Explore the Camera Shoppers Audience
Below you'll find more information about the Camera Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Camera Shoppers audience.
INTERESTS
The Camera Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Camera Shoppers audience is Camera Review Readers.
| Interest | Composition | Index |
| Camera Review Readers | 37.91% | 27.17x |
| Laptop Researchers | 35.03% | 24.84x |
| IT Decision Makers | 36.99% | 24.81x |
| Electronics Shoppers | 37.71% | 24.31x |
| Apple Fans | 37.33% | 24.24x |
| High End TV Shoppers | 35.67% | 23.67x |
| HDTV Researchers | 43.45% | 23.43x |
| Photography Enthusiasts | 34.78% | 23.25x |
| High-End Camera Shoppers | 33.68% | 23.10x |
| Tech News Enthusiasts | 31.11% | 22.52x |
Composition Percentage:
The overlap percentage between the Camera Shoppers audience and the Interest attribute.
Index: A comparison of the Camera Shoppers audience to the internet population.
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APPAREL RETAILERS
The Camera Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Camera Shoppers audience is REI.
| Location | Composition | Index |
| REI | 0.01% | 1.87x |
| American Apparel | 0.02% | 1.81x |
| Zara | 0.02% | 1.78x |
| Uniqlo | 0.01% | 1.69x |
| Urban Outfitters | 0.03% | 1.63x |
| Armani | 0.02% | 1.60x |
| Free People | 0.02% | 1.58x |
| Madewell | 0.02% | 1.54x |
| Kate Spade | 0.02% | 1.42x |
| Eddie Bauer | 0.02% | 1.41x |
Composition Percentage:
The overlap percentage between the Camera Shoppers audience and the Location attribute.
Index: A comparison of the Camera Shoppers audience to the internet population.
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WEBSITES
The Camera Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Camera Shoppers audience is sigmaphoto.com.
| Website | Composition | Index |
| sigmaphoto.com | 1.14% | 55.10x |
| the-digital-picture.com | 2.72% | 50.80x |
| samys.com | 1.19% | 46.46x |
| imaging-resource.com | 2.45% | 46.25x |
| ephotozine.com | 1.46% | 46.22x |
| canonrumors.com | 1.61% | 43.35x |
| redsharknews.com | 1.29% | 40.75x |
| nikonusa.com | 2.24% | 40.20x |
| picturecorrect.com | 1.28% | 38.55x |
| mirrorlesscomparison.com | 1.55% | 36.04x |
Composition Percentage:
The overlap percentage between the Camera Shoppers audience and the Web attribute.
Index: A comparison of the Camera Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Camera Shoppers audience is Photography.
| Content Affinity | Composition | Index |
| Photography | 19.32% | 24.82x |
| Professional Audio Visual | 0.55% | 21.36x |
| Film Production | 2.00% | 20.43x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.14% | 20.02x |
| Robotics | 1.08% | 18.59x |
| Gadgets | 0.35% | 18.38x |
| Environmentally Friendly Cars | 0.06% | 17.54x |
| Content Streamers & Downloaders | 0.03% | 17.42x |
| Drawing & Animation | 0.12% | 17.19x |
| Electronic Accessories | 8.90% | 17.11x |
Composition Percentage:
The overlap percentage between the Camera Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Camera Shoppers audience to the internet population.
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DEMOGRAPHICS
The Camera Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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