Dstillery Audiences

CHICAGO CUBS FANS

Audience Size: 23.1 Thousand Devices

Explore the Chicago Cubs Fans Audience

Below you'll find more information about the Chicago Cubs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 23.1 thousand unique devices whose actions qualify for the Chicago Cubs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Chicago Cubs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chicago Cubs Fans audience is Chicago Blackhawks Fans.

Interest Composition Index
Chicago Blackhawks Fans 42.41% 86.46x
MLB Fans 30.35% 81.16x
Washington Nationals Fans 38.52% 80.85x
Chicago Bears Fans 39.69% 78.97x
Northwestern Wildcats Fans 35.02% 77.42x
Milwaukee Brewers Fans 37.74% 74.80x
Olympic Sports Enthusiasts 27.63% 70.47x
Notre Dame Fighting Irish Fans 30.35% 69.25x
Chicago Trip Planners 37.35% 66.36x
Minnesota Vikings Fans 23.74% 65.96x
Composition Percentage: The overlap percentage between the Chicago Cubs Fans audience and the Interest attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chicago Cubs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chicago Cubs Fans audience is Old Navy.

Location Composition Index
Old Navy 0.04% 1.68x
Express 0.01% 1.48x
White House Black Market 0.01% 1.27x
Maurices 0.02% 1.19x
Journeys 0.01% 1.15x
Mens Wearhouse 0.01% 1.12x
The Childrens Place 0.01% 0.98x
Carhartt 0.17% 0.92x
Composition Percentage: The overlap percentage between the Chicago Cubs Fans audience and the Location attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chicago Cubs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chicago Cubs Fans audience is baseball-reference.com.

Website Composition Index
baseball-reference.com 25.42% 58.00x
chicago.cbslocal.com 27.81% 44.62x
nbcchicago.com 22.56% 43.99x
mlb.com 31.60% 41.62x
mystateline.com 9.25% 40.91x
sports-reference.com 9.00% 38.48x
fox32chicago.com 8.99% 37.71x
ncaa.com 23.61% 37.55x
fantasypros.com 8.03% 36.05x
thebiglead.com 13.99% 35.06x
Composition Percentage: The overlap percentage between the Chicago Cubs Fans audience and the Web attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chicago Cubs Fans audience is Sports News & Apparel.

Content Affinity Composition Index
Sports News & Apparel 9.73% 22.67x
Chicago Cluster 32.68% 21.95x
Illinois News 21.79% 20.26x
Fantasy Sports 14.40% 18.69x
Wisconsin Universities 11.28% 16.29x
Fishing 3.50% 16.13x
Online Ticket Buyers 3.50% 16.13x
Gossip & Rumors 20.23% 15.65x
Indiana Finance & Business Cluster 10.51% 13.92x
Latest Sports News 51.36% 13.85x
Composition Percentage: The overlap percentage between the Chicago Cubs Fans audience and the Content Affinity attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chicago Cubs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male