Dstillery Audiences

CANDY SHOPPERS

Audience Size: 4 Million Devices

Explore the Candy Shoppers Audience

Below you'll find more information about the Candy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Candy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Candy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Candy Shoppers audience is Sweet Tooths.

Interest Composition Index
Sweet Tooths 52.08% 32.95x
Trendy Shoe Shoppers 41.00% 32.43x
Patriotic Party Decoration Shoppers 48.23% 31.68x
Bargain Shopping Researchers 37.93% 31.40x
Orlando Activities Researchers 36.12% 30.51x
Budget Grocery Shoppers 37.27% 29.99x
Nashville Activity Researchers 35.20% 29.74x
Gift Givers 39.39% 29.36x
Disney Vacation Planners 38.12% 28.68x
Big Box Shoppers 39.60% 28.68x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Interest attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Candy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Candy Shoppers audience is Supreme.

Location Composition Index
Supreme 0.02% 2.36x
Bonobos 0.13% 1.69x
White House Black Market 0.45% 1.38x
Mens Wearhouse 0.58% 1.38x
Buckle 0.35% 1.36x
Topshop 0.03% 1.36x
Jos A. Bank Clothiers 0.34% 1.35x
Uniqlo 0.02% 1.30x
Club Monaco 0.02% 1.30x
Johnston and Murphy 0.65% 1.28x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Location attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Candy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Candy Shoppers audience is candyfavorites.com.

Website Composition Index
candyfavorites.com 2.47% 50.69x
oldtimecandy.com 2.21% 48.42x
blaircandy.com 1.71% 46.72x
save-on-crafts.com 1.03% 45.83x
charlotterusse.com 1.01% 43.78x
mymms.com 2.03% 43.27x
yankeecandle.com 1.19% 39.39x
katespade.com 1.56% 37.74x
spencersonline.com 1.44% 37.71x
candywarehouse.com 2.48% 37.25x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Web attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Candy Shoppers audience is Party Suppliers.

Content Affinity Composition Index
Party Suppliers 13.87% 22.66x
As Seen On TV Products 0.09% 19.70x
Toys Shopping 4.66% 19.33x
Costumes 0.74% 19.17x
Cheerleading 1.54% 18.93x
Custom Gifts 3.57% 18.59x
Decoration & Fabric 0.04% 18.59x
Quinceanera Planning 0.07% 17.58x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.28% 17.47x
Cakes & Sweets 4.77% 17.27x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Candy Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female