Dstillery Audiences

CANOEING AND KAYAKING ENTHUSIASTS

Audience Size: 2.6 Million Devices

Explore the Canoeing and Kayaking Enthusiasts Audience

Below you'll find more information about the Canoeing and Kayaking Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Canoeing and Kayaking Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Canoeing and Kayaking Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canoeing and Kayaking Enthusiasts audience is Vermont Trip Planners.

Interest Composition Index
Vermont Trip Planners 26.92% 21.94x
School Closings Updates Readers 19.95% 18.06x
Cape Cod News Readers 27.69% 17.54x
Snow Removal Researchers 22.55% 16.55x
Home Brewing Enthusiasts 17.63% 15.44x
Craft Beer Enthusiasts 19.70% 15.26x
Ski and Snowboard Apparel Shoppers 21.27% 14.72x
Rowing Enthusiasts 20.50% 14.56x
Bird Watching Enthusiasts 14.57% 14.05x
Camping Enthusiasts 22.78% 13.84x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Interest attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canoeing and Kayaking Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canoeing and Kayaking Enthusiasts audience is Banana Republic.

Location Composition Index
Banana Republic 0.02% 1.76x
Gymboree 0.01% 1.51x
Mens Wearhouse 0.02% 1.48x
Dressbarn 0.01% 1.44x
Gap 0.01% 1.33x
American Eagle Outfitters 0.01% 1.32x
Old Navy 0.02% 1.31x
Aeropostale 0.01% 1.30x
LOFT 0.01% 1.28x
Zumiez 0.01% 1.24x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Location attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canoeing and Kayaking Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canoeing and Kayaking Enthusiasts audience is nhmagazine.com.

Website Composition Index
nhmagazine.com 2.88% 45.19x
neren.com 1.17% 38.81x
ems.com 1.72% 34.91x
zoonewengland.org 2.04% 34.57x
massrealty.com 1.53% 31.60x
maine.gov 1.57% 31.45x
nationalgridus.com 2.53% 30.59x
adirondackdailyenterprise.com 2.32% 30.30x
newburyportnews.com 2.28% 29.13x
eagletribune.com 4.07% 28.21x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Web attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canoeing and Kayaking Enthusiasts audience is New Hampshire News.

Content Affinity Composition Index
New Hampshire News 8.13% 14.19x
Maine Cluster 11.80% 13.13x
Sports - Golf, Hunting, Fishing 0.11% 12.73x
London Tourism 0.02% 11.84x
Vermont Cluster 3.01% 11.23x
Upstate New York State Athletics 0.07% 11.18x
New England & Ivy League Sports 0.93% 11.01x
New England Universities 3.00% 10.41x
Online Games 3.43% 10.03x
Winter Sports & Gear 0.77% 9.85x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canoeing and Kayaking Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male