Dstillery Audiences

BUSINESS BOOK READERS

Audience Size: 4.3 Million Devices

Explore the Business Book Readers Audience

Below you'll find more information about the Business Book Readers audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Business Book Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Business Book Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Business Book Readers audience is Executive Travelers.

Interest Composition Index
Executive Travelers 45.21% 24.42x
Tutoring Resources Researchers 42.39% 23.07x
Personal Stock Portfolio Managers 38.83% 22.90x
Finance Continuing Education Researchers 44.39% 22.48x
Retired Health Insurance Researchers 34.69% 22.39x
Online Legal Document Service Researchers 39.11% 21.85x
Marines 32.68% 21.58x
Tax Filers 38.26% 21.49x
Career Focused Individuals 39.34% 21.41x
Online Health Researchers 33.61% 21.26x
Composition Percentage: The overlap percentage between the Business Book Readers audience and the Interest attribute.
Index: A comparison of the Business Book Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Business Book Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Business Book Readers audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.04% 1.43x
Club Monaco 0.01% 1.35x
Lululemon 0.04% 1.35x
Ann Taylor 0.02% 1.31x
Armani 0.02% 1.31x
Coach 0.04% 1.30x
Tommy Bahama 0.01% 1.29x
Talbots 0.03% 1.27x
Brooks Brothers 0.03% 1.26x
Madewell 0.02% 1.25x
Composition Percentage: The overlap percentage between the Business Book Readers audience and the Location attribute.
Index: A comparison of the Business Book Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Business Book Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Business Book Readers audience is managementstudyguide.com.

Website Composition Index
managementstudyguide.com 1.43% 52.00x
referenceforbusiness.com 1.93% 44.75x
coursehero.com 1.80% 43.96x
emeraldinsight.com 1.84% 37.78x
americanbar.org 1.08% 36.79x
ukessays.com 2.02% 35.93x
insurancejournal.com 1.39% 35.00x
ccl.org 1.26% 34.67x
finra.org 1.06% 34.56x
g2crowd.com 1.28% 32.91x
Composition Percentage: The overlap percentage between the Business Book Readers audience and the Web attribute.
Index: A comparison of the Business Book Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Business Book Readers audience is Learning & Development Products.

Content Affinity Composition Index
Learning & Development Products 6.86% 17.90x
Human Resources & Employee Management 1.26% 17.85x
Paper & Packaging 0.54% 16.81x
Assorted Topics (Business Support ToolsForm Templates) 0.62% 16.51x
Institutional Investing 1.96% 16.34x
Franchising 0.34% 16.26x
Retail Industry News 1.33% 15.83x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.10% 15.02x
Philanthropy - Nonprofits 0.74% 14.89x
England Tourism 0.04% 14.58x
Composition Percentage: The overlap percentage between the Business Book Readers audience and the Content Affinity attribute.
Index: A comparison of the Business Book Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Business Book Readers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male