Dstillery Audiences

CHESS ENTHUSIASTS

Audience Size: 2.9 Million Devices

Explore the Chess Enthusiasts Audience

Below you'll find more information about the Chess Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Chess Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Chess Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chess Enthusiasts audience is Online Grammar Tool Users.

Interest Composition Index
Online Grammar Tool Users 22.37% 21.43x
Executive Travelers 21.47% 21.04x
Immigration Resource Researchers 28.16% 20.78x
Immigration Policy Researchers 28.16% 20.78x
Laptop Researchers 26.49% 20.51x
History Buffs 26.99% 20.35x
Men's Clothing Shoppers 20.97% 19.82x
Mens Business Clothes Shoppers 20.97% 19.73x
Finance Continuing Education Researchers 25.59% 19.32x
Marines 23.10% 19.09x
Composition Percentage: The overlap percentage between the Chess Enthusiasts audience and the Interest attribute.
Index: A comparison of the Chess Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chess Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chess Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.83x
Composition Percentage: The overlap percentage between the Chess Enthusiasts audience and the Location attribute.
Index: A comparison of the Chess Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chess Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chess Enthusiasts audience is chess24.com.

Website Composition Index
chess24.com 1.09% 33.60x
dndbeyond.com 1.34% 32.91x
hearthpwn.com 1.29% 27.55x
metabomb.net 2.53% 26.90x
tapology.com 1.45% 26.17x
civfanatics.com 1.60% 25.64x
chess.com 21.17% 24.71x
leagueofgraphs.com 1.72% 24.24x
coinmarketcap.com 2.11% 23.93x
counterstats.net 1.30% 23.65x
Composition Percentage: The overlap percentage between the Chess Enthusiasts audience and the Web attribute.
Index: A comparison of the Chess Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chess Enthusiasts audience is Alternative Streaming Services.

Content Affinity Composition Index
Alternative Streaming Services 0.12% 15.99x
Music Education 0.47% 15.78x
Men's Dress Shirt Shopping 0.07% 15.76x
Holiday Gifts 0.03% 14.60x
Social & Demographic Trends 0.03% 14.22x
Writing & Publishing 0.38% 14.01x
Roleplay & Fantasy Games 0.12% 13.94x
Law School Research Cluster 0.06% 13.89x
Marijuana 0.04% 13.82x
University Press 0.32% 13.53x
Composition Percentage: The overlap percentage between the Chess Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Chess Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chess Enthusiasts audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male