Dstillery Audiences

BLENDER SHOPPERS

Audience Size: 2.1 Million Devices

Explore the Blender Shoppers Audience

Below you'll find more information about the Blender Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Blender Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Blender Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Blender Shoppers audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 12.72% 41.58x
Cooking Show Fans 12.92% 41.07x
Recipe Researchers 13.54% 38.58x
Italian Food Enthusiasts 13.51% 35.08x
Mexican Food Enthusiasts 24.49% 32.31x
Cook at Home Parents 24.39% 30.18x
Malaysian Food Enthusiasts 23.73% 28.75x
Home Design and Living Publication Readers 11.45% 28.40x
Shelf-Stable Food Content Readers 23.60% 28.38x
Godiva Chocolate Fans 12.21% 27.90x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Interest attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Blender Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Blender Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.47x
Maurices 0.03% 1.45x
Old Navy 0.01% 0.98x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Location attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Blender Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Blender Shoppers audience is southernfoodandfun.com.

Website Composition Index
southernfoodandfun.com 1.17% 25.67x
pillsbury.com 4.30% 23.79x
springhillnursery.com 1.86% 23.59x
bettycrocker.com 6.66% 22.75x
yourcupofcake.com 1.02% 20.93x
michiganbulb.com 1.96% 20.91x
gurneys.com 2.45% 20.56x
bunnyswarmoven.net 2.47% 20.54x
yummly.com 1.05% 20.30x
foodal.com 1.99% 19.69x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Web attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Blender Shoppers audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.09% 14.80x
Cakes & Sweets 0.21% 13.16x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 2.86% 10.98x
Assorted Topics (Family, Household Wellness, The Beach) 5.32% 10.46x
Mail Order Food 0.15% 9.71x
Cooking Recipe & Ingredient Researchers 18.14% 9.32x
Sewing, Embroidery & Quilting 0.48% 9.20x
Low Carb Diets 1.27% 9.00x
Home Remodeling 0.04% 8.88x
Home Decoration Content Readers 5.57% 8.72x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Blender Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female