Dstillery Audiences

CHELSEA FANS

Audience Size: 3.3 Million Devices

Explore the Chelsea Fans Audience

Below you'll find more information about the Chelsea Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Chelsea Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Chelsea Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chelsea Fans audience is Soccer Fans.

Interest Composition Index
Soccer Fans 18.66% 18.09x
Italian Mens National Soccer Team Fans 14.98% 16.22x
FC Barcelona Fans 12.56% 15.20x
World Cup Apparel Shoppers 13.83% 14.88x
Arsenal Fans 17.39% 13.17x
World Cup Enthusiasts 14.35% 13.16x
Manchester United Fans 12.85% 13.04x
United Arab Emirates Trip Planners 13.08% 12.73x
Portugal Trip Planners 14.15% 10.74x
Venture Capitalists 9.88% 10.65x
Composition Percentage: The overlap percentage between the Chelsea Fans audience and the Interest attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chelsea Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chelsea Fans audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.01% 2.60x
Everlane 0.01% 2.44x
Supreme 0.03% 2.42x
Intermix 0.02% 2.32x
Bonobos 0.06% 2.23x
Levi Strauss 0.02% 2.17x
Armani 0.06% 1.97x
Kate Spade 0.02% 1.94x
Zara 0.03% 1.93x
Saint Laurent Paris 0.01% 1.92x
Composition Percentage: The overlap percentage between the Chelsea Fans audience and the Location attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chelsea Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chelsea Fans audience is worldsoccershop.com.

Website Composition Index
worldsoccershop.com 1.31% 28.60x
football365.com 1.15% 25.86x
futhead.com 1.23% 23.77x
livesoccertv.com 2.12% 22.79x
talksport.com 1.94% 21.38x
skysports.com 1.65% 17.04x
hitc.com 1.02% 14.26x
visitlondon.com 1.08% 14.07x
sportbible.com 1.24% 11.84x
ussoccer.com 1.35% 11.75x
Composition Percentage: The overlap percentage between the Chelsea Fans audience and the Web attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chelsea Fans audience is Local & Travel England - North Midlands.

Content Affinity Composition Index
Local & Travel England - North Midlands 0.03% 11.91x
Alternative Streaming Services 0.28% 11.91x
US Soccer 1.82% 11.18x
London Tourism 0.30% 11.00x
Local & Travel England - Northern England 0.08% 10.10x
Home Décor, Furniture, & Decorating 0.02% 9.49x
Italy Cluster 0.17% 7.91x
London Tourism & Events 0.18% 7.90x
Russia Cluster 0.58% 7.53x
Institutional Investing 1.07% 7.50x
Composition Percentage: The overlap percentage between the Chelsea Fans audience and the Content Affinity attribute.
Index: A comparison of the Chelsea Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chelsea Fans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male