BRIDES & WEDDING PLANNERS

Audience Size: 1.3 Million Devices

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Explore the Brides & Wedding Planners Audience

Below you'll find more information about the Brides & Wedding Planners audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Brides & Wedding Planners audience.

INTERESTS

The Brides & Wedding Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Brides & Wedding Planners audience is Wedding Content Readers.

Interest	Composition	Index
Wedding Content Readers	40.30%	87.12x
Wedding Registrants	54.68%	82.75x
Engagement Ring Shoppers	27.62%	38.47x
Jewelry & Watch Shoppers	34.14%	34.24x
Holiday Gift Shoppers	10.45%	31.31x
Gift Givers	18.45%	30.51x
Trendy Shoe Shoppers	6.70%	28.06x
Skin Care Researchers	14.41%	26.39x
Online Daters	21.24%	26.32x
Mother's Day Celebrators	14.03%	26.07x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Interest attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

APPAREL RETAILERS

The Brides & Wedding Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Brides & Wedding Planners audience is Patagonia.

Location	Composition	Index
Patagonia	0.01%	2.10x
White House Black Market	0.02%	1.54x
Gap	0.01%	1.46x
Lululemon	0.01%	1.44x
Mens Wearhouse	0.01%	1.35x
Chicos	0.02%	1.26x
J. Crew	0.01%	1.25x
Maurices	0.03%	1.23x
Old Navy	0.02%	1.18x
Victoria's Secret	0.01%	1.16x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Location attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

WEBSITES

The Brides & Wedding Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Brides & Wedding Planners audience is topweddingsites.com.

Website	Composition	Index
topweddingsites.com	2.61%	89.79x
weddingchicks.com	3.02%	85.77x
weddingideasmag.com	1.77%	83.53x
weddingwire.com	4.39%	83.35x
weddingdressesguide.com	1.17%	82.20x
ruffledblog.com	2.02%	80.99x
thebudgetsavvybride.com	3.38%	78.84x
offbeatbride.com	3.44%	78.46x
womangettingmarried.com	4.71%	78.11x
bridalmusings.com	2.01%	75.88x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Web attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Brides & Wedding Planners audience is Wedding Planning.

Content Affinity	Composition	Index
Wedding Planning	26.77%	53.21x
Bridal Fashion	0.35%	49.75x
Cakes & Sweets	0.39%	20.36x
Teen Hair	0.86%	19.15x
Comedy Content	0.22%	18.16x
Numerology & Astrology	0.14%	14.67x
DIY Decoration & Furniture	2.13%	13.28x
Female Lifestyle Content Readers	1.28%	13.07x
Canada Shopping - Kitchenware	0.14%	12.31x
Canada Consumer Product Cluster	0.60%	12.12x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Content Affinity attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

DEMOGRAPHICS

The Brides & Wedding Planners audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Female