Dstillery Audiences

CANNABIS NEWS READERS

Audience Size: 3 Million Devices

Explore the Cannabis News Readers Audience

Below you'll find more information about the Cannabis News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Cannabis News Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Cannabis News Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cannabis News Readers audience is Finance Continuing Education Researchers.

Interest Composition Index
Finance Continuing Education Researchers 18.77% 19.58x
Online Investors 25.43% 18.12x
Personal Stock Portfolio Managers 14.44% 17.64x
Executive Travelers 11.39% 17.52x
Telemedicine Content Readers 8.84% 17.48x
Financial Investors 21.68% 15.73x
Home Brewing Enthusiasts 14.51% 14.58x
Small Business COVID-19 Relief Researchers 8.15% 14.44x
Off the Grid Living Enthusiasts 14.81% 14.03x
Koi Pond Enthusiasts 20.25% 13.78x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Interest attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cannabis News Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cannabis News Readers audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.02% 1.14x
Zumiez 0.02% 1.12x
Carhartt 0.19% 1.10x
Talbots 0.01% 1.09x
Gymboree 0.01% 1.08x
Journeys 0.03% 1.04x
Buckle 0.02% 1.03x
Hollister 0.01% 0.99x
Victoria's Secret 0.03% 0.98x
Old Navy 0.03% 0.97x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Location attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cannabis News Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cannabis News Readers audience is otcmarkets.com.

Website Composition Index
otcmarkets.com 1.18% 38.78x
leafly.com 6.21% 34.82x
marketbeat.com 1.38% 33.60x
stockhouse.com 1.98% 31.59x
investorshub.advfn.com 2.55% 30.71x
advfn.com 1.97% 28.79x
seekingalpha.com 5.41% 24.12x
pulse2.com 1.38% 23.73x
streetinsider.com 3.77% 23.36x
stockinvest.us 4.35% 23.35x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Web attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cannabis News Readers audience is Mining & Natural Resources.

Content Affinity Composition Index
Mining & Natural Resources 0.20% 24.72x
Retail Industry News 0.04% 9.86x
Bird Watching 0.05% 9.84x
Action Sports 0.18% 9.79x
Health & Safety Compliance 0.02% 9.78x
Discount Shopping 0.08% 9.64x
Flower Shopping 0.02% 9.35x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.09% 9.22x
Vaping 0.02% 8.96x
Oil & Energy 0.05% 8.96x
Composition Percentage: The overlap percentage between the Cannabis News Readers audience and the Content Affinity attribute.
Index: A comparison of the Cannabis News Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cannabis News Readers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male