Explore the Canoeing and Kayaking Enthusiasts Audience
Below you'll find more information about the Canoeing and Kayaking Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Canoeing and Kayaking Enthusiasts audience.
INTERESTS
The Canoeing and Kayaking Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Canoeing and Kayaking Enthusiasts audience is Waterfront Vacationers.
| Interest | Composition | Index |
| Waterfront Vacationers | 18.98% | 16.96x |
| Cape Cod News Readers | 11.07% | 16.85x |
| Boston Trip Planners | 13.14% | 13.85x |
| Home Brewing Enthusiasts | 5.27% | 13.54x |
| Work Hard, Play Hard Travelers | 5.19% | 12.79x |
| Scuba Diving Enthusiasts | 6.21% | 12.75x |
| Gourmet Food & Wine Researchers | 3.11% | 12.63x |
| Subaru Vehicle Shoppers | 11.38% | 12.57x |
| Mens Business Clothes Shoppers | 4.27% | 12.46x |
| Meal Kit Delivery Researchers | 5.64% | 12.38x |
Composition Percentage:
The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Interest attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Canoeing and Kayaking Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Canoeing and Kayaking Enthusiasts audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.02% | 1.29x |
Composition Percentage:
The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Location attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
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WEBSITES
The Canoeing and Kayaking Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Canoeing and Kayaking Enthusiasts audience is wabi.tv.
| Website | Composition | Index |
| wabi.tv | 2.63% | 24.13x |
| sunjournal.com | 2.90% | 22.60x |
| reserveamerica.com | 3.88% | 21.84x |
| eagletribune.com | 2.00% | 19.72x |
| centralmaine.com | 2.36% | 19.54x |
| newscentermaine.com | 9.08% | 19.15x |
| pressherald.com | 5.85% | 18.25x |
| wgme.com | 5.10% | 17.62x |
| fosters.com | 1.24% | 15.69x |
| wmtw.com | 8.44% | 15.58x |
Composition Percentage:
The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Web attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Canoeing and Kayaking Enthusiasts audience is Maine Cluster.
| Content Affinity | Composition | Index |
| Maine Cluster | 7.90% | 11.97x |
| New Hampshire News | 2.91% | 11.17x |
| Lacrosse College Athletics | 0.06% | 7.52x |
| Fishing | 0.81% | 7.10x |
| Vermont Cluster | 0.83% | 7.09x |
| Crossfit & Obstacle Race Enthusiasts | 0.02% | 7.08x |
| South Carolina Travel | 0.02% | 6.41x |
| Car Keys, Locks & Remotes | 0.02% | 6.41x |
| New England Universities | 0.29% | 6.39x |
| Rhode Island Cluster | 2.04% | 6.22x |
Composition Percentage:
The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Canoeing and Kayaking Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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