Dstillery Audiences

BROADWAY FANS

Audience Size: 4.7 Million Devices

Explore the Broadway Fans Audience

Below you'll find more information about the Broadway Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Broadway Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Broadway Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Broadway Fans audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 47.16% 26.97x
Custom Home Lighting Shoppers 35.17% 23.54x
Home Custom Bedroom Decorators 35.18% 23.54x
Cholesterol Researchers 34.58% 22.10x
Avid Readers 37.50% 21.52x
Trendy Shoe Shoppers 33.97% 21.49x
New York Trip Planners 39.95% 21.32x
Nashville Activity Researchers 31.39% 21.28x
Online Health Researchers 33.62% 21.27x
Menopause Researchers 33.13% 21.25x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Interest attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Broadway Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Broadway Fans audience is Intermix.

Location Composition Index
Intermix 0.01% 3.03x
Bonobos 0.02% 2.51x
American Apparel 0.05% 2.25x
Armani 0.04% 2.17x
Club Monaco 0.02% 2.16x
Urban Outfitters 0.06% 2.12x
Uniqlo 0.03% 2.03x
Saint Laurent Paris 0.01% 2.03x
Lululemon 0.07% 1.99x
Zara 0.04% 1.96x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Location attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Broadway Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Broadway Fans audience is telecharge.com.

Website Composition Index
telecharge.com 4.38% 38.29x
lct.org 1.06% 37.92x
nycballet.com 1.50% 35.23x
lincolncenter.org 2.34% 34.96x
telechargeoffers.com 1.20% 33.29x
nycinsiderguide.com 1.16% 30.44x
barclayscenter.com 1.41% 28.54x
centralpark.com 1.70% 25.87x
playbill.com 10.07% 24.94x
elliman.com 1.43% 24.14x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Web attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Broadway Fans audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.36% 21.13x
NYC Tourist Attractions 13.54% 20.92x
London Tourism 0.19% 19.57x
Broadway Information 7.56% 18.40x
New York City Real Estate Research Cluster 8.90% 15.81x
England Tourism 0.05% 15.24x
New York City Education & News Cluster 6.41% 13.98x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.09% 13.78x
European Museums, Restaurants & Events 2.03% 13.13x
Writing & Publishing 2.60% 12.87x
Composition Percentage: The overlap percentage between the Broadway Fans audience and the Content Affinity attribute.
Index: A comparison of the Broadway Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Broadway Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female