Dstillery Audiences

BLENDER SHOPPERS

Audience Size: 3.9 Million Devices

Explore the Blender Shoppers Audience

Below you'll find more information about the Blender Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Blender Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Blender Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Blender Shoppers audience is Home Coffee Makers.

Interest Composition Index
Home Coffee Makers 57.09% 47.56x
Budget Grocery Shoppers 49.48% 41.54x
Country Home Decorators 49.55% 39.65x
Home Exterior Design Enthusiasts 46.34% 39.33x
Big Box Shoppers 49.59% 37.97x
Bargain Shopping Researchers 43.52% 37.36x
Kitchen Stove Shoppers 44.60% 36.93x
Home Custom Bedroom Decorators 38.53% 35.70x
Custom Home Lighting Shoppers 38.53% 35.67x
Apartment Furniture Shoppers 44.03% 35.25x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Interest attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Blender Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Blender Shoppers audience is Talbots.

Location Composition Index
Talbots 0.03% 1.56x
Jos A. Bank Clothiers 0.04% 1.32x
Carhartt 0.32% 1.27x
Lululemon 0.03% 1.25x
Chicos 0.04% 1.24x
REI 0.01% 1.21x
The North Face 0.01% 1.21x
Eddie Bauer 0.02% 1.13x
Mens Wearhouse 0.05% 1.13x
Tommy Bahama 0.01% 1.13x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Location attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Blender Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Blender Shoppers audience is kitchenaid.com.

Website Composition Index
kitchenaid.com 3.40% 60.86x
truevalue.com 2.19% 52.48x
traegergrills.com 2.33% 51.93x
bissell.com 1.26% 51.13x
pricefalls.com 1.13% 50.52x
bonnieplants.com 2.05% 49.34x
harborfreight.com 5.46% 49.34x
allaboutbirds.org 1.76% 48.66x
clarksusa.com 1.58% 47.92x
toysrus.com 4.53% 47.53x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Web attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Blender Shoppers audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.06% 31.89x
Home Improvement Contractor 1.44% 30.22x
Discount Shopping 3.76% 27.94x
As Seen On TV Products 0.09% 25.92x
Rural Living 0.14% 25.22x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.55% 24.72x
Assorted Topics (Cooking, Games, Viral Media) 0.14% 24.05x
Chef & Restaurant Resources 3.59% 23.74x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.24% 23.35x
Mail Order Food 2.17% 21.73x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Blender Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female