Dstillery Audiences

CAMPING ENTHUSIASTS

Audience Size: 5 Million Devices

Explore the Camping Enthusiasts Audience

Below you'll find more information about the Camping Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Camping Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Camping Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Camping Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 48.66% 27.51x
RV Shoppers 51.16% 26.80x
Home Exterior Design Enthusiasts 42.40% 24.98x
Vacation Rental Accommodation Researchers 45.77% 22.90x
Product Manuals Researchers 38.64% 22.65x
Airstream Enthusiasts 41.24% 22.61x
Texas Activity Researchers 38.13% 22.44x
Country Home Decorators 39.48% 22.19x
Subaru Vehicle Shoppers 41.15% 22.17x
Spa and Pool Owners 42.52% 21.56x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Interest attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Camping Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Camping Enthusiasts audience is REI.

Location Composition Index
REI 0.01% 1.51x
Carhartt 0.34% 1.42x
Dressbarn 0.02% 1.04x
Chicos 0.04% 1.03x
American Apparel 0.02% 0.99x
Mens Wearhouse 0.05% 0.97x
Buckle 0.03% 0.95x
Old Navy 0.05% 0.94x
Gymboree 0.03% 0.91x
Forever 21 0.03% 0.90x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Location attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Camping Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Camping Enthusiasts audience is campingworld.com.

Website Composition Index
campingworld.com 1.82% 58.82x
rvparkreviews.com 2.00% 57.68x
rvupgradestore.com 3.74% 50.36x
campsitephotos.com 3.20% 48.00x
everything-about-rving.com 4.33% 47.36x
rvlife.com 2.11% 45.61x
rvrepairclub.com 2.85% 45.35x
rvguide.com 2.03% 45.23x
pplmotorhomes.com 6.54% 44.77x
your-rv-lifestyle.com 1.32% 44.51x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Web attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Camping Enthusiasts audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.11% 22.67x
Home Improvement Contractor 0.72% 21.15x
Recreational Vehicles 20.35% 20.94x
Survival Guides 0.25% 16.65x
National Parks 2.81% 16.13x
Discount Shopping 1.66% 15.04x
Flags & Trump 0.07% 14.66x
Yard Structures 2.59% 14.53x
Sports - Skiing, Snowboarding 0.02% 14.48x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 14.27x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Camping Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male