Dstillery Audiences

BROADWAY FANS

Audience Size: 3.1 Million Devices

Explore the Broadway Fans Audience

Below you'll find more information about the Broadway Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Broadway Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Fans audience is New York Trip Planners.

Interest Composition Index
New York Trip Planners 51.91% 23.46x
Travel Book Readers 0.17% 23.29x
Cholesterol Researchers 29.69% 22.45x
TV Advertising Professionals 30.04% 21.96x
Liberal News Readers 25.60% 21.91x
Luxury Travel Researchers 30.79% 21.81x
Luxury Second Home Owners 27.48% 21.50x
Boston Trip Planners 32.57% 20.83x
Entertainment Industry Decision Makers 27.70% 20.47x
Philadelphia Trip Planners 29.63% 20.37x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Interest attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Fans audience is Club Monaco.

Location Composition Index
Club Monaco 0.03% 3.55x
Intermix 0.02% 2.99x
Hugo Boss 0.03% 2.69x
Calvin Klein 0.02% 2.62x
American Apparel 0.06% 2.59x
Armani 0.04% 2.56x
Saint Laurent Paris 0.02% 2.46x
Zara 0.05% 2.35x
Levi Strauss 0.02% 2.34x
Patagonia 0.02% 2.34x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Location attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Fans audience is iconparkingsystems.com.

Website Composition Index
iconparkingsystems.com 0.28% 99.70x
nitehawkcinema.com 0.21% 98.51x
newyorkcitytheatre.com 1.53% 97.65x
frick.org 0.24% 96.89x
92y.org 0.48% 92.57x
bowerypresents.com 0.54% 90.80x
nycitycenter.org 0.27% 90.06x
whitney.org 1.21% 88.23x
terminal5nyc.com 0.15% 87.23x
metoperashop.org 0.17% 84.54x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Web attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Fans audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.94% 25.46x
NYC Tourist Attractions 27.75% 23.64x
Washington D.C. Hotels 0.08% 22.08x
New York City Real Estate Research Cluster 13.45% 19.77x
Broadway Information 9.67% 19.53x
London Tourism 1.06% 19.01x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.91% 17.45x
European Museums, Restaurants & Events 5.58% 16.31x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.28% 16.05x
England Tourism 0.13% 15.37x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Content Affinity attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Fans audience resonates most for the following age and income brackets.
Age
18-24
Income
$150,000-$249,999