Dstillery Audiences

CANDY SHOPPERS

Audience Size: 3.8 Million Devices

Explore the Candy Shoppers Audience

Below you'll find more information about the Candy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Candy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Candy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Candy Shoppers audience is Patriotic Party Decoration Shoppers.

Interest Composition Index
Patriotic Party Decoration Shoppers 43.62% 26.49x
Sweet Tooths 42.81% 25.76x
Trendy Shoe Shoppers 34.96% 25.64x
Bargain Shopping Researchers 32.21% 25.15x
Gift Givers 35.99% 24.13x
Orlando Activities Researchers 29.24% 23.57x
Gift Card Researchers 32.52% 23.39x
Budget Grocery Shoppers 32.85% 23.28x
Womens Subscription Box Shoppers 33.51% 22.64x
Nashville Activity Researchers 27.84% 22.62x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Interest attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Candy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Candy Shoppers audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.01% 1.25x
Journeys 0.01% 1.23x
Carhartt 0.13% 1.10x
Old Navy 0.01% 1.08x
Victoria's Secret 0.01% 1.04x
Mens Wearhouse 0.01% 0.87x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Location attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Candy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Candy Shoppers audience is candyfavorites.com.

Website Composition Index
candyfavorites.com 2.06% 47.46x
blaircandy.com 1.35% 43.54x
mymms.com 1.16% 42.84x
candywarehouse.com 1.57% 38.57x
papermart.com 2.19% 34.36x
oldtimecandy.com 3.01% 33.02x
birthdaydirect.com 1.06% 32.26x
rue21.com 1.87% 30.96x
stumpsparty.com 1.37% 30.68x
shindigz.com 5.10% 28.86x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Web attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Candy Shoppers audience is Party Suppliers.

Content Affinity Composition Index
Party Suppliers 8.98% 26.17x
Cheerleading 1.06% 23.66x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.12% 20.01x
Costumes 0.37% 19.80x
Quinceanera Planning 0.05% 19.68x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.10% 18.92x
Toys Shopping 2.48% 18.37x
Cakes & Sweets 3.66% 17.81x
Southern California Cluster 0.31% 17.01x
Custom Gifts 2.30% 16.93x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Candy Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female