Dstillery Audiences

CHARITABLE ORGANIZATION SUPPORTERS

Audience Size: 2.1 Million Devices

Explore the Charitable Organization Supporters Audience

Below you'll find more information about the Charitable Organization Supporters audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Charitable Organization Supporters audience.

Dstillery Crafted Audiences

INTERESTS

The Charitable Organization Supporters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Charitable Organization Supporters audience is Nature and Outdoors Book Readers.

Interest Composition Index
Nature and Outdoors Book Readers 35.51% 35.67x
Ivy League College Researchers 32.59% 35.13x
Eco-Conscious Consumers 32.38% 34.85x
Online Grammar Tool Users 34.70% 34.68x
Home Custom Bedroom Decorators 25.59% 32.56x
Custom Home Lighting Shoppers 25.59% 32.56x
Cholesterol Researchers 27.72% 32.26x
Liberal Think Tank Readers 35.08% 31.62x
Voters 34.97% 31.56x
Online Health Researchers 26.90% 30.69x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Interest attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Charitable Organization Supporters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Charitable Organization Supporters audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.91x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Location attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Charitable Organization Supporters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Charitable Organization Supporters audience is charitynavigator.org.

Website Composition Index
charitynavigator.org 1.91% 63.22x
sierraclub.org 1.15% 59.33x
guidestar.org 2.05% 56.32x
factcheck.org 1.49% 48.08x
splcenter.org 1.43% 45.01x
opb.org 1.33% 39.96x
mediamatters.org 1.02% 39.45x
citylab.com 1.42% 37.62x
taxfoundation.org 1.20% 37.12x
crooked.com 1.03% 36.66x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Web attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Charitable Organization Supporters audience is Social & Demographic Trends.

Content Affinity Composition Index
Social & Demographic Trends 0.08% 25.30x
Philanthropy - Charities & Fundraising 1.73% 25.28x
Bird Watching 0.24% 23.58x
Holiday Gifts 0.06% 21.35x
London Tourism & Events 0.09% 21.04x
Writing & Publishing 0.67% 21.02x
Nature & Wildlife 1.44% 20.26x
University Press 0.61% 20.12x
National Parks 0.52% 20.05x
Organic Beauty & Skincare Products 0.28% 19.98x
Composition Percentage: The overlap percentage between the Charitable Organization Supporters audience and the Content Affinity attribute.
Index: A comparison of the Charitable Organization Supporters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Charitable Organization Supporters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male