Dstillery Audiences

BUDGET WIRELESS SHOPPERS

Audience Size: 2.5 Million Devices

Explore the Budget Wireless Shoppers Audience

Below you'll find more information about the Budget Wireless Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Budget Wireless Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Budget Wireless Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Budget Wireless Shoppers audience is Big Box Shoppers.

Interest Composition Index
Big Box Shoppers 40.14% 30.54x
Discount Big Box Shoppers 35.71% 28.86x
Budget Grocery Shoppers 32.06% 28.13x
Budget Mobile Phone Researchers 36.60% 28.02x
Vacuum Shoppers 36.33% 27.31x
Bargain Shopping Researchers 29.81% 26.95x
Tax Policy Researchers 34.72% 26.53x
Home Exterior Design Enthusiasts 30.19% 26.52x
Seasonal Allergy Sufferers 31.71% 26.41x
Orlando Activities Researchers 28.43% 26.37x
Composition Percentage: The overlap percentage between the Budget Wireless Shoppers audience and the Interest attribute.
Index: A comparison of the Budget Wireless Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Budget Wireless Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Budget Wireless Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.51x
Eddie Bauer 0.02% 1.37x
Charlotte Russe 0.04% 1.17x
Journeys 0.05% 1.16x
Columbia 0.01% 1.12x
Lane Bryant 0.04% 1.12x
Zumiez 0.06% 1.07x
Buckle 0.06% 1.07x
Aeropostale 0.05% 1.03x
Dressbarn 0.03% 1.02x
Composition Percentage: The overlap percentage between the Budget Wireless Shoppers audience and the Location attribute.
Index: A comparison of the Budget Wireless Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Budget Wireless Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Budget Wireless Shoppers audience is kwiktrip.com.

Website Composition Index
kwiktrip.com 1.39% 48.76x
virgin.com 5.08% 44.33x
snagajob.com 1.22% 42.76x
harborfreight.com 5.24% 42.67x
spencersonline.com 1.38% 42.46x
truevalue.com 1.88% 41.19x
familydoctor.org 1.39% 40.62x
straighttalk.com 6.44% 40.28x
bissell.com 1.05% 38.37x
roku.com 1.57% 36.62x
Composition Percentage: The overlap percentage between the Budget Wireless Shoppers audience and the Web attribute.
Index: A comparison of the Budget Wireless Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Budget Wireless Shoppers audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.14% 22.61x
Home Improvement Contractor 1.17% 20.94x
Discount Shopping 3.02% 19.55x
As Seen On TV Products 0.07% 19.48x
Mobile Phone Networks 3.79% 19.06x
Content Streamers & Downloaders 0.06% 18.43x
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 18.40x
Low Budget Shoppers 1.31% 18.03x
ISPs & Local Services 0.04% 17.96x
Assorted Topics (Cooking, Games, Viral Media) 0.11% 15.60x
Composition Percentage: The overlap percentage between the Budget Wireless Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Budget Wireless Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Budget Wireless Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female