Explore the Burger Enthusiast Audience
Below you'll find more information about the Burger Enthusiast audience, broken down in different categories based on their digital and physical behaviors. These are 325 thousand unique devices whose actions qualify for the Burger Enthusiast audience.
INTERESTS
The Burger Enthusiast audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Burger Enthusiast audience is Pantry Recipes Researchers.
| Interest | Composition | Index |
| Pantry Recipes Researchers | 4.39% | 64.19x |
| Small Business Administration Cares Act Researchers | 3.05% | 45.88x |
| New York City Events Researchers | 21.57% | 15.19x |
| New York Trip Planners | 22.46% | 14.01x |
| Ballet Enthusiasts | 22.43% | 13.96x |
| Financially Aware (COVID-19 related) | 0.84% | 13.67x |
| Online Grocery Shoppers | 20.97% | 12.66x |
| Austin Trip Planners | 22.34% | 12.50x |
| Thrift Store Shoppers | 19.12% | 11.46x |
| Retail Job Seekers | 19.50% | 11.41x |
Composition Percentage:
The overlap percentage between the Burger Enthusiast audience and the Interest attribute.
Index: A comparison of the Burger Enthusiast audience to the internet population.
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APPAREL RETAILERS
The Burger Enthusiast audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Burger Enthusiast audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.12% | 1.00x |
Composition Percentage:
The overlap percentage between the Burger Enthusiast audience and the Location attribute.
Index: A comparison of the Burger Enthusiast audience to the internet population.
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WEBSITES
The Burger Enthusiast audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Burger Enthusiast audience is whataburger.com.
| Website | Composition | Index |
| whataburger.com | 1.11% | 32.01x |
| santikos.com | 1.02% | 27.43x |
| coned.com | 3.12% | 26.31x |
| westelm.com | 1.74% | 22.69x |
| longisland.com | 2.62% | 21.99x |
| brickunderground.com | 1.14% | 20.94x |
| kztv10.com | 1.27% | 20.59x |
| eataly.com | 1.29% | 20.18x |
| telecharge.com | 1.19% | 20.09x |
| cuny.edu | 1.63% | 19.91x |
Composition Percentage:
The overlap percentage between the Burger Enthusiast audience and the Web attribute.
Index: A comparison of the Burger Enthusiast audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Burger Enthusiast audience is NYC Tourist Attractions.
| Content Affinity | Composition | Index |
| NYC Tourist Attractions | 7.44% | 16.25x |
| New York City Education & News Cluster | 5.32% | 15.51x |
| Mysticism | 0.24% | 14.79x |
| Higher-End Fashion Brands | 0.24% | 14.08x |
| Hipster Clothing | 0.27% | 13.51x |
| Institutional Investing | 0.63% | 10.57x |
| New York City Real Estate Research Cluster | 6.75% | 10.31x |
| Cosmetics Business | 0.18% | 9.85x |
| Nutrition & Diabetic Living | 0.39% | 9.19x |
| Beauty & Cosmetics | 0.96% | 9.09x |
Composition Percentage:
The overlap percentage between the Burger Enthusiast audience and the Content Affinity attribute.
Index: A comparison of the Burger Enthusiast audience to the internet population.
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DEMOGRAPHICS
The Burger Enthusiast audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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