Dstillery Audiences

CHELSEA FANS

Audience Size: 3 Million Devices

Explore the Chelsea Fans Audience

Below you'll find more information about the Chelsea Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Chelsea Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Chelsea Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chelsea Fans audience is Soccer Fans.

Interest Composition Index
Soccer Fans 18.55% 12.32x
Italian Mens National Soccer Team Fans 15.30% 11.53x
Arsenal Fans 16.72% 10.68x
FC Barcelona Fans 14.67% 10.51x
United Arab Emirates Trip Planners 15.39% 9.95x
World Cup Apparel Shoppers 13.69% 9.93x
Manchester United Fans 14.67% 9.86x
Portugal Trip Planners 13.47% 8.88x
World Cup Enthusiasts 14.12% 8.52x
Cricket Enthusiasts 13.06% 8.04x
Composition Percentage: The overlap percentage between the Chelsea Fans audience and the Interest attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chelsea Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chelsea Fans audience is Intermix.

Location Composition Index
Intermix 0.01% 2.30x
Patagonia 0.01% 2.26x
Bonobos 0.03% 2.02x
Club Monaco 0.02% 1.98x
American Apparel 0.04% 1.93x
Ann Taylor 0.03% 1.91x
Armani 0.03% 1.89x
Hugo Boss 0.05% 1.87x
Free People 0.02% 1.80x
Uniqlo 0.02% 1.78x
Composition Percentage: The overlap percentage between the Chelsea Fans audience and the Location attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chelsea Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chelsea Fans audience is worldsoccershop.com.

Website Composition Index
worldsoccershop.com 1.16% 34.22x
football365.com 1.48% 26.99x
transfermarkt.com 1.17% 26.65x
teamtalk.com 1.27% 25.78x
millenniumhotels.com 1.07% 25.05x
caughtoffside.com 1.50% 24.90x
fourfourtwo.com 1.34% 23.55x
transfermarkt.us 1.19% 23.22x
futhead.com 1.35% 22.88x
livesoccertv.com 2.86% 22.05x
Composition Percentage: The overlap percentage between the Chelsea Fans audience and the Web attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chelsea Fans audience is Alternative Streaming Services.

Content Affinity Composition Index
Alternative Streaming Services 0.18% 11.71x
US Soccer 1.15% 8.67x
London Tourism 0.09% 7.82x
Italy Cluster 0.15% 7.42x
Local & Travel England - North Midlands 0.03% 7.40x
South Africa News Cluster 1.50% 7.00x
Local & Travel England - Northern England 0.06% 6.87x
Russia Cluster 0.40% 6.17x
European Museums, Restaurants & Events 0.92% 5.85x
Institutional Investing 0.77% 5.70x
Composition Percentage: The overlap percentage between the Chelsea Fans audience and the Content Affinity attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chelsea Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male