Explore the Brides & Wedding Planners Audience
Below you'll find more information about the Brides & Wedding Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Brides & Wedding Planners audience.
INTERESTS
The Brides & Wedding Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Brides & Wedding Planners audience is Wedding Content Readers.
| Interest | Composition | Index |
| Wedding Content Readers | 37.37% | 32.58x |
| Trendy Shoe Shoppers | 23.00% | 21.82x |
| Coupon Researchers | 25.00% | 21.38x |
| Bargain Shopping Researchers | 21.21% | 20.66x |
| Price Conscious Grocery Shoppers | 24.04% | 19.74x |
| Budget Grocery Shoppers | 23.64% | 19.71x |
| Apartment Furniture Shoppers | 20.46% | 19.67x |
| Supermarket Shoppers | 23.12% | 19.12x |
| Involved Parents | 23.15% | 19.12x |
| Gift Givers | 25.49% | 19.00x |
Composition Percentage:
The overlap percentage between the Brides & Wedding Planners audience and the Interest attribute.
Index: A comparison of the Brides & Wedding Planners audience to the internet population.
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APPAREL RETAILERS
The Brides & Wedding Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Brides & Wedding Planners audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.05% | 1.06x |
Composition Percentage:
The overlap percentage between the Brides & Wedding Planners audience and the Location attribute.
Index: A comparison of the Brides & Wedding Planners audience to the internet population.
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WEBSITES
The Brides & Wedding Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Brides & Wedding Planners audience is womangettingmarried.com.
| Website | Composition | Index |
| womangettingmarried.com | 2.27% | 53.33x |
| weddingforward.com | 4.35% | 52.20x |
| thebudgetsavvybride.com | 1.72% | 51.65x |
| weddingideasmag.com | 1.21% | 48.77x |
| offbeatbride.com | 1.35% | 47.82x |
| apracticalwedding.com | 4.92% | 46.26x |
| preownedweddingdresses.com | 1.81% | 45.38x |
| weddingchicks.com | 1.90% | 45.29x |
| weddingwire.com | 8.61% | 43.70x |
| minted.com | 1.50% | 40.83x |
Composition Percentage:
The overlap percentage between the Brides & Wedding Planners audience and the Web attribute.
Index: A comparison of the Brides & Wedding Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Brides & Wedding Planners audience is Wedding Planning.
| Content Affinity | Composition | Index |
| Wedding Planning | 18.38% | 32.42x |
| Bridal Fashion | 0.46% | 30.62x |
| Diamonds & Precious Metals | 0.32% | 19.63x |
| Party Suppliers | 0.54% | 19.34x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.13% | 17.33x |
| Cheerleading | 0.06% | 17.09x |
| Custom Gifts | 0.24% | 17.08x |
| Cakes & Sweets | 0.99% | 15.71x |
| Hair & Beauty | 0.13% | 15.22x |
| Networking Marketing | 0.12% | 15.12x |
Composition Percentage:
The overlap percentage between the Brides & Wedding Planners audience and the Content Affinity attribute.
Index: A comparison of the Brides & Wedding Planners audience to the internet population.
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DEMOGRAPHICS
The Brides & Wedding Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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