Dstillery Audiences

BLADES AND HUNTING KNIFE SHOPPERS

Audience Size: 5.5 Million Devices

Explore the Blades and Hunting Knife Shoppers Audience

Below you'll find more information about the Blades and Hunting Knife Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.5 million unique devices whose actions qualify for the Blades and Hunting Knife Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Blades and Hunting Knife Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Blades and Hunting Knife Shoppers audience is Locking Device Shoppers.

Interest Composition Index
Locking Device Shoppers 25.34% 7.93x
Model Aircraft and Rocket Hobbyists 13.93% 7.46x
Lexus Vehicle Shoppers 16.97% 6.26x
Quads and ATV Enthusiasts 10.02% 6.16x
Work Boots & Safety Footwear Shoppers 8.10% 5.99x
Infiniti Vehicle Shoppers 16.19% 5.88x
Cowboy Boots Shoppers 13.12% 5.51x
Truck Shoppers 8.32% 5.49x
Getting Off the Grid Travelers 5.81% 5.23x
Diesel Vehicle Shoppers 7.66% 4.92x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Interest attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Blades and Hunting Knife Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Blades and Hunting Knife Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.25% 1.14x
Mens Wearhouse 0.03% 1.11x
Old Navy 0.04% 1.11x
Maurices 0.05% 1.08x
J. Crew 0.01% 1.06x
Jos A. Bank Clothiers 0.02% 1.04x
Buckle 0.03% 1.01x
H&M 0.01% 1.01x
Express 0.03% 1.00x
Hollister 0.02% 1.00x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Location attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Blades and Hunting Knife Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Blades and Hunting Knife Shoppers audience is bladeforums.com.

Website Composition Index
bladeforums.com 4.14% 27.10x
olightstore.com 1.99% 22.57x
hiconsumption.com 10.07% 18.44x
watchuseek.com 1.88% 14.66x
thefirearmblog.com 1.62% 12.87x
budsgunshop.com 2.71% 12.23x
eurooptic.com 1.16% 11.82x
ammoland.com 2.73% 11.66x
silencershop.com 1.06% 11.61x
glocktalk.com 1.03% 10.10x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Web attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Blades and Hunting Knife Shoppers audience is Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing).

Content Affinity Composition Index
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 1.29% 24.56x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 15.79x
Police Gear 0.10% 11.97x
Bags & Luggage 0.52% 11.95x
Watches Retail 0.31% 11.92x
Gun Enthusiast - Rifles & Ammo 1.68% 10.70x
Survival Guides 0.05% 9.33x
Gun Enthusiast - Hunting & Self Defense 3.12% 8.38x
Airsoft & Paintball Equipment 0.01% 8.18x
Recreational Motor Sport Enthusiasts 0.57% 7.53x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Blades and Hunting Knife Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male