Dstillery Audiences

CANDY SHOPPERS

Audience Size: 3.2 Million Devices

Explore the Candy Shoppers Audience

Below you'll find more information about the Candy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Candy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Candy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Candy Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 33.03% 19.84x
Gift Givers 27.94% 19.83x
Big Box Shoppers 29.54% 19.43x
Patriotic Party Decoration Shoppers 36.42% 19.40x
Bargain Shopping Researchers 30.86% 18.59x
Budget Grocery Shoppers 31.37% 18.48x
Womens Subscription Box Shoppers 27.32% 18.38x
Orlando Activities Researchers 27.93% 18.12x
Gift Card Researchers 29.16% 18.10x
Nashville Activity Researchers 26.76% 17.99x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Interest attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Candy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Candy Shoppers audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.76x
Lane Bryant 0.01% 1.57x
Mens Wearhouse 0.02% 1.52x
Zumiez 0.01% 1.51x
American Eagle Outfitters 0.01% 1.47x
Aeropostale 0.01% 1.45x
Old Navy 0.02% 1.36x
Dressbarn 0.01% 1.36x
Chicos 0.01% 1.34x
Journeys 0.02% 1.30x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Location attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Candy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Candy Shoppers audience is candyfavorites.com.

Website Composition Index
candyfavorites.com 1.00% 44.17x
oldtimecandy.com 1.56% 34.98x
shindigz.com 2.62% 30.42x
journeys.com 1.20% 25.37x
chasing-fireflies.com 1.62% 25.32x
wilton.com 2.74% 23.05x
papersource.com 1.24% 22.87x
sallybeauty.com 2.60% 22.57x
burlington.com 1.67% 22.43x
dollartree.com 14.32% 22.34x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Web attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Candy Shoppers audience is Party Suppliers.

Content Affinity Composition Index
Party Suppliers 3.29% 20.30x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.04% 19.91x
Cheerleading 0.34% 18.67x
Costumes 0.12% 17.29x
Hipster Clothing 0.20% 15.68x
Home Office Products 0.05% 15.21x
Cub & Girl Scouts 0.38% 14.32x
Toys Shopping 1.26% 14.08x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.20% 13.89x
Custom Gifts 1.02% 13.28x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Candy Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female