Dstillery Audiences

CABLE TV SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Cable TV Shoppers Audience

Below you'll find more information about the Cable TV Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Cable TV Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Cable TV Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cable TV Shoppers audience is Newly Recruited Military Personnel.

Interest Composition Index
Newly Recruited Military Personnel 19.78% 12.75x
Online Directory Searchers 15.44% 12.41x
Roommate Seekers 19.71% 12.18x
Retired Health Insurance Researchers 13.69% 12.04x
TV Game Show Fans 13.64% 11.71x
Home Buyers 13.46% 11.68x
Retirement Financial Account Researchers 17.03% 11.68x
Retired Wealthy Assisted Living Researchers 16.83% 11.66x
Food Delivery Service Users 11.86% 11.44x
Home Medical Supplies Shoppers 17.78% 11.43x
Composition Percentage: The overlap percentage between the Cable TV Shoppers audience and the Interest attribute.
Index: A comparison of the Cable TV Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cable TV Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cable TV Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.24x
Composition Percentage: The overlap percentage between the Cable TV Shoppers audience and the Location attribute.
Index: A comparison of the Cable TV Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cable TV Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cable TV Shoppers audience is topixrewind.com.

Website Composition Index
topixrewind.com 1.17% 20.80x
topixoffbeat.com 2.37% 20.51x
longisland.com 1.57% 20.47x
shopping.net 1.42% 20.19x
news12.com 21.11% 19.89x
freebies.com 1.80% 19.68x
autoversed.com 1.88% 18.93x
topixparenthood.com 1.02% 18.26x
goodietravel.com 1.63% 18.23x
playjunkie.com 3.09% 17.97x
Composition Percentage: The overlap percentage between the Cable TV Shoppers audience and the Web attribute.
Index: A comparison of the Cable TV Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cable TV Shoppers audience is Right Wing Blogs - Political Activism.

Content Affinity Composition Index
Right Wing Blogs - Political Activism 0.07% 11.70x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.19% 11.09x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.03% 9.67x
Home Decoration - Crafts & Kids 0.05% 9.56x
Pre-Built Home Researchers 0.14% 9.45x
Moving & Storage 0.24% 9.24x
New York City Family & Activity Cluster 11.73% 8.97x
Hudson Valley New York Media 4.70% 8.95x
Telescopes 0.08% 8.67x
Cigars 0.02% 8.65x
Composition Percentage: The overlap percentage between the Cable TV Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Cable TV Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cable TV Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male