Dstillery Audiences

CHARITABLE ORGANIZATION SUPPORTERS

Audience Size: 2.7 Million Devices

Explore the Charitable Organization Supporters Audience

Below you'll find more information about the Charitable Organization Supporters audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Charitable Organization Supporters audience.

Dstillery Crafted Audiences

INTERESTS

The Charitable Organization Supporters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Charitable Organization Supporters audience is Nature and Outdoors Book Readers.

Interest Composition Index
Nature and Outdoors Book Readers 36.77% 31.48x
Ivy League College Researchers 41.23% 27.94x
Eco-Conscious Consumers 40.63% 27.75x
Online Grammar Tool Users 40.91% 27.06x
Voters 42.22% 26.41x
Liberal Think Tank Readers 41.38% 25.89x
Cholesterol Researchers 37.13% 25.85x
Charitable Organization Researchers 46.62% 25.74x
Home Custom Bedroom Decorators 37.35% 25.73x
Custom Home Lighting Shoppers 37.35% 25.72x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Interest attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Charitable Organization Supporters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Charitable Organization Supporters audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.97x
Lane Bryant 0.02% 1.74x
Chicos 0.02% 1.66x
LOFT 0.01% 1.42x
White House Black Market 0.01% 1.37x
Victoria's Secret 0.02% 1.28x
Carhartt 0.19% 1.25x
Maurices 0.02% 1.19x
Journeys 0.02% 1.16x
Old Navy 0.02% 1.15x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Location attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Charitable Organization Supporters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Charitable Organization Supporters audience is charitynavigator.org.

Website Composition Index
charitynavigator.org 5.13% 44.59x
sierraclub.org 2.70% 44.14x
nature.org 1.47% 39.48x
roadscholar.org 1.20% 39.16x
guidestar.org 5.39% 38.86x
ucsusa.org 1.29% 37.74x
nrdc.org 1.61% 37.44x
factcheck.org 4.71% 35.21x
rightwingwatch.org 1.01% 34.96x
oxforddictionaries.com 1.02% 33.84x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Web attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Charitable Organization Supporters audience is Philanthropy - Charities & Fundraising.

Content Affinity Composition Index
Philanthropy - Charities & Fundraising 4.53% 21.00x
Social & Demographic Trends 0.38% 20.35x
Nature & Wildlife 3.14% 18.18x
London Tourism 0.04% 17.83x
Philanthropy - Nonprofits 0.53% 17.71x
Writing & Publishing 1.58% 17.62x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 1.27% 16.86x
Bird Watching 0.57% 16.05x
University Press 1.79% 15.79x
Holistic Medicine 0.19% 15.59x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Content Affinity attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Charitable Organization Supporters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male