Dstillery Audiences

CANDY SHOPPERS

Audience Size: 3.9 Million Devices

Explore the Candy Shoppers Audience

Below you'll find more information about the Candy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Candy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Candy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Candy Shoppers audience is Patriotic Party Decoration Shoppers.

Interest Composition Index
Patriotic Party Decoration Shoppers 43.33% 26.46x
Trendy Shoe Shoppers 35.07% 25.44x
Sweet Tooths 43.63% 25.25x
Bargain Shopping Researchers 33.27% 24.79x
Gift Givers 36.48% 23.90x
Orlando Activities Researchers 30.50% 23.27x
Budget Grocery Shoppers 33.59% 23.18x
Gift Card Researchers 33.44% 23.07x
Big Box Shoppers 34.82% 22.83x
Online Home Decor Shoppers 30.33% 22.53x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Interest attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Candy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Candy Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.41x
Michael Kors 0.01% 1.30x
Forever 21 0.01% 1.28x
Hollister 0.01% 1.26x
Aeropostale 0.02% 1.23x
Gap 0.02% 1.21x
Dressbarn 0.01% 1.19x
Zumiez 0.02% 1.19x
Journeys 0.02% 1.19x
Gymboree 0.01% 1.18x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Location attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Candy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Candy Shoppers audience is candyfavorites.com.

Website Composition Index
candyfavorites.com 2.06% 47.46x
blaircandy.com 1.35% 43.54x
mymms.com 1.16% 42.84x
candywarehouse.com 1.57% 38.57x
papermart.com 2.19% 34.36x
oldtimecandy.com 3.01% 33.02x
birthdaydirect.com 1.06% 32.26x
rue21.com 1.87% 30.96x
stumpsparty.com 1.37% 30.68x
shindigz.com 5.10% 28.86x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Web attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Candy Shoppers audience is Party Suppliers.

Content Affinity Composition Index
Party Suppliers 9.02% 25.45x
Cheerleading 1.07% 23.63x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.13% 20.31x
Costumes 0.38% 20.15x
Quinceanera Planning 0.05% 19.53x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.10% 18.77x
Toys Shopping 2.52% 17.97x
Cakes & Sweets 3.63% 17.43x
Custom Gifts 2.28% 16.23x
Southern California Cluster 0.31% 15.89x
Composition Percentage: The overlap percentage between the Candy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Candy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Candy Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female