Dstillery Audiences

BROADWAY FANS

Audience Size: 3.2 Million Devices

Explore the Broadway Fans Audience

Below you'll find more information about the Broadway Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Broadway Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Fans audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 41.23% 29.15x
Home Custom Bedroom Decorators 27.95% 24.98x
Custom Home Lighting Shoppers 27.95% 24.98x
Cholesterol Researchers 25.18% 23.63x
Avid Readers 31.82% 23.54x
Online Grammar Tool Users 30.72% 22.98x
Online Health Researchers 27.47% 22.83x
Menopause Researchers 28.19% 22.82x
Trendy Shoe Shoppers 28.77% 22.62x
College Students 30.68% 22.36x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Interest attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Fans audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.49x
The Childrens Place 0.01% 1.38x
Carhartt 0.09% 0.80x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Location attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Fans audience is telecharge.com.

Website Composition Index
telecharge.com 2.80% 54.76x
nycballet.com 1.04% 52.05x
lincolncenter.org 1.64% 50.69x
westchestermagazine.com 1.22% 31.55x
centralpark.com 1.60% 31.17x
brickunderground.com 1.41% 30.69x
thirteen.org 1.59% 30.30x
911memorial.org 1.50% 29.19x
eataly.com 1.61% 28.65x
hvmag.com 1.10% 28.26x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Web attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Fans audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 11.37% 25.52x
London Tourism & Events 0.30% 24.84x
London Tourism 0.08% 22.40x
Broadway Information 8.54% 19.99x
New York City Education & News Cluster 5.99% 17.36x
Institutional Investing 0.89% 16.49x
Film Production 1.15% 16.22x
Writing & Publishing 1.63% 15.42x
Drawing & Animation 0.04% 15.35x
New York City Real Estate Research Cluster 11.18% 15.13x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Content Affinity attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female