Dstillery Audiences

BROADWAY FANS

Audience Size: 3 Million Devices

Explore the Broadway Fans Audience

Below you'll find more information about the Broadway Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Broadway Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Fans audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 53.34% 26.46x
Custom Home Lighting Shoppers 37.71% 24.45x
Home Custom Bedroom Decorators 37.71% 24.45x
New York Trip Planners 48.62% 23.78x
Cholesterol Researchers 33.07% 23.11x
TV Advertising Professionals 30.85% 22.60x
Liberal News Readers 28.73% 22.45x
Boston Trip Planners 33.81% 22.06x
Nashville Activity Researchers 36.06% 22.00x
Trendy Shoe Shoppers 37.69% 21.94x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Interest attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Fans audience is Everlane.

Location Composition Index
Everlane 0.01% 3.86x
Patagonia 0.06% 3.48x
Club Monaco 0.03% 3.33x
Supreme 0.03% 3.26x
Hugo Boss 0.06% 2.98x
Uniqlo 0.04% 2.95x
Armani 0.07% 2.79x
Ann Taylor 0.07% 2.78x
Levi Strauss 0.03% 2.72x
Intermix 0.02% 2.71x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Location attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Fans audience is newyorkcitytheatre.com.

Website Composition Index
newyorkcitytheatre.com 1.08% 109.64x
corcoran.com 1.33% 87.30x
citywinery.com 1.05% 83.93x
telecharge.com 8.13% 81.54x
rockettes.com 1.33% 81.28x
carolines.com 1.31% 75.23x
lct.org 2.55% 75.01x
mommypoppins.com 2.37% 74.13x
tonyawards.com 1.13% 74.03x
nycballet.com 3.11% 73.56x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Web attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Fans audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.78% 26.01x
NYC Tourist Attractions 25.39% 23.81x
Washington D.C. Hotels 0.05% 23.73x
London Tourism 0.87% 20.97x
Broadway Information 9.38% 20.67x
New York City Real Estate Research Cluster 12.89% 18.73x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.70% 17.65x
European Museums, Restaurants & Events 5.18% 16.79x
Home Décor, Furniture, & Decorating 0.07% 16.60x
England Tourism 0.11% 16.18x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Content Affinity attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Fans audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male