Explore the Black-Owned Business Researchers Audience
Below you'll find more information about the Black-Owned Business Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Black-Owned Business Researchers audience.
INTERESTS
The Black-Owned Business Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Black-Owned Business Researchers audience is Black History Researchers.
| Interest | Composition | Index |
| Black History Researchers | 34.09% | 19.08x |
| Hip Hop Fans | 24.59% | 16.66x |
| Urban Movie Channel Watchers | 49.42% | 15.77x |
| COVID Treatment Researchers | 10.37% | 12.08x |
| Readers of Jamaican Content | 12.75% | 11.75x |
| Atlanta United Fans | 9.69% | 9.67x |
| Georgia Activities Researchers | 6.88% | 8.00x |
| South Carolina Gamecocks Fans | 6.14% | 6.74x |
| Los Angeles Lakers Fans | 7.39% | 6.58x |
| Real Estate Decision Makers | 7.17% | 6.54x |
Composition Percentage:
The overlap percentage between the Black-Owned Business Researchers audience and the Interest attribute.
Index: A comparison of the Black-Owned Business Researchers audience to the internet population.
Curious about what else the Black-Owned Business Researchers audience is interested in?
Sign Up
APPAREL RETAILERS
The Black-Owned Business Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Black-Owned Business Researchers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.03% | 0.72x |
Composition Percentage:
The overlap percentage between the Black-Owned Business Researchers audience and the Location attribute.
Index: A comparison of the Black-Owned Business Researchers audience to the internet population.
Want to find more of the Black-Owned Business Researchers audience in the real world?
Sign Up
WEBSITES
The Black-Owned Business Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Black-Owned Business Researchers audience is blacknews.com.
| Website | Composition | Index |
| blacknews.com | 3.94% | 30.97x |
| becauseofthemwecan.com | 4.62% | 29.21x |
| blackbusiness.com | 1.48% | 28.80x |
| blackthen.com | 1.87% | 27.32x |
| blavity.com | 6.35% | 23.76x |
| tvone.tv | 3.54% | 23.76x |
| urbanbellemag.com | 5.50% | 23.33x |
| travelnoire.com | 1.83% | 23.20x |
| getuperica.com | 1.29% | 23.04x |
| face2faceafrica.com | 7.52% | 23.00x |
Composition Percentage:
The overlap percentage between the Black-Owned Business Researchers audience and the Web attribute.
Index: A comparison of the Black-Owned Business Researchers audience to the internet population.
Want to see more of the websites the Black-Owned Business Researchers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Black-Owned Business Researchers audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).
| Content Affinity | Composition | Index |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.05% | 23.78x |
| Caribbean Cluster | 2.50% | 11.82x |
| African American Celebrity Gossip | 48.22% | 11.28x |
| South Africa News Cluster | 1.26% | 10.38x |
| African-American Hair | 0.37% | 7.95x |
| Philanthropy - Nonprofits | 0.08% | 6.77x |
| Liberal Media - Political Activism | 1.55% | 6.70x |
| Women Shoppers | 0.44% | 5.83x |
| LGBTQ Advocacy | 2.09% | 5.72x |
| Fashion & Retail | 0.32% | 5.53x |
Composition Percentage:
The overlap percentage between the Black-Owned Business Researchers audience and the Content Affinity attribute.
Index: A comparison of the Black-Owned Business Researchers audience to the internet population.
Want to see more of the Content Affinities the Black-Owned Business Researchers audience visits?
Sign Up
DEMOGRAPHICS
The Black-Owned Business Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other characteristics of the Black-Owned Business Researchers audience?
Sign Up