Dstillery Audiences

CANDY SHOPPERS

Audience Size: 3.3 Million Devices

Explore the Candy Shoppers Audience

Below you'll find more information about the Candy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Candy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Candy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Candy Shoppers audience is Sweet Tooths.

Interest Composition Index
Sweet Tooths 56.93% 29.45x
Patriotic Party Decoration Shoppers 47.01% 26.31x
Trendy Shoe Shoppers 40.31% 25.13x
Orlando Activities Researchers 34.13% 24.47x
Bargain Shopping Researchers 34.37% 24.23x
Nashville Activity Researchers 34.95% 23.35x
Cookie Eaters 40.86% 23.19x
Disney Vacation Planners 36.89% 23.19x
Ice Cream Shoppers 37.39% 22.36x
Budget Grocery Shoppers 35.78% 22.28x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Interest attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Candy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Candy Shoppers audience is Club Monaco.

Location Composition Index
Club Monaco 0.01% 1.64x
Zara 0.04% 1.58x
Patagonia 0.02% 1.56x
Intermix 0.01% 1.54x
Talbots 0.07% 1.49x
Levi Strauss 0.02% 1.45x
Journeys 0.04% 1.44x
LOFT 0.06% 1.44x
Armani 0.03% 1.43x
Lululemon 0.08% 1.42x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Location attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Candy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Candy Shoppers audience is candyfavorites.com.

Website Composition Index
candyfavorites.com 3.01% 72.01x
candycrate.com 1.77% 69.91x
tableclothsfactory.com 1.77% 67.19x
blaircandy.com 2.47% 62.50x
windycitynovelties.com 1.90% 61.67x
save-on-crafts.com 3.40% 57.19x
mommypoppins.com 2.20% 56.67x
toofaced.com 1.22% 55.43x
elfcosmetics.com 1.79% 54.87x
aeropostale.com 1.11% 54.17x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Web attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Candy Shoppers audience is Party Suppliers.

Content Affinity Composition Index
Party Suppliers 21.37% 22.79x
Higher-End Fashion Brands 3.48% 19.29x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.79% 19.19x
Quinceanera Planning 0.11% 18.63x
Decoration & Fabric 0.07% 18.34x
Cheerleading 2.68% 18.33x
Costumes 1.57% 18.16x
As Seen On TV Products 0.16% 17.58x
Toys Shopping 9.03% 17.31x
Custom Gifts 6.75% 17.13x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Candy Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female