Dstillery Audiences

BLADES AND HUNTING KNIFE SHOPPERS

Audience Size: 5.4 Million Devices

Explore the Blades and Hunting Knife Shoppers Audience

Below you'll find more information about the Blades and Hunting Knife Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.4 million unique devices whose actions qualify for the Blades and Hunting Knife Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Blades and Hunting Knife Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Blades and Hunting Knife Shoppers audience is Locking Device Shoppers.

Interest Composition Index
Locking Device Shoppers 35.01% 9.10x
Snowmobile Enthusiasts 30.36% 8.89x
Model Aircraft and Rocket Hobbyists 10.84% 5.55x
Infiniti Vehicle Shoppers 17.84% 5.32x
Competitive Car Brand Shoppers 7.32% 5.23x
Lexus Vehicle Shoppers 16.10% 5.22x
Motorcycle Enthusiasts 7.40% 5.12x
Quads and ATV Enthusiasts 8.00% 4.86x
Work Boots & Safety Footwear Shoppers 6.38% 4.75x
Cowboy Boots Shoppers 13.53% 4.42x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Interest attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Blades and Hunting Knife Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Blades and Hunting Knife Shoppers audience is H&M.

Location Composition Index
H&M 0.01% 1.21x
Chicos 0.01% 1.17x
Express 0.02% 1.16x
Gymboree 0.02% 1.15x
Aeropostale 0.01% 1.14x
White House Black Market 0.01% 1.11x
Victoria's Secret 0.01% 1.07x
Maurices 0.02% 1.07x
Old Navy 0.02% 1.05x
Urban Outfitters 0.01% 1.01x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Location attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Blades and Hunting Knife Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Blades and Hunting Knife Shoppers audience is bladeforums.com.

Website Composition Index
bladeforums.com 2.70% 24.10x
hiconsumption.com 6.61% 15.42x
watchuseek.com 1.45% 13.78x
thefirearmblog.com 1.30% 10.48x
ammoland.com 1.67% 10.34x
primalsurvivor.net 1.03% 8.48x
worthpoint.com 3.57% 8.44x
honda.com 2.06% 7.49x
cycletrader.com 6.49% 6.91x
ammoseek.com 1.75% 6.59x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Web attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Blades and Hunting Knife Shoppers audience is Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing).

Content Affinity Composition Index
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.75% 23.19x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 15.79x
Survival Guides 0.04% 12.06x
Police Gear 0.05% 11.48x
Airsoft & Paintball Equipment 0.01% 11.42x
Bags & Luggage 0.35% 11.24x
Watches Retail 0.24% 9.60x
Gun Enthusiast - Rifles & Ammo 0.46% 9.30x
Sports - Golf, Hunting, Fishing 0.02% 7.98x
Gun Enthusiast - Hunting & Self Defense 1.95% 7.00x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Blades and Hunting Knife Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male