Dstillery Audiences

BROADWAY FANS

Audience Size: 3.1 Million Devices

Explore the Broadway Fans Audience

Below you'll find more information about the Broadway Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Broadway Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Fans audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 41.57% 24.42x
Custom Home Lighting Shoppers 29.78% 21.15x
Home Custom Bedroom Decorators 29.78% 21.15x
Online Grammar Tool Users 30.25% 21.08x
Avid Readers 36.25% 20.68x
Ivy League College Researchers 29.75% 20.52x
Cholesterol Researchers 28.04% 20.49x
Online Health Researchers 27.94% 20.20x
Menopause Researchers 33.21% 20.09x
School Closings Updates Readers 22.35% 19.97x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Interest attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Fans audience is Banana Republic.

Location Composition Index
Banana Republic 0.02% 1.92x
Chicos 0.02% 1.69x
Jos A. Bank Clothiers 0.01% 1.69x
American Eagle Outfitters 0.01% 1.56x
White House Black Market 0.01% 1.55x
Gap 0.01% 1.51x
Journeys 0.02% 1.50x
LOFT 0.01% 1.40x
Dressbarn 0.01% 1.39x
Mens Wearhouse 0.01% 1.29x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Location attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Fans audience is telecharge.com.

Website Composition Index
telecharge.com 1.36% 48.62x
centralpark.com 1.07% 30.14x
coned.com 1.70% 29.71x
iloveny.com 1.19% 26.57x
landmarktheatres.com 1.71% 25.44x
tapinto.net 2.38% 25.07x
playbill.com 11.21% 24.25x
freetoursbyfoot.com 3.73% 24.21x
theparisreview.org 1.12% 23.94x
longisland.com 2.44% 23.94x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Web attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Fans audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 7.28% 18.68x
London Tourism & Events 0.20% 17.22x
Broadway Information 6.31% 15.72x
Home Office Products 0.04% 13.96x
Institutional Investing 0.50% 13.87x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.03% 13.64x
London Tourism 0.03% 13.64x
New York City Education & News Cluster 4.66% 13.22x
Art News & Products 0.46% 12.63x
University Press 1.33% 12.62x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Content Affinity attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female