Dstillery Audiences

CANNABIS NEWS READERS

Audience Size: 4.2 Million Devices

Explore the Cannabis News Readers Audience

Below you'll find more information about the Cannabis News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Cannabis News Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Cannabis News Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cannabis News Readers audience is Metal Detecting Enthusiasts.

Interest Composition Index
Metal Detecting Enthusiasts 25.97% 15.93x
Koi Pond Enthusiasts 28.82% 15.83x
Off the Grid Living Enthusiasts 24.59% 15.81x
Product Manuals Researchers 24.37% 15.72x
CBD Oils Shoppers 28.19% 15.53x
Personal Stock Portfolio Managers 26.06% 15.37x
Lawn and Home Pest Control Researchers 23.09% 15.03x
Beekeeping Enthusiasts 23.15% 14.64x
Home Exterior Design Enthusiasts 21.35% 14.57x
Generic Prescription Drug Shoppers 26.31% 14.54x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Interest attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cannabis News Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cannabis News Readers audience is REI.

Location Composition Index
REI 0.01% 1.39x
Carhartt 0.28% 1.20x
The North Face 0.01% 1.16x
Lululemon 0.03% 1.07x
Urban Outfitters 0.03% 1.06x
Dressbarn 0.03% 1.06x
Old Navy 0.06% 1.03x
Eddie Bauer 0.02% 1.03x
Ralph Lauren 0.01% 1.01x
Journeys 0.08% 1.01x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Location attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cannabis News Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cannabis News Readers audience is seedsupreme.com.

Website Composition Index
seedsupreme.com 1.07% 46.44x
cannabisbusinesstimes.com 2.10% 36.90x
keytocannabis.com 2.46% 29.86x
stockhouse.com 1.72% 29.25x
investorplace.com 1.05% 26.57x
marketbeat.com 1.97% 25.72x
investorshub.advfn.com 2.60% 25.53x
compare99.com 1.33% 24.86x
gurufocus.com 1.32% 23.14x
helpfulgardener.com 1.03% 22.24x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Web attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cannabis News Readers audience is Marijuana.

Content Affinity Composition Index
Marijuana 2.24% 31.42x
Content Streamers & Downloaders 0.04% 18.20x
Assorted Topics (Cooking, Games, Viral Media) 0.09% 16.25x
Mining & Natural Resources 0.49% 15.87x
Custom T-Shirts 0.04% 14.46x
Discount Shopping 1.91% 14.46x
Canadian Seniors Real Estate Research Cluster 1.01% 14.07x
Home Improvement Contractor 0.57% 13.25x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.26% 12.52x
Survival Guides 0.20% 12.31x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Content Affinity attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cannabis News Readers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male