Dstillery Audiences

CHICAGO CUBS FANS

Audience Size: 2.3 Million Devices

Explore the Chicago Cubs Fans Audience

Below you'll find more information about the Chicago Cubs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Chicago Cubs Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Chicago Cubs Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chicago Cubs Fans audience is MLB Fans.

Interest Composition Index
MLB Fans 40.07% 59.07x
Washington Nationals Fans 41.94% 58.90x
Baseball Enthusiasts 40.29% 57.21x
Chicago Blackhawks Fans 37.50% 55.95x
St. Louis Cardinals Fans 40.31% 55.56x
Chicago Bears Fans 36.09% 55.00x
Milwaukee Brewers Fans 41.00% 54.75x
Miami Marlins Fans 36.48% 50.50x
Atlanta Braves Fans 35.97% 48.06x
Arizona Diamondbacks Fans 35.40% 47.37x
Composition Percentage: The overlap percentage between the Chicago Cubs Fans audience and the Interest attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chicago Cubs Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chicago Cubs Fans audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.03% 1.95x
Columbia 0.02% 1.63x
Express 0.04% 1.62x
Levi Strauss 0.01% 1.57x
Topshop 0.01% 1.56x
Express Outlets 0.01% 1.54x
Jos A. Bank Clothiers 0.40% 1.49x
Bonobos 0.07% 1.47x
Hugo Boss 0.04% 1.41x
Chicos 0.07% 1.41x
Composition Percentage: The overlap percentage between the Chicago Cubs Fans audience and the Location attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chicago Cubs Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chicago Cubs Fans audience is bleachernation.com.

Website Composition Index
bleachernation.com 12.70% 125.83x
bleedcubbieblue.com 8.25% 115.23x
chicitysports.com 1.14% 114.86x
wrigleyvillesports.com 1.76% 110.88x
cubbiescrib.com 5.30% 107.00x
southsideshowdown.com 1.19% 101.31x
mlbdailydish.com 5.71% 100.60x
cubsinsider.com 5.36% 99.02x
baseballprospectus.com 1.46% 95.66x
southsidesox.com 2.86% 95.46x
Composition Percentage: The overlap percentage between the Chicago Cubs Fans audience and the Web attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chicago Cubs Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 1.21% 28.37x
Illinois Education 2.27% 25.72x
Sports Apparel 1.22% 23.48x
Illinois 9.67% 22.69x
Illinois News 14.35% 15.42x
Fantasy Sports 18.13% 15.07x
Chicago Cluster 29.66% 14.90x
Pac 12 Sports 1.95% 11.96x
Florida College Athletics 4.79% 11.81x
Indiana Finance & Business Cluster 6.51% 11.74x
Composition Percentage: The overlap percentage between the Chicago Cubs Fans audience and the Content Affinity attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chicago Cubs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male