Dstillery Audiences

CANOEING AND KAYAKING ENTHUSIASTS

Audience Size: 2.5 Million Devices

Explore the Canoeing and Kayaking Enthusiasts Audience

Below you'll find more information about the Canoeing and Kayaking Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Canoeing and Kayaking Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Canoeing and Kayaking Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Canoeing and Kayaking Enthusiasts audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 11.23% 17.70x
Vermont Trip Planners 22.58% 17.65x
Waterfront Vacationers 25.10% 17.35x
Cape Cod News Readers 16.57% 16.36x
Home Exterior Design Enthusiasts 9.80% 15.04x
Home Coffee Makers 10.16% 14.81x
Bird Watching Enthusiasts 14.61% 14.15x
Work Hard, Play Hard Travelers 10.50% 14.10x
Snow Removal Researchers 19.52% 14.06x
Home Brewing Enthusiasts 12.87% 13.92x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Interest attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Canoeing and Kayaking Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Canoeing and Kayaking Enthusiasts audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.52x
Banana Republic 0.01% 1.46x
Gap 0.01% 1.40x
Express 0.02% 1.29x
Chicos 0.01% 1.24x
Jos A. Bank Clothiers 0.01% 1.19x
Zumiez 0.01% 1.16x
Carhartt 0.15% 1.12x
LOFT 0.01% 1.08x
American Eagle Outfitters 0.01% 1.07x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Location attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Canoeing and Kayaking Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Canoeing and Kayaking Enthusiasts audience is nhmagazine.com.

Website Composition Index
nhmagazine.com 2.13% 49.36x
zoonewengland.org 1.69% 36.14x
adirondackdailyenterprise.com 1.33% 34.83x
maine.gov 1.22% 31.70x
penbaypilot.com 1.14% 28.72x
wabi.tv 4.10% 28.14x
newscentermaine.com 9.92% 25.60x
sunjournal.com 4.00% 25.30x
centralmaine.com 3.57% 25.29x
newburyportnews.com 1.66% 24.50x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Web attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Canoeing and Kayaking Enthusiasts audience is Maine Cluster.

Content Affinity Composition Index
Maine Cluster 10.10% 13.46x
New Hampshire News 5.19% 12.42x
Vermont Cluster 1.59% 8.91x
New England Universities 0.69% 8.34x
Fishing 1.44% 7.72x
Bird Watching 0.04% 7.62x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 7.41x
Homesteading 1.34% 7.30x
Backpacking 1.60% 7.16x
Minnesota Community Business Cluster 0.18% 7.11x
Composition Percentage: The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Canoeing and Kayaking Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female