Dstillery Audiences

CANADA TRIP PLANNERS

Audience Size: 702.2 Thousand Devices

Explore the Canada Trip Planners Audience

Below you'll find more information about the Canada Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 702.2 thousand unique devices whose actions qualify for the Canada Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Trip Planners audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 1.89% 23.08x
Executive Travelers 3.83% 22.56x
Market Intelligence Researchers 9.01% 21.65x
Toronto Blue Jays Fans 8.95% 21.20x
Gas Discount Researchers 5.12% 20.04x
Luxury Second Home Owners 5.40% 19.55x
New Zealand Trip Planners 18.21% 19.27x
United Kingdom News Readers 8.87% 18.70x
Australia Trip Planners 12.29% 18.58x
Family Adventures Travelers 2.21% 18.58x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Interest attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Trip Planners audience is Maurices.

Location Composition Index
Maurices 0.01% 0.94x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Location attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Trip Planners audience is timescolonist.com.

Website Composition Index
timescolonist.com 2.28% 37.64x
dailyhive.com 11.81% 36.05x
theprovince.com 4.44% 31.91x
huffingtonpost.ca 1.35% 30.49x
awinninghabit.com 1.75% 29.92x
vancouversun.com 10.78% 29.28x
insidehalton.com 1.84% 29.08x
mtlblog.com 1.31% 27.97x
straight.com 1.25% 27.82x
canucksarmy.com 4.13% 27.41x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Web attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Trip Planners audience is Vancouver British Columbia Research Cluster.

Content Affinity Composition Index
Vancouver British Columbia Research Cluster 1.34% 20.89x
Quebec Vacations 0.74% 17.57x
Mining & Natural Resources 0.04% 17.54x
Vancouver British Columbia Locals Cluster 15.88% 17.47x
Corporate Employment Pages 0.23% 16.04x
Canada Tax and Finance Research Cluster 0.42% 14.58x
Canadian Lifestyle 4.44% 14.26x
Spam Call Number Searchers 0.08% 12.28x
Canada Shopping - Lifestyle and Mommy Blogs 0.68% 12.10x
Canadian Homes 14.67% 12.09x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male