Dstillery Audiences

CANOEING AND KAYAKING ENTHUSIASTS

Audience Size: 3.2 Million Devices

Explore the Canoeing and Kayaking Enthusiasts Audience

Below you'll find more information about the Canoeing and Kayaking Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Canoeing and Kayaking Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Canoeing and Kayaking Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canoeing and Kayaking Enthusiasts audience is Vermont Trip Planners.

Interest Composition Index
Vermont Trip Planners 30.00% 21.03x
School Closings Updates Readers 17.54% 19.77x
Cape Cod News Readers 23.92% 19.59x
Snow Removal Researchers 24.79% 18.20x
Home Brewing Enthusiasts 19.53% 17.32x
Camping Enthusiasts 19.34% 16.70x
Craft Beer Enthusiasts 21.99% 16.36x
Kitchen Stove Shoppers 18.09% 16.28x
Bird Watching Enthusiasts 18.69% 16.01x
Country Home Decorators 18.30% 15.90x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Interest attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canoeing and Kayaking Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canoeing and Kayaking Enthusiasts audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 1.30x
LOFT 0.01% 1.28x
White House Black Market 0.01% 1.22x
Carhartt 0.13% 1.20x
Old Navy 0.02% 1.12x
American Eagle Outfitters 0.01% 1.09x
Express 0.01% 0.94x
The Childrens Place 0.01% 0.87x
Maurices 0.01% 0.86x
Victoria's Secret 0.01% 0.79x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Location attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canoeing and Kayaking Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canoeing and Kayaking Enthusiasts audience is nhmagazine.com.

Website Composition Index
nhmagazine.com 2.30% 46.74x
zoonewengland.org 1.78% 38.09x
massrealty.com 1.02% 34.52x
nationalgridus.com 1.32% 33.35x
adirondackdailyenterprise.com 2.02% 32.97x
maine.gov 1.31% 31.29x
newburyportnews.com 1.74% 28.24x
eagletribune.com 3.07% 27.80x
wabi.tv 5.00% 27.62x
sunjournal.com 3.45% 27.32x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Web attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canoeing and Kayaking Enthusiasts audience is New Hampshire News.

Content Affinity Composition Index
New Hampshire News 6.62% 15.57x
Maine Cluster 10.40% 15.26x
Sports - Golf, Hunting, Fishing 0.08% 13.43x
New England & Ivy League Sports 0.58% 12.27x
Upstate New York State Athletics 0.04% 11.90x
New England Universities 2.01% 11.32x
Vermont Cluster 2.28% 11.29x
Fishing 2.28% 11.03x
Online Games 2.60% 10.49x
Machines & Industrial Supplies 0.42% 10.30x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canoeing and Kayaking Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male