Dstillery Audiences

CHARITABLE DONORS

Audience Size: 3.3 Million Devices

Explore the Charitable Donors Audience

Below you'll find more information about the Charitable Donors audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Charitable Donors audience.

Dstillery Crafted Audiences

INTERESTS

The Charitable Donors audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Charitable Donors audience is United Nations Donors.

Interest Composition Index
United Nations Donors 34.77% 27.27x
Tutoring Resources Researchers 30.35% 23.93x
Immigration Resource Researchers 30.63% 22.98x
Immigration Policy Researchers 30.63% 22.98x
Harvard University Fans 30.40% 22.60x
Online Thesaurus Users 33.23% 21.58x
Yale University Fans 28.68% 21.48x
Australia Trip Planners 27.48% 21.09x
Conservative Think Tank Readers 30.98% 20.91x
Womens Equality Advocates 32.53% 20.88x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Interest attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Charitable Donors audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Charitable Donors audience is Topshop.

Location Composition Index
Topshop 0.01% 2.53x
Madewell 0.02% 2.27x
Ann Taylor 0.02% 1.86x
Patagonia 0.01% 1.84x
Free People 0.02% 1.83x
Bonobos 0.03% 1.79x
J. Crew 0.03% 1.77x
Armani 0.03% 1.75x
American Apparel 0.03% 1.75x
Lululemon 0.04% 1.66x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Location attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Web Insights

WEBSITES

The Charitable Donors audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Charitable Donors audience is emeraldinsight.com.

Website Composition Index
emeraldinsight.com 2.58% 41.64x
unicef.org 1.56% 40.92x
devex.com 1.54% 39.31x
un.org 2.74% 35.67x
ukessays.com 2.48% 35.35x
aphapublications.org 1.79% 34.86x
apha.org 1.64% 33.91x
ushistory.org 1.08% 33.17x
coursehero.com 1.67% 32.97x
edweek.org 2.05% 32.15x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Web attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Charitable Donors audience is Aid Groups.

Content Affinity Composition Index
Aid Groups 2.67% 25.95x
International Development & Health 2.95% 24.45x
Philanthropy - Nonprofits 1.09% 18.95x
International Travel 0.90% 18.33x
Social & Demographic Trends 1.74% 16.64x
Online Learning 0.19% 16.53x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 3.55% 16.28x
University Press 7.07% 15.67x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.76% 15.20x
Writing Tools & Citation 20.63% 13.60x
Composition Percentage: The overlap percentage between the Charitable Donors audience and the Content Affinity attribute.
Index: A comparison of the Charitable Donors audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Charitable Donors audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female