Dstillery Audiences

CANDY SHOPPERS

Audience Size: 1.9 Million Devices

Explore the Candy Shoppers Audience

Below you'll find more information about the Candy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Candy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Candy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Candy Shoppers audience is Involved Parents.

Interest Composition Index
Involved Parents 8.33% 16.20x
New York City Events Researchers 13.55% 15.27x
Trendy Shoe Shoppers 3.58% 15.00x
Valentines Day Celebrators 7.58% 14.86x
Office Supply Shoppers 6.90% 14.59x
True Crime Podcast Listeners 5.42% 14.58x
Bargain Shopping Researchers 3.62% 14.58x
Flower Delivery Shoppers 6.88% 14.42x
Holiday Gift Shoppers 4.74% 14.21x
Mother's Day Celebrators 7.60% 14.13x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Interest attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Candy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Candy Shoppers audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.84x
American Eagle Outfitters 0.03% 1.53x
Buckle 0.02% 1.42x
Express 0.03% 1.37x
Journeys 0.03% 1.37x
Aeropostale 0.02% 1.35x
Victoria's Secret 0.02% 1.34x
Mens Wearhouse 0.02% 1.31x
Chicos 0.02% 1.27x
White House Black Market 0.02% 1.26x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Location attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Candy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Candy Shoppers audience is catchmyparty.com.

Website Composition Index
catchmyparty.com 1.86% 16.70x
weheartit.com 1.63% 16.09x
cakewhiz.com 1.50% 15.35x
grubstreet.com 1.82% 13.71x
thedatingdivas.com 1.37% 12.00x
gracefullittlehoneybee.com 1.01% 11.82x
playpartyplan.com 2.37% 11.27x
passionforsavings.com 1.32% 11.24x
amish365.com 1.37% 11.14x
cookiesandcups.com 5.06% 11.13x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Web attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Candy Shoppers audience is Arts & Crafts.

Content Affinity Composition Index
Arts & Crafts 0.04% 12.07x
Cakes & Sweets 0.19% 9.83x
Beach Vacations 0.04% 9.43x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.05% 9.02x
Numerology & Astrology 0.08% 8.86x
Scrapbooking & Home Art Projects 1.53% 8.59x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.04% 8.38x
NYC Tourist Attractions 1.76% 8.20x
Bridal Fashion 0.06% 7.84x
Party Planning & Invitations 1.06% 7.71x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Candy Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female