Explore the Canoeing and Kayaking Enthusiasts Audience
Below you'll find more information about the Canoeing and Kayaking Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Canoeing and Kayaking Enthusiasts audience.
INTERESTS
The Canoeing and Kayaking Enthusiasts audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Canoeing and Kayaking Enthusiasts audience is Vermont Trip Planners.
| Interest | Composition | Index |
| Vermont Trip Planners | 30.73% | 21.52x |
| Cape Cod News Readers | 24.92% | 17.53x |
| Snow Removal Researchers | 23.64% | 16.01x |
| School Closings Updates Readers | 8.31% | 15.16x |
| Ski and Snowboard Apparel Shoppers | 22.18% | 15.08x |
| Home Brewing Enthusiasts | 21.42% | 14.65x |
| Camping Enthusiasts | 22.19% | 14.38x |
| Boston Trip Planners | 18.04% | 14.29x |
| Bird Watching Enthusiasts | 18.50% | 14.10x |
| Craft Beer Enthusiasts | 21.18% | 13.97x |
Composition Percentage:
The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Interest attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
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APPAREL RETAILERS
The Canoeing and Kayaking Enthusiasts audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Canoeing and Kayaking Enthusiasts audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.13% | 1.24x |
| Mens Wearhouse | 0.01% | 0.84x |
Composition Percentage:
The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Location attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
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WEBSITES
The Canoeing and Kayaking Enthusiasts audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Canoeing and Kayaking Enthusiasts audience is nhmagazine.com.
| Website | Composition | Index |
| nhmagazine.com | 1.72% | 45.00x |
| zoonewengland.org | 1.57% | 39.06x |
| bochcenter.org | 1.22% | 37.80x |
| jordans.com | 1.68% | 36.63x |
| bostonusa.com | 1.25% | 31.29x |
| visitrhodeisland.com | 1.24% | 31.09x |
| ems.com | 3.93% | 30.61x |
| onthewater.com | 2.14% | 29.52x |
| adirondackdailyenterprise.com | 1.75% | 29.37x |
| masssave.com | 1.22% | 29.35x |
Composition Percentage:
The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Web attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Canoeing and Kayaking Enthusiasts audience is Rural Living.
| Content Affinity | Composition | Index |
| Rural Living | 0.03% | 16.86x |
| New Hampshire News | 7.58% | 15.87x |
| Maine Cluster | 10.76% | 15.37x |
| Upstate New York State Athletics | 0.15% | 14.10x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.07% | 13.23x |
| Home Improvement Contractor | 0.10% | 13.01x |
| Winter Sports & Gear | 1.55% | 12.65x |
| Fishing | 3.65% | 12.57x |
| New England & Ivy League Sports | 1.91% | 12.55x |
| Vermont Cluster | 3.16% | 12.48x |
Composition Percentage:
The overlap percentage between the Canoeing and Kayaking Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Canoeing and Kayaking Enthusiasts audience to the internet population.
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DEMOGRAPHICS
The Canoeing and Kayaking Enthusiasts audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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