Explore the Brides & Wedding Planners Audience
Below you'll find more information about the Brides & Wedding Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Brides & Wedding Planners audience.
INTERESTS
The Brides & Wedding Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Brides & Wedding Planners audience is Wedding Content Readers.
| Interest | Composition | Index |
| Wedding Content Readers | 36.49% | 35.64x |
| Trendy Shoe Shoppers | 18.47% | 20.33x |
| Holiday Gift Shoppers | 16.00% | 20.18x |
| Coupon Researchers | 20.71% | 20.08x |
| Mother's Day Celebrators | 16.99% | 19.80x |
| Gift Givers | 23.58% | 19.01x |
| Involved Parents | 20.58% | 18.32x |
| Bargain Shopping Researchers | 16.11% | 18.31x |
| Price Conscious Grocery Shoppers | 18.24% | 17.84x |
| Fathers Day Celebrators | 15.47% | 17.81x |
Composition Percentage:
The overlap percentage between the Brides & Wedding Planners audience and the Interest attribute.
Index: A comparison of the Brides & Wedding Planners audience to the internet population.
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APPAREL RETAILERS
The Brides & Wedding Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Brides & Wedding Planners audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 0.01% | 1.46x |
| Talbots | 0.02% | 1.43x |
| Buckle | 0.03% | 1.28x |
| Mens Wearhouse | 0.04% | 1.26x |
| Old Navy | 0.04% | 1.26x |
| Maurices | 0.04% | 1.24x |
| Chicos | 0.02% | 1.24x |
| Lane Bryant | 0.02% | 1.21x |
| Victoria's Secret | 0.03% | 1.19x |
| LOFT | 0.02% | 1.15x |
Composition Percentage:
The overlap percentage between the Brides & Wedding Planners audience and the Location attribute.
Index: A comparison of the Brides & Wedding Planners audience to the internet population.
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WEBSITES
The Brides & Wedding Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Brides & Wedding Planners audience is womangettingmarried.com.
| Website | Composition | Index |
| womangettingmarried.com | 3.13% | 54.20x |
| thebudgetsavvybride.com | 2.09% | 53.38x |
| ruffledblog.com | 1.75% | 52.54x |
| weddingideasmag.com | 1.39% | 51.32x |
| weddingforward.com | 12.41% | 49.40x |
| apracticalwedding.com | 4.10% | 49.05x |
| weddingchicks.com | 2.42% | 47.98x |
| preownedweddingdresses.com | 1.73% | 47.21x |
| offbeatbride.com | 2.17% | 45.25x |
| weddingwire.com | 13.44% | 44.11x |
Composition Percentage:
The overlap percentage between the Brides & Wedding Planners audience and the Web attribute.
Index: A comparison of the Brides & Wedding Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Brides & Wedding Planners audience is Wedding Planning.
| Content Affinity | Composition | Index |
| Wedding Planning | 25.38% | 32.98x |
| Bridal Fashion | 0.41% | 29.96x |
| Hair & Beauty | 0.04% | 18.73x |
| Party Suppliers | 0.06% | 18.42x |
| Diamonds & Precious Metals | 0.05% | 17.33x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.10% | 16.01x |
| Custom Gifts | 0.03% | 13.24x |
| Cakes & Sweets | 0.56% | 12.94x |
| Teen Hair | 1.20% | 12.66x |
| Parenting & Children's Activities | 0.42% | 11.11x |
Composition Percentage:
The overlap percentage between the Brides & Wedding Planners audience and the Content Affinity attribute.
Index: A comparison of the Brides & Wedding Planners audience to the internet population.
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DEMOGRAPHICS
The Brides & Wedding Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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