BRIDES & WEDDING PLANNERS

Audience Size: 1.3 Million Devices

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Explore the Brides & Wedding Planners Audience

Below you'll find more information about the Brides & Wedding Planners audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Brides & Wedding Planners audience.

INTERESTS

The Brides & Wedding Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Brides & Wedding Planners audience is Wedding Registrants.

Interest	Composition	Index
Wedding Registrants	51.10%	75.16x
Wedding Content Readers	36.81%	70.17x
Engagement Ring Shoppers	17.49%	39.98x
Jewelry & Watch Shoppers	23.61%	34.85x
Home Remodelers	11.36%	27.76x
Photo Memory Makers	20.95%	27.16x
Skin Care Researchers	18.49%	26.77x
Online Health Researchers	11.43%	26.15x
Online Daters	24.22%	26.14x
Intimates Shoppers	13.22%	25.33x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Interest attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

APPAREL RETAILERS

The Brides & Wedding Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Brides & Wedding Planners audience is Gymboree.

Location	Composition	Index
Gymboree	0.01%	1.38x
Maurices	0.02%	1.37x
Old Navy	0.01%	1.20x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Location attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

WEBSITES

The Brides & Wedding Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Brides & Wedding Planners audience is topweddingsites.com.

Website	Composition	Index
topweddingsites.com	1.56%	92.61x
offbeatbride.com	1.18%	86.89x
weddingwire.com	1.22%	81.00x
womangettingmarried.com	3.07%	79.32x
weddingchicks.com	2.08%	79.08x
ruffledblog.com	1.28%	76.90x
bridalmusings.com	1.43%	72.11x
apracticalwedding.com	2.13%	69.58x
dressforthewedding.com	1.06%	66.07x
greenweddingshoes.com	5.08%	64.42x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Web attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Brides & Wedding Planners audience is Wedding Planning.

Content Affinity	Composition	Index
Wedding Planning	14.99%	49.97x
Cakes & Sweets	0.31%	21.51x
Parenting & Children's Activities	0.13%	20.01x
Comedy Content	0.12%	19.88x
Numerology & Astrology	0.12%	15.59x
Vegans & Animal Welfare	0.09%	15.56x
Female Lifestyle Content Readers	0.99%	14.82x
Beauty & Cosmetics	0.11%	13.72x
DIY Decoration & Furniture	1.65%	13.40x
Assorted Topics (Life Hacks, Housekeeping, Health Tips)	2.88%	12.25x

Composition Percentage: The overlap percentage between the Brides & Wedding Planners audience and the Content Affinity attribute.

Index: A comparison of the Brides & Wedding Planners audience to the internet population.

DEMOGRAPHICS

The Brides & Wedding Planners audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Female