Dstillery Audiences

CELEBRITY GOSSIP FANS

Audience Size: 1.6 Million Devices

Explore the Celebrity Gossip Fans Audience

Below you'll find more information about the Celebrity Gossip Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Celebrity Gossip Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Celebrity Gossip Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Celebrity Gossip Fans audience is Retired Government Employees.

Interest Composition Index
Retired Government Employees 15.04% 64.27x
TV Advertising Professionals 30.74% 59.02x
Entertainment & Tabloid Magazine Readers 52.66% 56.15x
Women’s Fashion Blogs Readers 21.90% 53.55x
Mens Fitness Publication Readers 22.26% 53.28x
Women's Fashion Magazine Readers 31.34% 47.32x
Women’s Lifestyle Blogs Researchers 9.46% 46.10x
Entertainment Industry Decision Makers 30.56% 46.09x
Podcast Listeners 31.54% 45.28x
Trendy Shoe Shoppers 26.98% 44.75x
Composition Percentage: The overlap percentage between the Celebrity Gossip Fans audience and the Interest attribute.
Index: A comparison of the Celebrity Gossip Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Celebrity Gossip Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Celebrity Gossip Fans audience is Zumiez.

Location Composition Index
Zumiez 0.01% 1.30x
Urban Outfitters 0.01% 0.96x
Old Navy 0.01% 0.92x
Maurices 0.02% 0.80x
Composition Percentage: The overlap percentage between the Celebrity Gossip Fans audience and the Location attribute.
Index: A comparison of the Celebrity Gossip Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Celebrity Gossip Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Celebrity Gossip Fans audience is rollingout.com.

Website Composition Index
rollingout.com 3.87% 64.29x
gossipcop.com 2.52% 58.15x
boxingscene.com 1.37% 57.34x
bckonline.com 6.04% 56.85x
mtonews.com 1.87% 55.72x
androidapps.com 1.16% 49.83x
boxinginsider.com 1.16% 49.54x
thirstyfornews.com 4.57% 47.87x
toofab.com 40.71% 46.71x
iloveoldschoolmusic.com 6.32% 46.27x
Composition Percentage: The overlap percentage between the Celebrity Gossip Fans audience and the Web attribute.
Index: A comparison of the Celebrity Gossip Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Celebrity Gossip Fans audience is Fashion Cluster.

Content Affinity Composition Index
Fashion Cluster 11.99% 20.45x
Celebrity Gossip 0.23% 18.73x
Assorted Topics (Freebies, Gardens, Jewelry) 1.15% 18.10x
LGBTQ Advocacy 5.27% 17.44x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 4.69% 15.83x
Video Content Sites 0.30% 15.83x
Australia & New Zealand Media 1.99% 15.55x
Assorted Topics (Television, Origami, Men's Health) 0.36% 15.42x
Quebec Vacations 0.63% 14.71x
Local & Travel England - Northern England 0.15% 13.55x
Composition Percentage: The overlap percentage between the Celebrity Gossip Fans audience and the Content Affinity attribute.
Index: A comparison of the Celebrity Gossip Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Celebrity Gossip Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male