Dstillery Audiences

CANDY SHOPPERS

Audience Size: 2.2 Million Devices

Explore the Candy Shoppers Audience

Below you'll find more information about the Candy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Candy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Candy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Candy Shoppers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 31.87% 19.69x
Patriotic Party Decoration Shoppers 36.51% 19.55x
Gift Givers 32.23% 18.48x
Bargain Shopping Researchers 29.39% 18.35x
Big Box Shoppers 32.64% 17.98x
Gift Card Researchers 29.14% 17.85x
Budget Grocery Shoppers 30.83% 17.83x
Online Home Decor Shoppers 26.89% 17.57x
Orlando Activities Researchers 27.42% 17.56x
Nashville Activity Researchers 26.02% 17.49x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Interest attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Candy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Candy Shoppers audience is Buckle.

Location Composition Index
Buckle 0.01% 1.65x
Gap 0.01% 1.54x
Jos A. Bank Clothiers 0.01% 1.43x
Chicos 0.01% 1.27x
Old Navy 0.02% 1.26x
Maurices 0.02% 1.26x
Express 0.01% 1.24x
White House Black Market 0.01% 1.24x
The Childrens Place 0.01% 1.20x
Journeys 0.01% 1.12x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Location attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Candy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Candy Shoppers audience is candyfavorites.com.

Website Composition Index
candyfavorites.com 1.27% 48.65x
oldtimecandy.com 1.90% 37.21x
papermart.com 1.15% 34.76x
shindigz.com 3.18% 32.13x
journeys.com 1.55% 26.69x
chasing-fireflies.com 1.91% 26.24x
fentybeauty.com 1.11% 25.53x
wilton.com 3.23% 24.02x
rosewholesale.com 1.11% 23.87x
sallybeauty.com 3.27% 23.56x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Web attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Candy Shoppers audience is Party Suppliers.

Content Affinity Composition Index
Party Suppliers 4.40% 21.75x
Cheerleading 0.49% 20.12x
Costumes 0.19% 18.83x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.05% 17.85x
Quinceanera Planning 0.03% 17.21x
Southern California Cluster 0.11% 15.30x
Toys Shopping 1.61% 15.22x
Hipster Clothing 0.21% 15.06x
Cub & Girl Scouts 0.47% 14.87x
Arts & Crafts 0.27% 14.67x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Candy Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female