Dstillery Audiences

CANNABIS NEWS READERS

Audience Size: 4.3 Million Devices

Explore the Cannabis News Readers Audience

Below you'll find more information about the Cannabis News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Cannabis News Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Cannabis News Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cannabis News Readers audience is Personal Stock Portfolio Managers.

Interest Composition Index
Personal Stock Portfolio Managers 22.64% 19.67x
Off the Grid Living Enthusiasts 25.76% 19.55x
Koi Pond Enthusiasts 28.94% 19.32x
Metal Detecting Enthusiasts 26.60% 19.26x
Product Manuals Researchers 24.90% 18.99x
Online Investors 24.16% 18.61x
Lawn and Home Pest Control Researchers 23.99% 18.34x
Generic Prescription Drug Shoppers 22.92% 18.25x
Home Exterior Design Enthusiasts 21.49% 18.24x
Spa and Pool Owners 23.07% 18.18x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Interest attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cannabis News Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cannabis News Readers audience is The North Face.

Location Composition Index
The North Face 0.01% 1.40x
Carhartt 0.25% 1.21x
Eddie Bauer 0.02% 1.17x
Urban Outfitters 0.02% 1.13x
Jos A. Bank Clothiers 0.03% 1.08x
Talbots 0.02% 1.08x
Old Navy 0.05% 1.04x
Coach 0.02% 1.02x
J. Crew 0.03% 1.01x
American Eagle Outfitters 0.03% 1.00x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Location attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cannabis News Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cannabis News Readers audience is alchimiaweb.com.

Website Composition Index
alchimiaweb.com 1.14% 56.85x
seedsupreme.com 1.25% 54.87x
cannabisbusinesstimes.com 2.42% 42.78x
green-flower.com 1.02% 36.23x
stockhouse.com 1.71% 35.78x
baystreet.ca 1.01% 34.78x
keytocannabis.com 2.86% 34.43x
investorshub.advfn.com 2.66% 31.97x
investorplace.com 1.42% 31.63x
compare99.com 1.54% 29.64x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Web attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cannabis News Readers audience is Marijuana.

Content Affinity Composition Index
Marijuana 2.40% 33.94x
Content Streamers & Downloaders 0.05% 19.18x
Assorted Topics (Cooking, Games, Viral Media) 0.10% 16.59x
Custom T-Shirts 0.04% 16.10x
Mining & Natural Resources 0.49% 15.94x
Discount Shopping 2.11% 15.67x
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 15.32x
Home Improvement Contractor 0.69% 14.51x
Canadian Seniors Real Estate Research Cluster 1.05% 14.26x
Survival Guides 0.21% 14.13x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Content Affinity attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cannabis News Readers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male