Dstillery Audiences

CHARITABLE ORGANIZATION SUPPORTERS

Audience Size: 2.3 Million Devices

Explore the Charitable Organization Supporters Audience

Below you'll find more information about the Charitable Organization Supporters audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Charitable Organization Supporters audience.

Dstillery Crafted Audiences

INTERESTS

The Charitable Organization Supporters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Charitable Organization Supporters audience is Nature and Outdoors Book Readers.

Interest Composition Index
Nature and Outdoors Book Readers 40.75% 37.42x
Ivy League College Researchers 37.28% 36.81x
Eco-Conscious Consumers 36.54% 36.20x
Online Grammar Tool Users 37.92% 36.04x
Voters 37.75% 34.17x
Custom Home Lighting Shoppers 30.48% 33.89x
Home Custom Bedroom Decorators 30.48% 33.89x
Cholesterol Researchers 32.01% 33.55x
Liberal Think Tank Readers 38.65% 33.44x
Charitable Organization Researchers 43.12% 32.75x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Interest attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Charitable Organization Supporters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Charitable Organization Supporters audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.21x
Mens Wearhouse 0.01% 1.16x
Carhartt 0.11% 1.07x
Buckle 0.01% 1.07x
Express 0.01% 1.04x
Maurices 0.01% 0.95x
Journeys 0.01% 0.86x
Victoria's Secret 0.01% 0.80x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Location attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Charitable Organization Supporters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Charitable Organization Supporters audience is charitynavigator.org.

Website Composition Index
charitynavigator.org 3.05% 59.88x
sierraclub.org 1.76% 58.09x
guidestar.org 3.30% 52.93x
factcheck.org 2.83% 46.48x
votesmart.org 1.45% 45.03x
wildflower.org 1.16% 43.92x
splcenter.org 2.30% 43.67x
news.nationalgeographic.com 1.16% 40.38x
landmarktheatres.com 1.27% 39.52x
traillink.com 1.26% 38.62x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Web attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Charitable Organization Supporters audience is Philanthropy - Charities & Fundraising.

Content Affinity Composition Index
Philanthropy - Charities & Fundraising 2.74% 28.76x
Social & Demographic Trends 0.16% 27.10x
Nature & Wildlife 2.02% 25.17x
Philanthropy - Nonprofits 0.36% 24.48x
University Press 1.03% 22.12x
Writing & Publishing 1.00% 22.05x
Bird Watching 0.36% 21.90x
Clean Energy 0.60% 21.50x
National Parks 0.73% 21.23x
San Francisco Tourism 0.16% 20.80x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Content Affinity attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Charitable Organization Supporters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male