Dstillery Audiences

BLENDER SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Blender Shoppers Audience

Below you'll find more information about the Blender Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Blender Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Blender Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Blender Shoppers audience is Home Coffee Makers.

Interest Composition Index
Home Coffee Makers 60.54% 44.02x
Budget Grocery Shoppers 44.62% 36.51x
Home Exterior Design Enthusiasts 44.77% 33.26x
Country Home Decorators 45.62% 32.55x
Home Custom Bedroom Decorators 40.72% 32.19x
Nashville Activity Researchers 40.72% 32.04x
Home Goods Shoppers 46.36% 32.01x
Custom Home Lighting Shoppers 40.79% 31.84x
Bargain Shopping Researchers 42.03% 31.54x
Orlando Activities Researchers 39.17% 30.78x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Interest attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Blender Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Blender Shoppers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.41x
Club Monaco 0.02% 1.39x
Jos A. Bank Clothiers 0.42% 1.39x
Supreme 0.02% 1.38x
Ralph Lauren 0.02% 1.28x
Johnston and Murphy 0.18% 1.27x
Levi Strauss 0.02% 1.26x
Mens Wearhouse 0.62% 1.22x
Patagonia 0.02% 1.22x
Columbia 0.02% 1.21x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Location attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Blender Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Blender Shoppers audience is thermador.com.

Website Composition Index
thermador.com 1.84% 91.89x
kitchenaid.com 9.60% 86.07x
armstrong.com 1.88% 70.61x
hhgregg.com 1.82% 69.49x
sharperimage.com 1.16% 69.48x
worldmarket.com 4.99% 69.14x
whole30.com 1.93% 68.54x
pier1.com 2.07% 67.46x
fleetfarm.com 1.61% 65.48x
fossil.com 1.11% 64.37x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Web attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Blender Shoppers audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.03% 31.52x
Home Improvement Contractor 3.68% 26.97x
Chef & Restaurant Resources 7.41% 24.38x
As Seen On TV Products 0.24% 24.06x
ISPs & Local Services 0.14% 23.19x
Discount Shopping 8.87% 21.83x
Holiday Gifts 1.91% 21.72x
Rural Living 0.26% 21.32x
Mail Order Food 4.55% 21.07x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.59% 20.68x
Composition Percentage: The overlap percentage between the Blender Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Blender Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Blender Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female