Dstillery Audiences

BLENDER SHOPPERS

Audience Size: 3.9 Million Devices

Explore the Blender Shoppers Audience

Below you'll find more information about the Blender Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Blender Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Blender Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Blender Shoppers audience is Home Coffee Makers.

Interest Composition Index
Home Coffee Makers 53.99% 37.19x
Budget Grocery Shoppers 44.44% 32.02x
Country Home Decorators 45.47% 31.71x
Home Exterior Design Enthusiasts 40.90% 30.52x
Kitchen Stove Shoppers 41.88% 30.21x
Apartment Furniture Shoppers 41.04% 29.41x
Work Hard, Play Hard Travelers 40.68% 29.35x
Home Decor Shoppers 41.88% 29.16x
Bargain Shopping Researchers 39.29% 29.10x
Big Box Shoppers 44.70% 29.04x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Interest attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Blender Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Blender Shoppers audience is Dressbarn.

Location Composition Index
Dressbarn 0.03% 1.55x
Chicos 0.04% 1.41x
Ralph Lauren 0.01% 1.41x
Talbots 0.03% 1.36x
Madewell 0.01% 1.33x
Eddie Bauer 0.01% 1.27x
LOFT 0.04% 1.25x
Kate Spade 0.01% 1.23x
American Eagle Outfitters 0.03% 1.21x
Jos A. Bank Clothiers 0.03% 1.21x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Location attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Blender Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Blender Shoppers audience is kitchenaid.com.

Website Composition Index
kitchenaid.com 1.73% 41.43x
traegergrills.com 1.25% 36.31x
harborfreight.com 2.20% 35.79x
bonnieplants.com 1.02% 33.85x
toysrus.com 2.07% 33.84x
enterprise.com 1.78% 33.60x
craftsy.com 3.08% 33.48x
geappliances.com 6.92% 32.25x
dingit.tv 1.37% 32.04x
whirlpool.com 2.85% 31.57x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Web attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Blender Shoppers audience is Assorted Topics (Cooking, Games, Viral Media).

Content Affinity Composition Index
Assorted Topics (Cooking, Games, Viral Media) 0.06% 27.13x
Home Improvement Contractor 0.65% 26.95x
Discount Shopping 2.02% 24.59x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.24% 24.55x
Chef & Restaurant Resources 2.91% 23.10x
Bathrooms & Plumbing 2.88% 22.05x
Rural Living 0.07% 21.26x
As Seen On TV Products 0.05% 21.08x
Home Remodeling 2.60% 20.96x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.21% 20.69x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Blender Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female