Dstillery Audiences

BLADES AND HUNTING KNIFE SHOPPERS

Audience Size: 4 Million Devices

Explore the Blades and Hunting Knife Shoppers Audience

Below you'll find more information about the Blades and Hunting Knife Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Blades and Hunting Knife Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Blades and Hunting Knife Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Blades and Hunting Knife Shoppers audience is Model Aircraft and Rocket Hobbyists.

Interest Composition Index
Model Aircraft and Rocket Hobbyists 22.81% 9.11x
Getting Off the Grid Travelers 15.39% 8.61x
Locking Device Shoppers 30.43% 8.24x
Quads and ATV Enthusiasts 16.01% 7.84x
Outdoors Enthusiasts 15.75% 7.82x
Work Boots & Safety Footwear Shoppers 14.37% 7.44x
Truck Shoppers 13.74% 7.12x
Archery Enthusiasts 12.19% 7.08x
Hunters 12.86% 6.84x
Corvette Enthusiasts 11.51% 6.54x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Interest attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Blades and Hunting Knife Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Blades and Hunting Knife Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.16% 1.27x
Mens Wearhouse 0.01% 1.17x
Maurices 0.01% 1.10x
Victoria's Secret 0.01% 1.01x
Journeys 0.01% 0.97x
Old Navy 0.01% 0.87x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Location attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Blades and Hunting Knife Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Blades and Hunting Knife Shoppers audience is olightstore.com.

Website Composition Index
olightstore.com 2.77% 23.60x
cheaperthandirt.com 2.43% 23.16x
grabagun.com 1.51% 23.09x
bladeforums.com 5.88% 22.95x
recoilweb.com 1.70% 22.64x
gunmagwarehouse.com 1.36% 22.31x
shootingillustrated.com 1.99% 19.84x
americanrifleman.org 2.22% 19.68x
soldiersystems.net 1.37% 19.53x
gunsandammo.com 1.61% 19.10x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Web attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Blades and Hunting Knife Shoppers audience is Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing).

Content Affinity Composition Index
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 2.11% 20.51x
Police Gear 1.84% 16.07x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 15.79x
Gun Enthusiast - Rifles & Ammo 9.60% 13.92x
Airsoft & Paintball Equipment 0.21% 13.09x
Gun Enthusiast - Hunting & Self Defense 11.28% 11.50x
Hobby Drones & Remote-Controlled Cars 0.27% 11.24x
Texas Off-Roading 0.02% 10.53x
Watches Retail 0.98% 10.40x
Power Tools 1.59% 10.10x
Composition Percentage: The overlap percentage between the Blades and Hunting Knife Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Blades and Hunting Knife Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Blades and Hunting Knife Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male