Dstillery Audiences

CHARITABLE DONORS

Audience Size: 3.9 Million Devices

Explore the Charitable Donors Audience

Below you'll find more information about the Charitable Donors audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Charitable Donors audience.

Dstillery Crafted Audiences

INTERESTS

The Charitable Donors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Charitable Donors audience is United Nations Donors.

Interest Composition Index
United Nations Donors 40.42% 42.02x
Immigration Policy Researchers 32.45% 34.89x
Immigration Resource Researchers 32.45% 34.89x
Harvard University Fans 33.93% 34.34x
Liberal Think Tank Readers 33.12% 32.68x
Tutoring Resources Researchers 30.41% 32.29x
Womens Equality Advocates 37.73% 32.27x
Yale University Fans 29.28% 31.69x
Conservative Think Tank Readers 36.53% 31.58x
Online Thesaurus Users 37.60% 31.38x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Interest attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Charitable Donors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Charitable Donors audience is Everlane.

Location Composition Index
Everlane 0.01% 2.31x
Supreme 0.02% 1.97x
Intermix 0.01% 1.91x
Club Monaco 0.01% 1.75x
Levi Strauss 0.01% 1.63x
American Apparel 0.05% 1.63x
Ann Taylor 0.02% 1.62x
Patagonia 0.02% 1.56x
Topshop 0.01% 1.55x
Madewell 0.03% 1.52x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Location attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Charitable Donors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Charitable Donors audience is unicef.org.

Website Composition Index
unicef.org 2.08% 53.80x
apastyle.org 2.50% 45.72x
devex.com 2.01% 45.62x
un.org 3.44% 44.07x
indexmundi.com 3.66% 40.14x
ssir.org 1.44% 39.53x
aphapublications.org 2.21% 39.27x
state.gov 1.16% 38.48x
e-ir.info 1.37% 38.39x
fao.org 2.94% 38.18x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Web attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Charitable Donors audience is Aid Groups.

Content Affinity Composition Index
Aid Groups 4.65% 30.27x
International Development & Health 4.90% 28.07x
International Travel 1.80% 22.03x
Philanthropy - Nonprofits 1.81% 21.75x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 6.16% 20.02x
Social & Demographic Trends 3.91% 19.62x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 1.37% 19.39x
University Press 12.21% 19.28x
Online Learning 0.34% 17.68x
Writing Tools & Citation 32.34% 16.24x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Content Affinity attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Charitable Donors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female