Dstillery Audiences

BLENDER SHOPPERS

Audience Size: 3 Million Devices

Explore the Blender Shoppers Audience

Below you'll find more information about the Blender Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Blender Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Blender Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Blender Shoppers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 43.38% 27.29x
Kitchen Appliance Shoppers 42.67% 27.29x
Home Kitchen Chefs 38.40% 25.74x
Bargain Shopping Researchers 38.21% 25.51x
Lawn & Garden Enthusiasts 42.11% 25.37x
Hardware Shoppers 34.25% 25.24x
Home Decor Shoppers 37.83% 25.23x
Spa and Pool Owners 37.96% 25.15x
Apartment Furniture Shoppers 37.30% 24.63x
Mattress Shoppers 45.82% 24.56x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Interest attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Blender Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Blender Shoppers audience is Supreme.

Location Composition Index
Supreme 0.00% 1.37x
REI 0.02% 1.21x
Columbia 0.01% 1.07x
Chicos 0.05% 1.06x
LOFT 0.04% 1.05x
Tommy Bahama 0.03% 1.05x
Patagonia 0.01% 1.05x
Carhartt 0.19% 1.04x
Talbots 0.05% 1.03x
The North Face 0.02% 1.03x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Location attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Blender Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Blender Shoppers audience is ninjakitchen.com.

Website Composition Index
ninjakitchen.com 1.28% 89.42x
thermador.com 2.86% 79.94x
kitchenaid.com 14.06% 79.88x
cookscountry.com 1.39% 72.73x
retrorenovation.com 1.07% 63.29x
decorplanet.com 1.01% 61.89x
sharkclean.com 1.20% 61.65x
hhgregg.com 2.65% 60.74x
armstrong.com 2.76% 59.96x
sharperimage.com 1.65% 58.70x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Web attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Blender Shoppers audience is Chef & Restaurant Resources.

Content Affinity Composition Index
Chef & Restaurant Resources 7.75% 21.30x
Home Improvement Contractor 4.60% 21.12x
As Seen On TV Products 0.22% 20.06x
Home Remodeling 5.56% 19.07x
Holiday Gifts 2.14% 18.76x
Bathrooms & Plumbing 6.42% 18.55x
Home Office Products 0.83% 17.24x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.81% 17.11x
Discount Shopping 10.22% 17.09x
Higher-End Fashion Brands 3.67% 16.95x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Blender Shoppers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female