Explore the Caribbean Trip Planners Audience
Below you'll find more information about the Caribbean Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Caribbean Trip Planners audience.
INTERESTS
The Caribbean Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Caribbean Trip Planners audience is Major Airline Customers.
| Interest | Composition | Index |
| Major Airline Customers | 34.38% | 56.82x |
| Flight and Hotel Shoppers | 28.35% | 51.09x |
| Discount Flight Searchers | 23.10% | 49.10x |
| Work Comes First Travelers | 19.42% | 44.93x |
| Family Adventures Travelers | 21.26% | 44.25x |
| Last Minute Travelers | 22.31% | 42.36x |
| Travel Researchers | 19.95% | 41.34x |
| Readers of Jamaican Content | 17.32% | 41.23x |
| Palm Beach Trip Planners | 19.42% | 39.92x |
| European Trip Planners | 24.15% | 39.12x |
Composition Percentage:
The overlap percentage between the Caribbean Trip Planners audience and the Interest attribute.
Index: A comparison of the Caribbean Trip Planners audience to the internet population.
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APPAREL RETAILERS
The Caribbean Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Caribbean Trip Planners audience is Mens Wearhouse.
| Location | Composition | Index |
| Mens Wearhouse | 0.08% | 5.62x |
| Chicos | 0.01% | 1.52x |
| Old Navy | 0.03% | 1.27x |
| Carhartt | 0.14% | 0.88x |
Composition Percentage:
The overlap percentage between the Caribbean Trip Planners audience and the Location attribute.
Index: A comparison of the Caribbean Trip Planners audience to the internet population.
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WEBSITES
The Caribbean Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Caribbean Trip Planners audience is trinidadexpress.com.
| Website | Composition | Index |
| trinidadexpress.com | 5.39% | 34.85x |
| jetblue.com | 2.91% | 33.15x |
| jamaicanmateyangroupie.com | 1.00% | 32.65x |
| jamaicans.com | 4.09% | 27.44x |
| loopjamaica.com | 4.17% | 25.06x |
| nationnews.com | 2.34% | 24.60x |
| coned.com | 2.72% | 24.13x |
| looptt.com | 3.18% | 23.77x |
| loopnewsbarbados.com | 1.04% | 22.83x |
| lovelywholesale.com | 3.05% | 21.35x |
Composition Percentage:
The overlap percentage between the Caribbean Trip Planners audience and the Web attribute.
Index: A comparison of the Caribbean Trip Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Caribbean Trip Planners audience is Caribbean Cluster.
| Content Affinity | Composition | Index |
| Caribbean Cluster | 9.45% | 33.23x |
| Travel Adventure | 6.04% | 19.46x |
| New York City Education & News Cluster | 3.94% | 18.13x |
| Smart Travel | 2.10% | 15.62x |
| Business News & Information Readers | 2.10% | 15.04x |
| Fashion & Retail | 2.62% | 14.93x |
| Cruise Vacations | 5.51% | 14.60x |
| Middle East News | 2.62% | 14.10x |
| Mexico Travel | 0.21% | 14.02x |
| Medical & Pharmaceutical Scholarship | 3.15% | 13.24x |
Composition Percentage:
The overlap percentage between the Caribbean Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Caribbean Trip Planners audience to the internet population.
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DEMOGRAPHICS
The Caribbean Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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