Dstillery Audiences

CANOEING AND KAYAKING ENTHUSIASTS

Audience Size: 2.5 Million Devices

Explore the Canoeing and Kayaking Enthusiasts Audience

Below you'll find more information about the Canoeing and Kayaking Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Canoeing and Kayaking Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Canoeing and Kayaking Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canoeing and Kayaking Enthusiasts audience is Vermont Trip Planners.

Interest Composition Index
Vermont Trip Planners 34.11% 27.84x
Cape Cod News Readers 26.66% 21.08x
Ski and Snowboard Apparel Shoppers 26.17% 20.72x
Snow Removal Researchers 27.91% 20.60x
Camping Enthusiasts 25.94% 19.92x
Sporting Goods Shoppers 23.37% 19.26x
Power Tools Shoppers 24.59% 19.06x
Bird Watching Enthusiasts 23.11% 19.05x
Home Brewing Enthusiasts 25.14% 18.84x
Boston Trip Planners 21.05% 18.69x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Interest attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canoeing and Kayaking Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canoeing and Kayaking Enthusiasts audience is LL Bean.

Location Composition Index
LL Bean 0.02% 3.63x
Ralph Lauren 0.02% 2.42x
Patagonia 0.01% 1.85x
Madewell 0.02% 1.63x
Bonobos 0.03% 1.61x
Columbia 0.01% 1.51x
Talbots 0.04% 1.46x
Brooks Brothers 0.03% 1.46x
Armani 0.02% 1.38x
J. Crew 0.02% 1.29x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Location attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canoeing and Kayaking Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canoeing and Kayaking Enthusiasts audience is mainetrailfinder.com.

Website Composition Index
mainetrailfinder.com 1.17% 57.63x
mainetoday.com 1.57% 55.42x
nhmagazine.com 1.14% 54.48x
shaws.com 1.16% 49.15x
zoonewengland.org 1.57% 44.20x
bernieandphyls.com 1.10% 41.03x
jordans.com 2.04% 38.37x
visitportland.com 1.15% 38.21x
bochcenter.org 1.36% 37.73x
ems.com 4.91% 34.78x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Web attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canoeing and Kayaking Enthusiasts audience is Sports - Skiing, Snowboarding.

Content Affinity Composition Index
Sports - Skiing, Snowboarding 0.02% 16.76x
Rural Living 0.10% 16.45x
New Hampshire News 6.23% 15.93x
Home Improvement Contractor 0.88% 15.84x
Maine Cluster 8.60% 15.69x
Winter Sports & Gear 1.98% 14.95x
ISPs & Local Services 0.03% 14.95x
Handyman Tools 0.02% 14.28x
Fishing 5.06% 13.79x
Vermont Cluster 3.20% 13.30x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canoeing and Kayaking Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male