Dstillery Audiences

CANADA TRIP PLANNERS

Audience Size: 3.5 Million Devices

Explore the Canada Trip Planners Audience

Below you'll find more information about the Canada Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Canada Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Trip Planners audience is Sightseeing Travelers.

Interest Composition Index
Sightseeing Travelers 33.25% 17.99x
Travel Book Readers 28.62% 16.78x
Western Canada Skiers and Snowboarders 30.02% 16.49x
Travel Reward Points Enthusiasts 25.15% 15.38x
Custom Home Lighting Shoppers 20.70% 15.00x
Home Custom Bedroom Decorators 20.70% 15.00x
Hawaii Trip Planners 27.96% 14.62x
Discount Flight Searchers 25.50% 14.54x
Luxury Travel Researchers 20.56% 14.47x
Vermont Trip Planners 26.43% 14.46x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Interest attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Trip Planners audience is LL Bean.

Location Composition Index
LL Bean 0.01% 2.68x
Everlane 0.01% 2.49x
Calvin Klein 0.01% 2.27x
Armani 0.05% 2.24x
Patagonia 0.03% 2.12x
Uniqlo 0.02% 2.12x
REI 0.03% 2.09x
Joe's Jeans 0.01% 2.04x
Zara 0.04% 1.93x
Urban Outfitters 0.08% 1.88x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Location attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Trip Planners audience is 411.ca.

Website Composition Index
411.ca 1.26% 83.58x
tourismnewbrunswick.ca 1.38% 81.52x
vancouversbestplaces.com 1.25% 80.55x
bclc.com 1.04% 79.05x
tourismpei.com 2.31% 76.47x
vancouver.ca 7.06% 75.97x
leons.ca 1.91% 75.95x
royallepage.ca 2.89% 75.09x
remax.ca 5.07% 73.76x
surrey.ca 1.41% 71.74x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Web attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Trip Planners audience is Toronto Tourism.

Content Affinity Composition Index
Toronto Tourism 1.96% 30.61x
Canadian Seniors Real Estate Research Cluster 4.52% 29.25x
Custom T-Shirts 0.21% 27.88x
Canada Shopping - Kitchenware 5.17% 23.87x
Canada Business Cluster 3.93% 23.23x
Vancouver British Columbia Research Cluster 4.61% 22.87x
Canadian Real Estate Researcher Cluster 2.34% 22.51x
Canada Shopping - Lifestyle and Mommy Blogs 8.72% 21.09x
Canada Shopping - General Commerce 7.15% 20.30x
Canada Culture and Tourism 8.83% 20.29x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male