Dstillery Audiences

CANADA TRIP PLANNERS

Audience Size: 3.5 Million Devices

Explore the Canada Trip Planners Audience

Below you'll find more information about the Canada Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Canada Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Canada Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canada Trip Planners audience is Travel Guide and Review Readers.

Interest Composition Index
Travel Guide and Review Readers 32.33% 17.61x
Travel Researchers 28.19% 16.13x
Vermont Trip Planners 18.42% 14.71x
Travel Book Readers 15.18% 14.58x
Italy Trip Planners 27.28% 14.49x
Western Canada Skiers and Snowboarders 16.76% 13.88x
Work Comes First Travelers 20.88% 13.71x
Family Adventures Travelers 21.40% 13.41x
Flight and Hotel Shoppers 22.50% 13.34x
Crafting Enthusiasts 26.72% 13.23x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Interest attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canada Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canada Trip Planners audience is LOFT.

Location Composition Index
LOFT 0.01% 1.96x
Chicos 0.01% 1.58x
Old Navy 0.01% 1.42x
Mens Wearhouse 0.01% 1.29x
Victoria's Secret 0.01% 1.21x
Carhartt 0.10% 1.07x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Location attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canada Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canada Trip Planners audience is threebestrated.ca.

Website Composition Index
threebestrated.ca 1.67% 39.58x
simons.ca 1.14% 38.43x
cioc.ca 1.14% 37.87x
reitmans.com 1.30% 37.46x
landmarkcinemas.com 2.10% 37.10x
fido.ca 1.62% 36.58x
iga.net 1.43% 36.04x
scene.ca 1.56% 35.77x
duproprio.com 1.31% 34.19x
mmfoodmarket.com 1.13% 34.13x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Web attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canada Trip Planners audience is Quebec Job Seeker Cluster.

Content Affinity Composition Index
Quebec Job Seeker Cluster 0.60% 21.40x
Quebec Vacation Research Cluster 0.82% 21.24x
Canadian Seniors Real Estate Research Cluster 0.45% 20.76x
Quebec Real Estate 0.82% 20.71x
Quebec Hunting & Outdoors Cluster 0.63% 20.62x
Canada Job Seekers Cluster 0.54% 20.42x
Canada Shopping - General Commerce 1.87% 20.18x
Toronto Tourism 1.00% 19.66x
London Tourism 0.04% 18.79x
Canada Tax and Finance Research Cluster 2.35% 18.78x
Composition Percentage: The overlap percentage between the Canada Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Canada Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canada Trip Planners audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male