Dstillery Audiences

BLADES AND HUNTING KNIFE SHOPPERS

Audience Size: 4.9 Million Devices

Explore the Blades and Hunting Knife Shoppers Audience

Below you'll find more information about the Blades and Hunting Knife Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the Blades and Hunting Knife Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Blades and Hunting Knife Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Blades and Hunting Knife Shoppers audience is Gun Rights Advocates.

Interest Composition Index
Gun Rights Advocates 41.63% 25.99x
Getting Off the Grid Travelers 21.69% 24.67x
Archery Enthusiasts 33.32% 23.88x
Power Tools Shoppers 30.55% 23.25x
Quads and ATV Enthusiasts 36.90% 23.21x
Honda Vehicle Shoppers 33.74% 22.80x
Off the Grid Living Enthusiasts 30.02% 22.78x
Truck Shoppers 34.09% 22.68x
Corvette Enthusiasts 32.88% 22.64x
Jeep Vehicle Shoppers 31.68% 22.58x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Interest attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Blades and Hunting Knife Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Blades and Hunting Knife Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.38% 1.44x
REI 0.01% 1.21x
Talbots 0.03% 1.18x
Chicos 0.04% 1.14x
Buckle 0.04% 1.14x
White House Black Market 0.05% 1.09x
Lane Bryant 0.03% 1.06x
Jos A. Bank Clothiers 0.03% 1.04x
Zumiez 0.05% 1.03x
Eddie Bauer 0.02% 1.03x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Location attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Blades and Hunting Knife Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Blades and Hunting Knife Shoppers audience is benchmade.com.

Website Composition Index
benchmade.com 1.74% 61.95x
bladehq.com 2.70% 58.57x
kaiusaltd.com 2.31% 57.20x
coldsteel.com 2.50% 55.45x
bladeforums.com 7.36% 55.34x
sogknives.com 1.15% 51.69x
rx7club.com 2.19% 51.12x
vortexoptics.com 1.87% 50.28x
knifeup.com 3.74% 50.17x
skdtac.com 1.25% 50.16x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Web attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Blades and Hunting Knife Shoppers audience is Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing).

Content Affinity Composition Index
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 5.71% 29.64x
Watches & Jewelry 0.02% 24.51x
Airsoft & Paintball Equipment 1.01% 23.33x
Gun Enthusiast - Rifles & Ammo 16.95% 22.22x
Police Gear 6.81% 22.07x
Handyman Tools 0.02% 19.41x
Sports - Skiing, Snowboarding 0.02% 18.04x
Survival Guides 0.26% 17.88x
Texas Off-Roading 0.12% 16.56x
Recreational Motor Sport Enthusiasts 2.88% 16.53x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Blades and Hunting Knife Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male