Dstillery Audiences

CAMPING ENTHUSIASTS

Audience Size: 2.2 Million Devices

Explore the Camping Enthusiasts Audience

Below you'll find more information about the Camping Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Camping Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Camping Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Camping Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 50.25% 36.47x
RV Shoppers 52.83% 34.92x
Airstream Enthusiasts 47.07% 32.63x
Vacation Rental Accommodation Researchers 25.76% 32.11x
Subaru Vehicle Shoppers 32.59% 30.17x
Beach House Second Home Owners 23.63% 29.27x
Home Exterior Design Enthusiasts 26.07% 28.13x
Online Home Decor Shoppers 19.76% 26.17x
Hardware Shoppers 22.20% 25.62x
Ski House Second Home Owners 28.13% 25.56x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Interest attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Camping Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Camping Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.31% 1.38x
Maurices 0.05% 1.28x
American Eagle Outfitters 0.02% 1.19x
Mens Wearhouse 0.03% 1.10x
Dressbarn 0.02% 1.01x
Gap 0.02% 1.00x
Zumiez 0.02% 1.00x
Forever 21 0.01% 0.97x
Chicos 0.02% 0.95x
The Childrens Place 0.03% 0.94x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Location attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Camping Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Camping Enthusiasts audience is motorhome.com.

Website Composition Index
motorhome.com 2.33% 57.66x
trailerlife.com 4.72% 55.55x
rvguide.com 5.86% 52.98x
doityourselfrv.com 8.55% 52.82x
rvrepairclub.com 3.09% 52.37x
rvlife.com 8.26% 52.07x
jaycoowners.com 6.00% 50.57x
thorforums.com 1.60% 49.32x
forestriverforums.com 12.47% 47.78x
rvinsider.com 4.57% 47.66x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Web attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Camping Enthusiasts audience is Recreational Vehicles.

Content Affinity Composition Index
Recreational Vehicles 28.48% 24.90x
Car Keys, Locks & Remotes 0.20% 20.71x
Amateur Radios 0.06% 20.39x
Rural Living 0.05% 19.97x
Motorcycles & Snowmobiles 18.14% 19.91x
Trucking 3.81% 19.43x
Auto Body Upkeep & Repair Researchers 0.30% 19.10x
Trucks 0.21% 18.72x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.67% 16.65x
Recreational Motor Sport Enthusiasts 2.01% 16.18x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Camping Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male