BRIDES & WEDDING PLANNERS

Audience Size: 3.6 Million Devices

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Explore the Brides & Wedding Planners Audience

Below you'll find more information about the Brides & Wedding Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Brides & Wedding Planners audience.

INTERESTS

The Brides & Wedding Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Brides & Wedding Planners audience is Wedding Content Readers.

Interest	Composition	Index
Wedding Content Readers	37.58%	31.09x
Trendy Shoe Shoppers	21.39%	19.45x
Coupon Researchers	22.61%	18.73x
Mother's Day Celebrators	16.68%	18.39x
Bargain Shopping Researchers	18.90%	17.76x
Holiday Gift Shoppers	16.29%	17.35x
Gift Givers	24.79%	17.28x
Price Conscious Grocery Shoppers	21.05%	17.17x
Apartment Furniture Shoppers	18.85%	17.13x
Involved Parents	22.47%	17.11x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Interest attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

APPAREL RETAILERS

The Brides & Wedding Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Brides & Wedding Planners audience is Mens Wearhouse.

Location	Composition	Index
Mens Wearhouse	0.03%	1.44x
Old Navy	0.03%	1.21x
Dressbarn	0.01%	1.19x
Victoria's Secret	0.03%	1.16x
LOFT	0.01%	1.11x
Gymboree	0.01%	1.09x
Carhartt	0.17%	1.05x
Hollister	0.01%	1.04x
Buckle	0.02%	1.02x
Journeys	0.02%	1.01x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Location attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

WEBSITES

The Brides & Wedding Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Brides & Wedding Planners audience is womangettingmarried.com.

Website	Composition	Index
womangettingmarried.com	2.91%	51.35x
thebudgetsavvybride.com	2.10%	50.55x
ruffledblog.com	1.81%	48.86x
weddingideasmag.com	1.43%	48.20x
apracticalwedding.com	5.08%	45.12x
weddingchicks.com	2.39%	44.80x
preownedweddingdresses.com	1.90%	44.76x
offbeatbride.com	1.90%	43.41x
weddingforward.com	8.44%	43.19x
weddingwire.com	11.51%	41.87x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Web attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Brides & Wedding Planners audience is Wedding Planning.

Content Affinity	Composition	Index
Wedding Planning	22.13%	31.31x
Bridal Fashion	0.49%	30.47x
Party Suppliers	0.28%	19.28x
Diamonds & Precious Metals	0.18%	17.67x
Hair & Beauty	0.09%	14.25x
Custom Gifts	0.12%	14.09x
Fashion & Retail	0.47%	13.47x
Cakes & Sweets	0.76%	13.43x
Home Decoration - Crafts & Kids	0.04%	13.07x
Networking Marketing	0.06%	12.64x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Content Affinity attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

DEMOGRAPHICS

The Brides & Wedding Planners audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Female