Dstillery Audiences

BOSTON TRIP PLANNERS

Audience Size: 751.7 Thousand Devices

Explore the Boston Trip Planners Audience

Below you'll find more information about the Boston Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 751.7 thousand unique devices whose actions qualify for the Boston Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Boston Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Boston Trip Planners audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 48.16% 81.02x
Cholesterol Researchers 29.54% 71.77x
Financial News Readers 41.34% 70.47x
Mens Fitness Publication Readers 38.98% 70.37x
Advertising Professionals 45.66% 66.73x
Financial Business Intelligence Researchers 42.26% 62.31x
TV Advertising Professionals 38.57% 61.28x
Eco-Conscious Consumers 30.13% 59.47x
Men's Health Researchers 32.47% 57.67x
Executive and C-Suite 32.48% 56.81x
Composition Percentage: The overlap percentage between the Boston Trip Planners audience and the Interest attribute.
Index: A comparison of the Boston Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Boston Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Boston Trip Planners audience is Patagonia.

Location Composition Index
Patagonia 0.01% 2.62x
Talbots 0.02% 2.36x
Eddie Bauer 0.02% 2.07x
Hollister 0.01% 1.89x
Gap 0.02% 1.63x
Chicos 0.02% 1.53x
American Eagle Outfitters 0.02% 1.51x
Zumiez 0.03% 1.45x
White House Black Market 0.02% 1.38x
LOFT 0.01% 1.24x
Composition Percentage: The overlap percentage between the Boston Trip Planners audience and the Location attribute.
Index: A comparison of the Boston Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Boston Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Boston Trip Planners audience is causewaycrowd.com.

Website Composition Index
causewaycrowd.com 1.01% 97.99x
universalhub.com 4.18% 82.35x
chowderandchampions.com 3.07% 76.63x
thescore.com 1.83% 65.97x
gazettenet.com 1.36% 65.78x
hot969boston.com 2.09% 64.02x
bosoxinjection.com 4.84% 63.51x
ccn.com 1.14% 61.49x
concordmonitor.com 1.35% 61.39x
dailygalaxy.com 2.00% 57.51x
Composition Percentage: The overlap percentage between the Boston Trip Planners audience and the Web attribute.
Index: A comparison of the Boston Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Boston Trip Planners audience is Australia & New Zealand Media.

Content Affinity Composition Index
Australia & New Zealand Media 2.46% 32.21x
Online Games 5.75% 31.61x
Assorted Topics (Power Trains, Drones, Web Design) 0.27% 27.33x
Rhode Island Cluster 12.04% 23.75x
New Hampshire News 9.53% 22.51x
Ireland Cluster 3.22% 22.45x
Assorted Topics (Television, Origami, Men's Health) 0.90% 21.23x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 5.64% 20.98x
Feminism 0.29% 20.82x
Asia Travel 16.97% 20.59x
Composition Percentage: The overlap percentage between the Boston Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Boston Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Boston Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male