Dstillery Audiences

COVID TESTING RESEARCHERS

Audience Size: 1.5 Million Devices

Explore the COVID Testing Researchers Audience

Below you'll find more information about the COVID Testing Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the COVID Testing Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The COVID Testing Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the COVID Testing Researchers audience is COVID Vaccine Researchers.

Interest Composition Index
COVID Vaccine Researchers 53.90% 56.41x
Post COVID-19 Restaurant Reopening Researchers 39.98% 47.04x
Social Distancing Content Readers 42.26% 46.71x
Women’s Lifestyle Blogs Researchers 39.59% 36.69x
2020 Holiday Season Sale News Researchers 35.39% 34.20x
Retirement Planning Amid Covid-19 32.87% 34.07x
Remdesivir Information Researchers 31.50% 34.02x
Home-Made Face Mask Researchers 26.67% 32.58x
Pantry Recipes Researchers 20.63% 31.78x
Luxury Second Home Owners 32.62% 30.43x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Interest attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The COVID Testing Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the COVID Testing Researchers audience is LOFT.

Location Composition Index
LOFT 0.02% 1.52x
Lane Bryant 0.02% 1.29x
Aeropostale 0.01% 1.24x
Chicos 0.02% 1.15x
Banana Republic 0.01% 1.13x
Carhartt 0.16% 1.04x
Dressbarn 0.01% 1.00x
Journeys 0.02% 0.99x
Gap 0.01% 0.98x
White House Black Market 0.01% 0.96x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Location attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The COVID Testing Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the COVID Testing Researchers audience is conscienhealth.org.

Website Composition Index
conscienhealth.org 2.05% 67.23x
neurosciencenews.com 11.45% 37.89x
cupcakesandcashmere.com 5.08% 37.45x
hakaimagazine.com 1.14% 37.09x
paddleyourownkanoo.com 12.47% 36.56x
simplytaralynn.com 1.04% 35.17x
joscountryjunction.com 1.35% 34.81x
paweatheraction.com 5.02% 32.76x
styleatacertainage.com 2.03% 32.74x
organized-home.com 1.04% 32.68x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Web attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the COVID Testing Researchers audience is Travel, Food, Fashion & Fitness.

Content Affinity Composition Index
Travel, Food, Fashion & Fitness 3.39% 18.69x
Liberal Media 32.59% 13.80x
Ireland Cluster 4.72% 13.30x
Hudson Valley New York Media 6.94% 13.24x
New York City Real Estate Research Cluster 7.63% 12.87x
Fashion Cluster 8.68% 12.26x
Small Business Resources 26.72% 12.24x
Israel News 29.92% 11.95x
Asia Travel 19.48% 11.67x
Northern California Cluster 7.42% 11.03x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Content Affinity attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The COVID Testing Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female