CAPE COD NEWS READERS

Audience Size: 2.4 Million Devices

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Explore the Cape Cod News Readers Audience

Below you'll find more information about the Cape Cod News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Cape Cod News Readers audience.

INTERESTS

The Cape Cod News Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cape Cod News Readers audience is School Closings Updates Readers.

Interest	Composition	Index
School Closings Updates Readers	32.92%	40.35x
Boston Trip Planners	35.15%	37.93x
UConn Huskies Fans	36.12%	31.96x
Home Custom Bedroom Decorators	20.01%	26.94x
Custom Home Lighting Shoppers	20.01%	26.94x
Cholesterol Researchers	21.90%	26.92x
Online Health Researchers	22.93%	26.52x
Ivy League College Researchers	24.34%	26.20x
Liberal News Readers	24.54%	25.94x
Auto Insurance Shoppers	25.90%	25.66x

Composition Percentage: The overlap percentage between the Cape Cod News Readers audience and the Interest attribute.

Index: A comparison of the Cape Cod News Readers audience to the internet population.

APPAREL RETAILERS

The Cape Cod News Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cape Cod News Readers audience is Talbots.

Location	Composition	Index
Talbots	0.02%	2.07x
Coach	0.01%	1.71x
J. Crew	0.02%	1.66x
LOFT	0.02%	1.56x
Jos A. Bank Clothiers	0.02%	1.49x
Eddie Bauer	0.01%	1.38x
Dressbarn	0.02%	1.33x
Chicos	0.02%	1.32x
Gap	0.02%	1.25x
White House Black Market	0.02%	1.24x

Composition Percentage: The overlap percentage between the Cape Cod News Readers audience and the Location attribute.

Index: A comparison of the Cape Cod News Readers audience to the internet population.

WEBSITES

The Cape Cod News Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cape Cod News Readers audience is barnstablepatriot.com.

Website	Composition	Index
barnstablepatriot.com	1.24%	60.19x
wickedlocal.com	18.82%	50.55x
thisweekinworcester.com	1.26%	50.14x
umassmemorialhealthcare.org	1.11%	49.80x
gloucestertimes.com	1.68%	44.42x
southcoasttoday.com	7.41%	43.78x
patriotledger.com	8.09%	43.72x
universalhub.com	2.69%	43.62x
tauntongazette.com	2.84%	42.66x
vineyardgazette.com	2.52%	42.64x

Composition Percentage: The overlap percentage between the Cape Cod News Readers audience and the Web attribute.

Index: A comparison of the Cape Cod News Readers audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cape Cod News Readers audience is Online Games.

Content Affinity	Composition	Index
Online Games	6.39%	24.67x
Rhode Island Cluster	10.24%	20.52x
New Hampshire News	8.87%	19.97x
New England Universities	2.68%	18.73x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania)	0.15%	17.06x
Business News & Information Readers	0.27%	16.74x
Institutional Investing	0.08%	16.72x
Vermont Cluster	3.43%	15.91x
New England & Ivy League Sports	0.77%	15.28x
Maine Cluster	12.03%	15.03x

Composition Percentage: The overlap percentage between the Cape Cod News Readers audience and the Content Affinity attribute.

Index: A comparison of the Cape Cod News Readers audience to the internet population.

DEMOGRAPHICS

The Cape Cod News Readers audience resonates most for the following age bracket and gender.

Age

65+

Gender

Male