Dstillery Audiences

CANADA TRIP PLANNERS

Audience Size: 3.1 Million Devices

Explore the Canada Trip Planners Audience

Below you'll find more information about the Canada Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Canada Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Trip Planners audience is Travel Guide and Review Readers.

Interest Composition Index
Travel Guide and Review Readers 36.04% 37.58x
Travel Researchers 36.97% 35.88x
Travel Book Readers 29.14% 33.65x
Sightseeing Travelers 33.57% 33.00x
Western Canada Skiers and Snowboarders 27.04% 30.89x
Home Custom Bedroom Decorators 21.02% 29.36x
Travel Reward Points Enthusiasts 25.63% 29.30x
Vermont Trip Planners 26.34% 28.62x
Discount Flight Searchers 24.67% 28.56x
Luxury Travel Researchers 22.87% 28.41x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Interest attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Trip Planners audience is Intermix.

Location Composition Index
Intermix 0.02% 2.56x
Everlane 0.01% 2.44x
Patagonia 0.03% 2.26x
Bonobos 0.06% 2.19x
Madewell 0.03% 2.11x
Saint Laurent Paris 0.01% 2.03x
Armani 0.06% 2.01x
Levi Strauss 0.01% 1.96x
Supreme 0.02% 1.95x
Lululemon 0.08% 1.91x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Location attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Trip Planners audience is vancouver.ca.

Website Composition Index
vancouver.ca 4.57% 74.63x
leons.ca 1.25% 68.41x
tourismnewbrunswick.ca 1.26% 66.98x
remax.ca 3.30% 65.07x
thebrick.com 1.90% 63.80x
tourismpei.com 2.23% 62.60x
royallepage.ca 1.99% 61.94x
grousemountain.com 1.22% 60.76x
lifelabs.com 1.09% 58.70x
richmond-news.com 1.39% 57.83x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Web attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Trip Planners audience is Toronto Tourism.

Content Affinity Composition Index
Toronto Tourism 1.31% 38.69x
Canadian Seniors Real Estate Research Cluster 2.94% 35.11x
Custom T-Shirts 0.14% 34.88x
Canada Shopping - Kitchenware 3.36% 29.25x
Vancouver British Columbia Research Cluster 3.10% 27.85x
Canada Business Cluster 3.05% 26.21x
Canadian Real Estate Researcher Cluster 1.62% 25.98x
Canada Shopping - Lifestyle and Mommy Blogs 6.92% 24.70x
Canadian Auto 3.82% 24.67x
Canada Tax and Finance Research Cluster 4.10% 24.50x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male