Dstillery Audiences

BOSTON CELTICS FANS

Audience Size: 5.8 Million Devices

Explore the Boston Celtics Fans Audience

Below you'll find more information about the Boston Celtics Fans audience, broken down in different categories based on their digital and physical behaviors. These are 5.8 million unique devices whose actions qualify for the Boston Celtics Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Boston Celtics Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Boston Celtics Fans audience is New York Knicks Fans.

Interest Composition Index
New York Knicks Fans 29.97% 20.60x
Minnesota Timberwolves Fans 30.16% 20.60x
Miami Heat Fans 0.48% 20.46x
San Antonio Spurs Fans 25.48% 19.88x
Phoenix Suns Fans 30.32% 19.88x
Oklahoma City Thunder Fans 29.86% 19.88x
Milwaukee Bucks Fans 28.03% 19.86x
Atlanta Hawks Fans 28.76% 19.84x
Philadelphia 76ers Fans 29.00% 19.82x
Utah Jazz Fans 28.53% 19.33x
Composition Percentage: The overlap percentage between the Boston Celtics Fans audience and the Interest attribute.
Index: A comparison of the Boston Celtics Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Boston Celtics Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Boston Celtics Fans audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.74x
Abercrombie & Fitch 0.02% 1.51x
Saint Laurent Paris 0.01% 1.48x
Ann Taylor 0.03% 1.40x
Urban Outfitters 0.06% 1.37x
American Apparel 0.04% 1.35x
REI 0.02% 1.32x
J. Crew 0.04% 1.32x
H&M 0.04% 1.32x
Patagonia 0.01% 1.31x
Composition Percentage: The overlap percentage between the Boston Celtics Fans audience and the Location attribute.
Index: A comparison of the Boston Celtics Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Boston Celtics Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Boston Celtics Fans audience is cowbellkingdom.com.

Website Composition Index
cowbellkingdom.com 0.27% 56.95x
nbadraftroom.com 0.03% 56.59x
hardwoodhoudini.com 1.33% 56.50x
sircharlesincharge.com 2.97% 54.90x
celticslife.com 0.12% 54.42x
projectspurs.com 0.23% 53.94x
celticsblog.com 3.45% 52.68x
truthaboutit.net 0.01% 51.75x
forumblueandgold.com 0.72% 51.40x
lakers-rumors.com 0.01% 51.39x
Composition Percentage: The overlap percentage between the Boston Celtics Fans audience and the Web attribute.
Index: A comparison of the Boston Celtics Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Boston Celtics Fans audience is Fantasy Sports.

Content Affinity Composition Index
Fantasy Sports 15.46% 9.03x
Latest Sports News 51.38% 8.99x
Alternative Streaming Services 0.51% 8.72x
Sports Fanatics 52.60% 8.24x
Sports News - Team Specific 73.24% 7.54x
Combat Sports 12.39% 7.16x
Illinois College Sports 0.19% 7.02x
News Cluster 14.80% 6.99x
New England & Ivy League Sports 2.45% 6.83x
Boston Cluster 23.32% 6.75x
Composition Percentage: The overlap percentage between the Boston Celtics Fans audience and the Content Affinity attribute.
Index: A comparison of the Boston Celtics Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Boston Celtics Fans audience resonates most for the following age and income brackets.
Age
55-64
Income
$50,000-$74,999