Dstillery Audiences

COVID TESTING RESEARCHERS

Audience Size: 730.3 Thousand Devices

Explore the COVID Testing Researchers Audience

Below you'll find more information about the COVID Testing Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 730.3 thousand unique devices whose actions qualify for the COVID Testing Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The COVID Testing Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the COVID Testing Researchers audience is COVID Vaccine Researchers.

Interest Composition Index
COVID Vaccine Researchers 53.53% 71.05x
Social Distancing Content Readers 42.09% 69.54x
Post COVID-19 Restaurant Reopening Researchers 36.86% 63.98x
Women’s Lifestyle Blogs Researchers 33.22% 57.85x
Home-Made Face Mask Researchers 27.15% 53.38x
Liberal News Readers 31.43% 51.65x
Home Custom Bedroom Decorators 13.68% 50.00x
Custom Home Lighting Shoppers 13.67% 49.97x
Remdesivir Information Researchers 30.91% 48.23x
COVID Treatment Researchers 40.07% 45.85x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Interest attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The COVID Testing Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the COVID Testing Researchers audience is Patagonia.

Location Composition Index
Patagonia 0.01% 2.20x
Talbots 0.02% 1.86x
White House Black Market 0.02% 1.69x
Chicos 0.02% 1.60x
H&M 0.02% 1.34x
Buckle 0.02% 1.32x
Jos A. Bank Clothiers 0.01% 1.28x
J. Crew 0.01% 1.23x
Hollister 0.01% 1.23x
Gap 0.02% 1.22x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Location attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The COVID Testing Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the COVID Testing Researchers audience is cruxnow.com.

Website Composition Index
cruxnow.com 1.59% 43.86x
hgtv.ca 1.13% 41.94x
dailygalaxy.com 1.44% 39.27x
uexpress.com 5.20% 37.52x
cupcakesandcashmere.com 2.19% 34.27x
paddleyourownkanoo.com 8.51% 33.52x
championdaily.com 1.13% 33.41x
styleatacertainage.com 1.64% 31.35x
slippedisc.com 2.50% 30.79x
jiosaavn.com 1.96% 30.77x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Web attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the COVID Testing Researchers audience is Travel, Food, Fashion & Fitness.

Content Affinity Composition Index
Travel, Food, Fashion & Fitness 2.61% 20.91x
Small Business Resources 29.47% 17.83x
Liberal Media 37.37% 16.99x
San Francisco Bay Area Cluster 13.21% 15.50x
Israel News 28.46% 14.64x
Assorted Topics (Events, Tickets, Fitness) 4.58% 14.00x
Asia Travel 11.19% 13.77x
New York City Real Estate Research Cluster 4.83% 13.36x
Northern California Cluster 8.39% 13.32x
Canadian Homes 14.73% 13.19x
Composition Percentage: The overlap percentage between the COVID Testing Researchers audience and the Content Affinity attribute.
Index: A comparison of the COVID Testing Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The COVID Testing Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male