Explore the Business Tax Filers Audience
Below you'll find more information about the Business Tax Filers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Business Tax Filers audience.
INTERESTS
The Business Tax Filers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Business Tax Filers audience is Accounting & CPA Continuing Education Researchers.
| Interest | Composition | Index |
| Accounting & CPA Continuing Education Researchers | 41.69% | 23.26x |
| Web Conferences and Remote Workers | 20.29% | 11.85x |
| Business Incorporating & LLC Filing Researchers | 18.42% | 11.26x |
| Business Filing Researchers | 15.50% | 11.26x |
| SEO Specialists | 17.37% | 10.61x |
| Fundraising Advocates | 16.17% | 9.96x |
| Budget Small Business Researchers | 13.20% | 9.69x |
| Employee Management & HR Researchers | 18.91% | 9.61x |
| Enterprise Field Services Researchers | 17.69% | 9.56x |
| Finance Continuing Education Researchers | 11.69% | 9.51x |
Composition Percentage:
The overlap percentage between the Business Tax Filers audience and the Interest attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
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APPAREL RETAILERS
The Business Tax Filers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Business Tax Filers audience is LOFT.
| Location | Composition | Index |
| LOFT | 0.02% | 1.39x |
| H&M | 0.01% | 1.37x |
| Express | 0.02% | 1.32x |
| Aeropostale | 0.02% | 1.30x |
| Mens Wearhouse | 0.03% | 1.27x |
| Chicos | 0.02% | 1.24x |
| J. Crew | 0.01% | 1.23x |
| American Eagle Outfitters | 0.02% | 1.21x |
| Banana Republic | 0.01% | 1.18x |
| Jos A. Bank Clothiers | 0.01% | 1.17x |
Composition Percentage:
The overlap percentage between the Business Tax Filers audience and the Location attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
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WEBSITES
The Business Tax Filers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Business Tax Filers audience is ozgrid.com.
| Website | Composition | Index |
| ozgrid.com | 1.21% | 38.08x |
| aicpa.org | 2.30% | 38.08x |
| get-digital-help.com | 1.88% | 35.89x |
| bdo.com | 2.32% | 31.74x |
| cpacanada.ca | 3.66% | 30.91x |
| thomsonreuters.com | 1.27% | 25.97x |
| techonthenet.com | 3.21% | 24.57x |
| irs.gov | 1.08% | 23.09x |
| mrexcel.com | 6.23% | 22.99x |
| automateexcel.com | 1.49% | 19.45x |
Composition Percentage:
The overlap percentage between the Business Tax Filers audience and the Web attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Business Tax Filers audience is Accounting.
| Content Affinity | Composition | Index |
| Accounting | 2.11% | 22.68x |
| Data, Analytics & Coding | 3.25% | 18.72x |
| Learning & Development Products | 0.18% | 13.47x |
| Office Furniture Design | 0.02% | 13.02x |
| Job Interview Process | 0.07% | 11.76x |
| Credit Unions & Consumer Protection | 0.05% | 11.64x |
| Canada Tax and Finance Research Cluster | 0.62% | 11.04x |
| Human Resources & Employee Management | 0.13% | 11.01x |
| Professional Audio Visual | 0.02% | 10.65x |
| Startup Investment | 0.59% | 10.57x |
Composition Percentage:
The overlap percentage between the Business Tax Filers audience and the Content Affinity attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
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DEMOGRAPHICS
The Business Tax Filers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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