Dstillery Audiences

COVID TESTING RESEARCHERS

Audience Size: 1.3 Million Devices

Explore the COVID Testing Researchers Audience

Below you'll find more information about the COVID Testing Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the COVID Testing Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The COVID Testing Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the COVID Testing Researchers audience is COVID Vaccine Researchers.

Interest Composition Index
COVID Vaccine Researchers 50.96% 61.82x
Social Distancing Content Readers 37.80% 60.84x
Post COVID-19 Restaurant Reopening Researchers 35.74% 58.10x
Women’s Lifestyle Blogs Researchers 37.13% 51.91x
Home-Made Face Mask Researchers 26.41% 45.13x
Remdesivir Information Researchers 27.30% 42.83x
Pantry Recipes Researchers 20.10% 42.75x
Luxury Second Home Owners 28.23% 42.52x
Custom Home Lighting Shoppers 18.27% 42.09x
Home Custom Bedroom Decorators 18.27% 42.08x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Interest attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The COVID Testing Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the COVID Testing Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.40x
J. Crew 0.01% 1.11x
Lane Bryant 0.02% 1.11x
Talbots 0.01% 1.09x
Chicos 0.02% 1.04x
Old Navy 0.03% 0.98x
Aeropostale 0.02% 0.97x
White House Black Market 0.02% 0.95x
Gap 0.02% 0.93x
Forever 21 0.01% 0.92x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Location attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The COVID Testing Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the COVID Testing Researchers audience is cupcakesandcashmere.com.

Website Composition Index
cupcakesandcashmere.com 3.16% 42.06x
neurosciencenews.com 7.24% 39.78x
paddleyourownkanoo.com 7.12% 39.26x
hgtv.ca 2.52% 37.28x
ft.com 1.25% 37.22x
cruxnow.com 3.10% 36.88x
paweatheraction.com 2.75% 36.73x
styleatacertainage.com 2.11% 35.84x
witanddelight.com 1.27% 33.64x
uexpress.com 5.99% 33.61x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Web attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the COVID Testing Researchers audience is Travel, Food, Fashion & Fitness.

Content Affinity Composition Index
Travel, Food, Fashion & Fitness 2.07% 19.40x
Small Business Resources 34.65% 16.04x
Liberal Media 40.09% 15.95x
Nutrition & Diabetic Living 0.15% 14.25x
Asia Travel 15.09% 14.10x
Israel News 29.25% 13.85x
New York City Real Estate Research Cluster 6.34% 13.67x
Fashion Cluster 7.47% 13.40x
Canadian Homes 16.94% 13.18x
Ireland Cluster 2.37% 12.80x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Content Affinity attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The COVID Testing Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male