Explore the Chelsea Fans Audience
Below you'll find more information about the Chelsea Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Chelsea Fans audience.
INTERESTS
The Chelsea Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Chelsea Fans audience is Soccer Fans.
| Interest | Composition | Index |
| Soccer Fans | 18.55% | 12.32x |
| Italian Mens National Soccer Team Fans | 15.30% | 11.53x |
| Arsenal Fans | 16.72% | 10.68x |
| FC Barcelona Fans | 14.67% | 10.51x |
| United Arab Emirates Trip Planners | 15.39% | 9.95x |
| World Cup Apparel Shoppers | 13.69% | 9.93x |
| Manchester United Fans | 14.67% | 9.86x |
| Portugal Trip Planners | 13.47% | 8.88x |
| World Cup Enthusiasts | 14.12% | 8.52x |
| Cricket Enthusiasts | 13.06% | 8.04x |
Composition Percentage:
The overlap percentage between the Chelsea Fans audience and the Interest attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
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APPAREL RETAILERS
The Chelsea Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Chelsea Fans audience is Intermix.
| Location | Composition | Index |
| Intermix | 0.01% | 2.30x |
| Patagonia | 0.01% | 2.26x |
| Bonobos | 0.03% | 2.02x |
| Club Monaco | 0.02% | 1.98x |
| American Apparel | 0.04% | 1.93x |
| Ann Taylor | 0.03% | 1.91x |
| Armani | 0.03% | 1.89x |
| Hugo Boss | 0.05% | 1.87x |
| Free People | 0.02% | 1.80x |
| Uniqlo | 0.02% | 1.78x |
Composition Percentage:
The overlap percentage between the Chelsea Fans audience and the Location attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
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WEBSITES
The Chelsea Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Chelsea Fans audience is worldsoccershop.com.
| Website | Composition | Index |
| worldsoccershop.com | 1.16% | 34.22x |
| football365.com | 1.48% | 26.99x |
| transfermarkt.com | 1.17% | 26.65x |
| teamtalk.com | 1.27% | 25.78x |
| millenniumhotels.com | 1.07% | 25.05x |
| caughtoffside.com | 1.50% | 24.90x |
| fourfourtwo.com | 1.34% | 23.55x |
| transfermarkt.us | 1.19% | 23.22x |
| futhead.com | 1.35% | 22.88x |
| livesoccertv.com | 2.86% | 22.05x |
Composition Percentage:
The overlap percentage between the Chelsea Fans audience and the Web attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Chelsea Fans audience is Alternative Streaming Services.
| Content Affinity | Composition | Index |
| Alternative Streaming Services | 0.18% | 11.71x |
| US Soccer | 1.15% | 8.67x |
| London Tourism | 0.09% | 7.82x |
| Italy Cluster | 0.15% | 7.42x |
| Local & Travel England - North Midlands | 0.03% | 7.40x |
| South Africa News Cluster | 1.50% | 7.00x |
| Local & Travel England - Northern England | 0.06% | 6.87x |
| Russia Cluster | 0.40% | 6.17x |
| European Museums, Restaurants & Events | 0.92% | 5.85x |
| Institutional Investing | 0.77% | 5.70x |
Composition Percentage:
The overlap percentage between the Chelsea Fans audience and the Content Affinity attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
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DEMOGRAPHICS
The Chelsea Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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