Dstillery Audiences

CAMPING ENTHUSIASTS

Audience Size: 2.5 Million Devices

Explore the Camping Enthusiasts Audience

Below you'll find more information about the Camping Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Camping Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Camping Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Camping Enthusiasts audience is RV Owners and Upgraders.

Interest Composition Index
RV Owners and Upgraders 51.89% 37.83x
RV Shoppers 54.11% 37.09x
Home Exterior Design Enthusiasts 39.91% 35.07x
Vacation Rental Accommodation Researchers 40.67% 32.44x
Texas Activity Researchers 33.67% 31.97x
Airstream Enthusiasts 42.86% 31.57x
Hardware Shoppers 35.80% 31.48x
Spa and Pool Owners 39.87% 30.85x
Country Home Decorators 37.55% 30.83x
Product Manuals Researchers 38.36% 30.25x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Interest attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Camping Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Camping Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.51x
Columbia 0.01% 1.38x
Eddie Bauer 0.02% 1.18x
Chicos 0.05% 1.11x
The North Face 0.01% 1.01x
Buckle 0.06% 1.00x
White House Black Market 0.07% 0.98x
Mens Wearhouse 0.09% 0.97x
Johnston and Murphy 0.13% 0.97x
Talbots 0.03% 0.96x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Location attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Camping Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Camping Enthusiasts audience is campingworld.com.

Website Composition Index
campingworld.com 2.26% 62.48x
rvparkreviews.com 2.41% 60.70x
rvupgradestore.com 3.86% 51.90x
everything-about-rving.com 4.47% 48.11x
rvguide.com 2.05% 47.96x
campsitephotos.com 3.45% 47.94x
your-rv-lifestyle.com 1.31% 46.64x
rvlife.com 2.03% 46.34x
rvrepairclub.com 2.87% 46.26x
pplmotorhomes.com 6.76% 45.56x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Web attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Camping Enthusiasts audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.18% 28.93x
Home Improvement Contractor 1.50% 26.86x
Recreational Vehicles 25.28% 24.63x
Survival Guides 0.35% 21.52x
National Parks 3.77% 18.69x
Flags & Trump 0.10% 18.36x
Discount Shopping 2.80% 18.07x
Backpacking 6.77% 17.59x
Handyman Tools 0.02% 17.18x
Assorted Topics (Animals, Clothing, Events, Education) 0.04% 17.03x
Composition Percentage: The overlap percentage between the Camping Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Camping Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Camping Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male