Dstillery Audiences

CANDY SHOPPERS

Audience Size: 3 Million Devices

Explore the Candy Shoppers Audience

Below you'll find more information about the Candy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Candy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Candy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Candy Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 22.20% 20.18x
Online Home Decor Shoppers 19.63% 19.01x
Bargain Shopping Researchers 20.04% 18.84x
Orlando Activities Researchers 17.48% 18.49x
Home Custom Bedroom Decorators 16.92% 18.35x
Custom Home Lighting Shoppers 16.92% 18.34x
Budget Grocery Shoppers 22.54% 17.96x
Social Workers 0.86% 17.94x
Nashville Activity Researchers 17.68% 17.87x
Breast Cancer Fund Raisers 19.72% 17.54x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Interest attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Candy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Candy Shoppers audience is LOFT.

Location Composition Index
LOFT 0.02% 1.50x
Buckle 0.02% 1.43x
J. Crew 0.01% 1.43x
Gap 0.02% 1.39x
Jos A. Bank Clothiers 0.02% 1.38x
Hollister 0.01% 1.35x
Forever 21 0.01% 1.35x
Banana Republic 0.02% 1.32x
Chicos 0.02% 1.31x
Michael Kors 0.01% 1.21x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Location attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Candy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Candy Shoppers audience is dollartree.com.

Website Composition Index
dollartree.com 2.85% 29.19x
crackerbarrel.com 1.30% 23.64x
scribol.com 2.02% 23.35x
steinmart.com 1.05% 23.15x
bk.com 1.34% 22.78x
funeral.com 2.28% 20.52x
marthastewartweddings.com 1.23% 20.44x
topixoffbeat.com 1.74% 20.40x
traderjoes.com 1.01% 20.23x
barnesandnoble.com 6.13% 20.18x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Web attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Candy Shoppers audience is Party Suppliers.

Content Affinity Composition Index
Party Suppliers 0.41% 27.90x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.08% 21.26x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.09% 18.35x
Custom Gifts 0.15% 17.82x
Homeschooling 0.04% 17.74x
Mid-Atlantic Beaches 0.09% 17.53x
Home Decoration - Crafts & Kids 0.05% 17.29x
Cub & Girl Scouts 0.07% 17.21x
Beach & Intimate Wear 0.05% 16.65x
Tattoos & Costumes 0.04% 16.29x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Candy Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female