Dstillery Audiences

BOSTON RED SOX FANS

Audience Size: 1.8 Million Devices

Explore the Boston Red Sox Fans Audience

Below you'll find more information about the Boston Red Sox Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Boston Red Sox Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Boston Red Sox Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Boston Red Sox Fans audience is New York Yankees Fans.

Interest Composition Index
New York Yankees Fans 37.84% 38.17x
MLB Fans 45.05% 36.52x
Washington Nationals Fans 44.11% 33.68x
San Francisco Giants Fans 45.50% 32.96x
Boston Trip Planners 26.15% 32.52x
ESPN Enthusiasts 31.19% 31.46x
Baltimore Orioles Fans 36.87% 31.23x
Boston Celtics Fans 41.67% 31.03x
Miami Marlins Fans 40.46% 30.38x
New England Patriots Fans 40.46% 30.31x
Composition Percentage: The overlap percentage between the Boston Red Sox Fans audience and the Interest attribute.
Index: A comparison of the Boston Red Sox Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Boston Red Sox Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Boston Red Sox Fans audience is Patagonia.

Location Composition Index
Patagonia 0.01% 2.12x
Mens Wearhouse 0.02% 1.63x
Dressbarn 0.02% 1.53x
Lululemon 0.02% 1.41x
Jos A. Bank Clothiers 0.01% 1.39x
Victoria's Secret 0.02% 1.33x
White House Black Market 0.02% 1.33x
Zumiez 0.03% 1.22x
Lane Bryant 0.01% 1.19x
Old Navy 0.03% 1.18x
Composition Percentage: The overlap percentage between the Boston Red Sox Fans audience and the Location attribute.
Index: A comparison of the Boston Red Sox Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Boston Red Sox Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Boston Red Sox Fans audience is overthemonster.com.

Website Composition Index
overthemonster.com 5.55% 71.22x
gaslampball.com 1.00% 64.64x
bosoxinjection.com 5.39% 58.39x
draysbay.com 1.95% 57.94x
fishstripes.com 1.35% 57.35x
mccoveychronicles.com 2.26% 57.11x
athleticsnation.com 1.94% 55.88x
chowderandchampions.com 1.84% 54.70x
southsidesox.com 2.62% 54.39x
redreporter.com 1.92% 53.96x
Composition Percentage: The overlap percentage between the Boston Red Sox Fans audience and the Web attribute.
Index: A comparison of the Boston Red Sox Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Boston Red Sox Fans audience is Online Games.

Content Affinity Composition Index
Online Games 2.01% 13.35x
New England & Ivy League Sports 0.63% 13.15x
Upstate New York State Athletics 0.04% 12.56x
Boston Cluster 44.61% 11.19x
Florida College Athletics 0.65% 10.94x
New Hampshire News 3.76% 10.93x
Rhode Island Cluster 4.91% 10.63x
Pac 12 Sports 1.03% 10.56x
South Carolina Travel 0.04% 9.81x
College Sports 0.15% 9.80x
Composition Percentage: The overlap percentage between the Boston Red Sox Fans audience and the Content Affinity attribute.
Index: A comparison of the Boston Red Sox Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Boston Red Sox Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male