Dstillery Audiences

CHARITABLE DONORS

Audience Size: 3.5 Million Devices

Explore the Charitable Donors Audience

Below you'll find more information about the Charitable Donors audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Charitable Donors audience.

Dstillery Crafted Audiences

INTERESTS

The Charitable Donors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Charitable Donors audience is United Nations Donors.

Interest Composition Index
United Nations Donors 29.64% 21.47x
Immigration Resource Researchers 21.34% 16.94x
Immigration Policy Researchers 21.34% 16.94x
Tutoring Resources Researchers 19.99% 16.65x
Conservative Think Tank Readers 23.54% 15.70x
Australia Trip Planners 19.70% 15.40x
SEO Specialists 23.81% 14.27x
Yale University Fans 17.91% 13.89x
Work Visa Researchers 20.22% 13.08x
Web Design Researchers 20.81% 13.03x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Interest attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Charitable Donors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Charitable Donors audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.73x
J. Crew 0.01% 1.72x
Banana Republic 0.02% 1.52x
Gap 0.02% 1.45x
Jos A. Bank Clothiers 0.02% 1.44x
Old Navy 0.04% 1.43x
Express 0.02% 1.41x
LOFT 0.02% 1.40x
White House Black Market 0.02% 1.38x
Dressbarn 0.02% 1.34x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Location attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Charitable Donors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Charitable Donors audience is unwomen.org.

Website Composition Index
unwomen.org 1.17% 39.60x
unicef.org 10.15% 38.84x
un.org 6.02% 37.33x
indexmundi.com 4.42% 33.93x
fao.org 1.56% 30.76x
ohchr.org 1.41% 30.64x
litcharts.com 1.15% 24.85x
elperiodico.com 1.30% 20.73x
elnacional.com 1.05% 19.55x
okdiario.com 1.24% 19.42x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Web attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Charitable Donors audience is Aid Groups.

Content Affinity Composition Index
Aid Groups 2.18% 28.48x
International Development & Health 0.09% 23.13x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.25% 17.80x
International Travel 1.48% 17.41x
University Press 0.21% 16.92x
Quebec Vacation Research Cluster 0.09% 16.92x
Franco-African Cluster 0.21% 16.26x
French Education 0.84% 15.14x
Quebec Job Seeker Cluster 0.07% 15.07x
Philanthropy - Nonprofits 0.14% 14.91x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Content Affinity attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Charitable Donors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male