Dstillery Audiences

CANDY SHOPPERS

Audience Size: 3.1 Million Devices

Explore the Candy Shoppers Audience

Below you'll find more information about the Candy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Candy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Candy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Candy Shoppers audience is Disney Vacation Planners.

Interest Composition Index
Disney Vacation Planners 25.66% 86.25x
Gift Card Researchers 28.32% 78.26x
Womens Subscription Box Shoppers 26.99% 75.00x
Gift Givers 30.97% 74.79x
Parents with Kids 26.55% 73.36x
Ocean Activists 19.47% 73.36x
Patriotic Party Decoration Shoppers 32.74% 72.71x
Coupon Researchers 25.66% 70.92x
Bargain Shopping Researchers 25.22% 70.48x
Mature Parents 21.68% 70.03x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Interest attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Candy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Candy Shoppers audience is Old Navy.

Location Composition Index
Old Navy 0.09% 3.63x
American Eagle Outfitters 0.01% 1.58x
Victoria's Secret 0.02% 1.47x
Maurices 0.02% 1.34x
Mens Wearhouse 0.02% 1.34x
Chicos 0.01% 1.27x
The Childrens Place 0.01% 1.15x
Carhartt 0.17% 1.00x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Location attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Candy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Candy Shoppers audience is candyfavorites.com.

Website Composition Index
candyfavorites.com 1.38% 51.05x
candywarehouse.com 1.01% 42.29x
oldtimecandy.com 2.06% 38.72x
papermart.com 1.31% 36.46x
shindigz.com 3.46% 33.33x
rue21.com 1.01% 31.85x
journeys.com 1.83% 28.31x
chasing-fireflies.com 2.03% 27.01x
veruta.com 1.05% 26.87x
fentybeauty.com 1.19% 26.41x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Web attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Candy Shoppers audience is Party Planning & Invitations.

Content Affinity Composition Index
Party Planning & Invitations 18.58% 29.46x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 7.96% 23.70x
Law School 4.87% 21.89x
Health Issues Cluster 8.41% 21.12x
Costumes 0.25% 20.52x
Quotes & Inspiration 5.31% 19.38x
Theme Park Tourism 5.31% 19.02x
Cruise Vacations 7.08% 18.76x
Scrapbooking & Home Art Projects 6.19% 18.43x
Quinceanera Planning 0.04% 18.18x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Candy Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female