Dstillery Audiences

BUSINESS TAX FILERS

Audience Size: 4.2 Million Devices

Explore the Business Tax Filers Audience

Below you'll find more information about the Business Tax Filers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Business Tax Filers audience.

Dstillery Crafted Audiences

INTERESTS

The Business Tax Filers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Business Tax Filers audience is Accounting & CPA Continuing Education Researchers.

Interest Composition Index
Accounting & CPA Continuing Education Researchers 62.69% 34.50x
Business Filing Researchers 45.24% 24.00x
Finance Continuing Education Researchers 36.99% 21.90x
Enterprise Field Services Researchers 37.80% 21.86x
Business Accounting Software Researchers 42.64% 20.96x
Budget Small Business Researchers 36.79% 20.72x
Business Communication Product Researchers 35.91% 20.08x
Business Decision Makers 34.61% 19.56x
Online Legal Document Service Researchers 34.22% 19.52x
Personal Investment Researchers 35.09% 19.22x
Composition Percentage: The overlap percentage between the Business Tax Filers audience and the Interest attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Business Tax Filers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Business Tax Filers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.27% 1.53x
Mens Wearhouse 0.32% 1.16x
Composition Percentage: The overlap percentage between the Business Tax Filers audience and the Location attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Business Tax Filers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Business Tax Filers audience is aicpastore.com.

Website Composition Index
aicpastore.com 1.22% 69.58x
bdo.com 2.13% 63.69x
aicpa.org 3.57% 62.88x
iasplus.com 2.68% 55.08x
calcpa.org 1.22% 53.65x
nonprofitaccountingbasics.org 1.11% 52.86x
accountingweb.com 6.68% 52.37x
bakertilly.com 1.17% 52.18x
ozgrid.com 2.11% 50.77x
thetaxadviser.com 8.53% 49.80x
Composition Percentage: The overlap percentage between the Business Tax Filers audience and the Web attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Business Tax Filers audience is Accounting.

Content Affinity Composition Index
Accounting 20.33% 27.79x
Human Resources & Employee Management 2.63% 21.80x
Institutional Investing 3.31% 19.37x
Data, Analytics & Coding 15.13% 18.84x
Personal Finance Researchers 13.54% 18.58x
Work Productivity 5.00% 17.74x
Job Interview Process 3.69% 17.11x
Retail Industry News 1.92% 16.04x
Writing Resources 3.48% 15.06x
Legal Information Research Cluster 16.60% 14.42x
Composition Percentage: The overlap percentage between the Business Tax Filers audience and the Content Affinity attribute.
Index: A comparison of the Business Tax Filers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Business Tax Filers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male