Explore the Camping Enthusiasts Audience
Below you'll find more information about the Camping Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Camping Enthusiasts audience.
INTERESTS
The Camping Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Camping Enthusiasts audience is RV Shoppers.
| Interest | Composition | Index |
| RV Shoppers | 50.04% | 29.74x |
| RV Owners and Upgraders | 51.90% | 28.55x |
| Airstream Enthusiasts | 36.12% | 23.50x |
| Spa and Pool Owners | 34.28% | 22.37x |
| Hardware Shoppers | 29.75% | 21.47x |
| Ski House Second Home Owners | 32.08% | 21.35x |
| First Aid Researchers | 33.23% | 21.29x |
| Sporting Goods Shoppers | 30.68% | 21.16x |
| Vacation Rental Accommodation Researchers | 34.09% | 21.13x |
| Moving Services Shoppers | 36.87% | 19.87x |
Composition Percentage:
The overlap percentage between the Camping Enthusiasts audience and the Interest attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Camping Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Camping Enthusiasts audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 0.01% | 1.47x |
| Carhartt | 0.22% | 1.32x |
| Eddie Bauer | 0.01% | 1.09x |
| Belk | 0.02% | 1.03x |
| Gymboree | 0.03% | 1.02x |
| REI | 0.02% | 1.00x |
| Chicos | 0.04% | 0.99x |
| The North Face | 0.02% | 0.88x |
| Patagonia | 0.01% | 0.86x |
| American Eagle Outfitters | 0.04% | 0.85x |
Composition Percentage:
The overlap percentage between the Camping Enthusiasts audience and the Location attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
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WEBSITES
The Camping Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Camping Enthusiasts audience is keystonerv.com.
| Website | Composition | Index |
| keystonerv.com | 1.38% | 95.85x |
| passportamerica.com | 1.40% | 87.75x |
| camperpartsworld.com | 1.38% | 87.44x |
| campingworld.com | 9.16% | 86.33x |
| rvrepairclub.com | 2.18% | 84.71x |
| campsitephotos.com | 3.26% | 79.51x |
| doityourselfrv.com | 5.59% | 78.71x |
| rvguide.com | 3.01% | 77.18x |
| rvlife.com | 2.05% | 76.71x |
| thousandtrails.com | 1.30% | 73.28x |
Composition Percentage:
The overlap percentage between the Camping Enthusiasts audience and the Web attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Camping Enthusiasts audience is Recreational Vehicles.
| Content Affinity | Composition | Index |
| Recreational Vehicles | 33.79% | 24.34x |
| Rural Living | 0.39% | 23.69x |
| Home Improvement Contractor | 4.75% | 22.03x |
| National Parks | 5.41% | 16.92x |
| Yard Structures | 4.52% | 15.87x |
| Flags & Trump | 0.17% | 15.82x |
| Survival Guides | 0.71% | 15.24x |
| Sports - Skiing, Snowboarding | 0.05% | 14.81x |
| Holiday Gifts | 1.62% | 14.31x |
| Backpacking | 10.60% | 13.86x |
Composition Percentage:
The overlap percentage between the Camping Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Camping Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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