Dstillery Audiences

BOSTON RED SOX FANS

Audience Size: 2.2 Million Devices

Explore the Boston Red Sox Fans Audience

Below you'll find more information about the Boston Red Sox Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Boston Red Sox Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Boston Red Sox Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Boston Red Sox Fans audience is MLB Fans.

Interest Composition Index
MLB Fans 46.01% 35.24x
New York Yankees Fans 47.15% 34.25x
Washington Nationals Fans 41.16% 28.46x
Miami Marlins Fans 41.53% 28.35x
Los Angeles Rams Fans 35.35% 28.03x
New England Patriots Fans 45.70% 27.58x
NFL Fans 35.46% 27.34x
Baltimore Orioles Fans 37.46% 26.41x
Fantasy Football Enthusiasts 33.60% 26.18x
San Francisco 49ers Fans 30.70% 25.16x
Composition Percentage: The overlap percentage between the Boston Red Sox Fans audience and the Interest attribute.
Index: A comparison of the Boston Red Sox Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Boston Red Sox Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Boston Red Sox Fans audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.85x
Intermix 0.01% 1.66x
Talbots 0.08% 1.56x
REI 0.03% 1.45x
Patagonia 0.01% 1.45x
American Apparel 0.04% 1.43x
Abercrombie & Fitch 0.03% 1.42x
LL Bean 0.01% 1.41x
Express Outlets 0.01% 1.41x
J. Crew 0.04% 1.35x
Composition Percentage: The overlap percentage between the Boston Red Sox Fans audience and the Location attribute.
Index: A comparison of the Boston Red Sox Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Boston Red Sox Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Boston Red Sox Fans audience is mlbdailydish.com.

Website Composition Index
mlbdailydish.com 7.19% 110.54x
overthemonster.com 7.02% 108.09x
bosoxinjection.com 2.45% 108.02x
baseballprospectus.com 2.01% 106.52x
weei.com 13.66% 104.80x
hardwoodhoudini.com 2.23% 100.62x
fishstripes.com 2.31% 99.12x
calltothepen.com 4.64% 98.12x
minorleagueball.com 7.16% 93.93x
draysbay.com 2.47% 91.05x
Composition Percentage: The overlap percentage between the Boston Red Sox Fans audience and the Web attribute.
Index: A comparison of the Boston Red Sox Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Boston Red Sox Fans audience is New England & Ivy League Sports.

Content Affinity Composition Index
New England & Ivy League Sports 5.18% 13.75x
Online Games 2.88% 13.59x
Fantasy Sports 21.88% 12.98x
Boston Cluster 43.00% 12.12x
Upstate New York State Athletics 0.26% 12.08x
Illinois College Sports 0.47% 12.02x
Virginia Athletics 0.64% 11.33x
Lacrosse College Athletics 1.75% 11.22x
Sports Apparel 0.98% 11.21x
Rhode Island Cluster 3.32% 11.10x
Composition Percentage: The overlap percentage between the Boston Red Sox Fans audience and the Content Affinity attribute.
Index: A comparison of the Boston Red Sox Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Boston Red Sox Fans audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male