| blavity.com | 10.44% | 25.86x |
| travelnoire.com | 2.36% | 24.90x |
| steveharveyfm.com | 1.75% | 23.93x |
| face2faceafrica.com | 7.57% | 23.82x |
| watchtheyard.com | 1.07% | 23.79x |
Composition Percentage:
The overlap percentage between the Black-Owned Business Researchers audience and the Web attribute.
Index: A comparison of the Black-Owned Business Researchers audience to the internet population.
Want to see more of the websites the Black-Owned Business Researchers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Black-Owned Business Researchers audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).
| Content Affinity | Composition | Index |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.10% | 24.16x |
| Caribbean Cluster | 2.20% | 14.86x |
| African American Celebrity Gossip | 45.83% | 14.85x |
| South Africa News Cluster | 1.43% | 14.00x |
| African-American Hair | 0.38% | 9.43x |
| Franco-African Cluster | 0.09% | 8.65x |
| Liberal Media - Political Activism | 1.17% | 7.94x |
| LGBTQ Advocacy | 1.72% | 6.98x |
| Gossip & Rumors | 5.45% | 6.84x |
| Philanthropy - Nonprofits | 0.09% | 6.78x |
Composition Percentage:
The overlap percentage between the Black-Owned Business Researchers audience and the Content Affinity attribute.
Index: A comparison of the Black-Owned Business Researchers audience to the internet population.
Want to see more of the Content Affinities the Black-Owned Business Researchers audience visits?
Sign Up
DEMOGRAPHICS
The Black-Owned Business Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
Interested in seeing other characteristics of the Black-Owned Business Researchers audience?
Sign Up