Dstillery Audiences

CANADA TRIP PLANNERS

Audience Size: 4.2 Million Devices

Explore the Canada Trip Planners Audience

Below you'll find more information about the Canada Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Canada Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Trip Planners audience is Travel Guide and Review Readers.

Interest Composition Index
Travel Guide and Review Readers 33.60% 21.97x
Travel Researchers 28.30% 19.01x
Italy Trip Planners 26.95% 17.13x
Crafting Enthusiasts 29.14% 16.42x
Western Canada Skiers and Snowboarders 19.82% 16.00x
Travel Book Readers 22.27% 15.57x
Ireland Trip Planners 23.01% 15.46x
Sightseeing Travelers 26.25% 15.09x
Work Comes First Travelers 21.22% 14.62x
Vermont Trip Planners 21.18% 14.61x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Interest attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Trip Planners audience is American Apparel.

Location Composition Index
American Apparel 0.01% 3.56x
Mens Wearhouse 0.06% 2.08x
Gap 0.01% 1.65x
Banana Republic 0.01% 1.52x
LOFT 0.01% 1.38x
Victoria's Secret 0.02% 1.29x
Old Navy 0.01% 1.24x
Carhartt 0.07% 0.93x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Location attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Trip Planners audience is vancouver.ca.

Website Composition Index
vancouver.ca 1.10% 51.03x
translink.ca 2.78% 49.17x
grousemountain.com 1.20% 48.96x
tourismpei.com 1.34% 48.94x
tourismvancouver.com 1.88% 42.89x
whistler.com 1.13% 42.34x
novascotia.com 1.68% 41.56x
trurodaily.com 1.11% 39.55x
placedesarts.com 1.06% 38.00x
restomontreal.ca 2.57% 37.07x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Web attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Trip Planners audience is Canadian Seniors Real Estate Research Cluster.

Content Affinity Composition Index
Canadian Seniors Real Estate Research Cluster 1.32% 26.68x
England Tourism 0.04% 24.29x
Quebec Job Seeker Cluster 1.70% 23.46x
Canada Job Seekers Cluster 1.33% 23.38x
Quebec Vacation Research Cluster 2.26% 23.01x
Custom T-Shirts 0.05% 22.26x
Canada Shopping - General Commerce 4.17% 21.99x
Canada Tax and Finance Research Cluster 3.69% 21.90x
Quebec Real Estate 2.26% 21.55x
Toronto Tourism 2.10% 20.79x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male