Dstillery Audiences

CHESS ENTHUSIASTS

Audience Size: 2.6 Million Devices

Explore the Chess Enthusiasts Audience

Below you'll find more information about the Chess Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Chess Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Chess Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chess Enthusiasts audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 31.22% 19.32x
Online Grammar Tool Users 27.96% 18.45x
History Buffs 30.32% 18.21x
Finance Continuing Education Researchers 29.65% 18.05x
Immigration Policy Researchers 30.67% 17.75x
Immigration Resource Researchers 30.67% 17.75x
Executive Travelers 25.48% 17.49x
Classical Music Enthusiasts 29.91% 17.41x
Yale University Fans 29.23% 17.29x
Men's Clothing Shoppers 25.26% 17.12x
Composition Percentage: The overlap percentage between the Chess Enthusiasts audience and the Interest attribute.
Index: A comparison of the Chess Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chess Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chess Enthusiasts audience is LOFT.

Location Composition Index
LOFT 0.01% 1.88x
Banana Republic 0.01% 1.74x
Dressbarn 0.01% 1.47x
Express 0.01% 1.39x
Chicos 0.01% 1.22x
Old Navy 0.02% 1.20x
Mens Wearhouse 0.01% 1.09x
Journeys 0.01% 1.06x
Victoria's Secret 0.01% 0.98x
Maurices 0.01% 0.92x
Composition Percentage: The overlap percentage between the Chess Enthusiasts audience and the Location attribute.
Index: A comparison of the Chess Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chess Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chess Enthusiasts audience is symbolab.com.

Website Composition Index
symbolab.com 1.27% 32.42x
leagueoflegends.com 1.88% 29.08x
riftherald.com 1.18% 27.74x
chess.com 6.36% 27.48x
forumserver.twoplustwo.com 1.75% 26.55x
acm.org 1.06% 26.05x
magicspoiler.com 1.45% 25.91x
dndbeyond.com 3.52% 25.55x
draftsim.com 1.31% 25.40x
physicsclassroom.com 1.20% 25.39x
Composition Percentage: The overlap percentage between the Chess Enthusiasts audience and the Web attribute.
Index: A comparison of the Chess Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chess Enthusiasts audience is Drawing & Animation.

Content Affinity Composition Index
Drawing & Animation 0.06% 18.60x
Alternative Streaming Services 0.15% 16.73x
Electronic Document Assembly 0.10% 15.62x
Concert Posters 0.15% 14.99x
University Press 1.90% 14.16x
Online Mini Game Players 0.77% 13.96x
Robotics 0.42% 13.69x
Social & Demographic Trends 0.29% 13.06x
Audio Clips & Sound Effects 0.18% 12.92x
Online Media Converters 0.78% 12.89x
Composition Percentage: The overlap percentage between the Chess Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Chess Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chess Enthusiasts audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male