Dstillery Audiences

CHARITABLE DONORS

Audience Size: 4.5 Million Devices

Explore the Charitable Donors Audience

Below you'll find more information about the Charitable Donors audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Charitable Donors audience.

Dstillery Crafted Audiences

INTERESTS

The Charitable Donors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Charitable Donors audience is United Nations Donors.

Interest Composition Index
United Nations Donors 37.10% 27.15x
Tutoring Resources Researchers 33.68% 24.91x
Immigration Resource Researchers 32.02% 23.49x
Immigration Policy Researchers 32.02% 23.49x
Harvard University Fans 33.20% 23.40x
Yale University Fans 30.63% 22.39x
Online Thesaurus Users 34.20% 22.27x
Australia Trip Planners 31.40% 21.93x
Womens Equality Advocates 33.85% 21.23x
Liberal Think Tank Readers 28.98% 21.19x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Interest attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Charitable Donors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Charitable Donors audience is Everlane.

Location Composition Index
Everlane 0.02% 3.22x
Supreme 0.02% 2.69x
Bonobos 0.15% 2.12x
Intermix 0.01% 1.73x
Zara 0.04% 1.68x
Topshop 0.03% 1.64x
Uniqlo 0.02% 1.54x
Club Monaco 0.02% 1.52x
Armani 0.03% 1.45x
Jos A. Bank Clothiers 0.34% 1.45x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Location attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Charitable Donors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Charitable Donors audience is apastyle.org.

Website Composition Index
apastyle.org 1.12% 42.52x
un.org 2.12% 40.74x
indexmundi.com 1.69% 38.02x
devex.com 1.54% 37.73x
emeraldinsight.com 3.47% 37.36x
aphapublications.org 1.46% 33.47x
fao.org 1.81% 32.66x
ukessays.com 3.35% 32.65x
savethechildren.org 1.91% 32.42x
stattrek.com 1.18% 32.17x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Web attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Charitable Donors audience is Aid Groups.

Content Affinity Composition Index
Aid Groups 2.52% 24.87x
International Development & Health 2.89% 23.26x
Philanthropy - Nonprofits 1.32% 19.26x
International Travel 0.89% 17.65x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.87% 16.70x
Social & Demographic Trends 2.07% 16.65x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 3.55% 16.49x
Writing Tools & Citation 15.50% 16.48x
University Press 7.11% 16.36x
Online Learning 0.23% 16.27x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Content Affinity attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Charitable Donors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female