Dstillery Audiences

BUSINESS TAX FILERS

Audience Size: 4.2 Million Devices

Explore the Business Tax Filers Audience

Below you'll find more information about the Business Tax Filers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Business Tax Filers audience.

Dstillery Crafted Audiences

INTERESTS

The Business Tax Filers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Business Tax Filers audience is Accounting & CPA Continuing Education Researchers.

Interest Composition Index
Accounting & CPA Continuing Education Researchers 62.86% 31.84x
Business Filing Researchers 43.25% 23.89x
Finance Continuing Education Researchers 37.24% 21.23x
Enterprise Field Services Researchers 38.67% 21.04x
Budget Small Business Researchers 36.86% 20.49x
Business Decision Makers 35.51% 20.01x
Personal Investment Researchers 36.06% 19.77x
Business Accounting Software Researchers 41.19% 19.77x
Business Communication Product Researchers 36.74% 19.54x
Credit Card Researchers 33.92% 19.11x
Composition Percentage: The overlap percentage between the Business Tax Filers audience and the Interest attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Business Tax Filers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Business Tax Filers audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.01% 2.04x
Saint Laurent Paris 0.01% 1.77x
Calvin Klein 0.01% 1.75x
Patagonia 0.01% 1.71x
Armani 0.03% 1.68x
Everlane 0.00% 1.67x
Uniqlo 0.02% 1.60x
Urban Outfitters 0.07% 1.60x
The North Face 0.03% 1.57x
Chicos 0.06% 1.56x
Composition Percentage: The overlap percentage between the Business Tax Filers audience and the Location attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Business Tax Filers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Business Tax Filers audience is aicpastore.com.

Website Composition Index
aicpastore.com 1.20% 77.68x
thismatter.com 1.10% 68.92x
aicpa.org 4.12% 62.98x
bdo.com 2.30% 62.84x
iasplus.com 2.63% 62.48x
calcpa.org 1.14% 60.05x
nonprofitaccountingbasics.org 1.09% 59.99x
ozgrid.com 1.76% 59.03x
thetaxadviser.com 7.44% 57.64x
accountingweb.com 6.67% 57.43x
Composition Percentage: The overlap percentage between the Business Tax Filers audience and the Web attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Business Tax Filers audience is Accounting.

Content Affinity Composition Index
Accounting 17.97% 24.88x
Human Resources & Employee Management 2.56% 20.07x
Assorted Topics #11640 (Business Support ToolsForm Templates) 1.45% 19.02x
Institutional Investing 3.06% 18.52x
Data, Analytics & Coding 11.79% 18.48x
Personal Finance Researchers 12.57% 17.83x
Washington D.C. Hotels 0.04% 16.66x
Work Productivity 4.96% 16.40x
Credit Unions & Consumer Protection 0.77% 16.18x
Job Interview Process 3.75% 15.79x
Composition Percentage: The overlap percentage between the Business Tax Filers audience and the Content Affinity attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Business Tax Filers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male