Dstillery Audiences

BROADWAY FANS

Audience Size: 2.8 Million Devices

Explore the Broadway Fans Audience

Below you'll find more information about the Broadway Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Broadway Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Fans audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 48.31% 41.06x
Home Custom Bedroom Decorators 33.53% 36.34x
Custom Home Lighting Shoppers 34.52% 35.36x
New York Trip Planners 47.41% 34.62x
Cholesterol Researchers 31.54% 34.52x
Nashville Activity Researchers 31.19% 32.93x
Trendy Shoe Shoppers 33.62% 32.89x
Liberal News Readers 27.96% 32.80x
Boston Trip Planners 31.95% 32.48x
Luxury Second Home Owners 28.63% 32.00x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Interest attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Fans audience is Gap.

Location Composition Index
Gap 0.12% 2.51x
Lululemon 0.13% 2.26x
LOFT 0.12% 2.16x
Victoria's Secret 0.12% 2.00x
Jos A. Bank Clothiers 0.39% 1.60x
Mens Wearhouse 0.56% 1.42x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Location attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Fans audience is corcoran.com.

Website Composition Index
corcoran.com 1.16% 76.51x
carolines.com 1.15% 73.89x
rockettes.com 1.14% 72.31x
telecharge.com 8.41% 72.08x
tonyawards.com 1.03% 70.31x
lct.org 2.65% 69.38x
nycballet.com 3.10% 67.02x
mommypoppins.com 2.00% 65.89x
thejewishmuseum.org 1.04% 64.14x
nyc-arts.org 1.11% 63.76x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Web attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Fans audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 24.68% 27.33x
Broadway Information 10.54% 22.72x
New York City Real Estate Research Cluster 13.22% 20.62x
European Museums, Restaurants & Events 4.81% 19.36x
New York City Education & News Cluster 11.55% 18.30x
Art News & Products 2.77% 16.94x
Higher-End Fashion Brands 2.07% 16.80x
Celebrity Gossip 3.58% 15.87x
Hudson Valley New York Media 7.07% 15.24x
New Jersey Travel Location Cluster 8.38% 14.78x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Content Affinity attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male