Explore the Chicago Cubs Fans Audience
Below you'll find more information about the Chicago Cubs Fans audience, broken down in different categories based on their digital and physical behaviors. These are 23.1 thousand unique devices whose actions qualify for the Chicago Cubs Fans audience.
INTERESTS
The Chicago Cubs Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Chicago Cubs Fans audience is Chicago Blackhawks Fans.
| Interest | Composition | Index |
| Chicago Blackhawks Fans | 42.41% | 86.46x |
| MLB Fans | 30.35% | 81.16x |
| Washington Nationals Fans | 38.52% | 80.85x |
| Chicago Bears Fans | 39.69% | 78.97x |
| Northwestern Wildcats Fans | 35.02% | 77.42x |
| Milwaukee Brewers Fans | 37.74% | 74.80x |
| Olympic Sports Enthusiasts | 27.63% | 70.47x |
| Notre Dame Fighting Irish Fans | 30.35% | 69.25x |
| Chicago Trip Planners | 37.35% | 66.36x |
| Minnesota Vikings Fans | 23.74% | 65.96x |
Composition Percentage:
The overlap percentage between the Chicago Cubs Fans audience and the Interest attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
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APPAREL RETAILERS
The Chicago Cubs Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Chicago Cubs Fans audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.04% | 1.68x |
| Express | 0.01% | 1.48x |
| White House Black Market | 0.01% | 1.27x |
| Maurices | 0.02% | 1.19x |
| Journeys | 0.01% | 1.15x |
| Mens Wearhouse | 0.01% | 1.12x |
| The Childrens Place | 0.01% | 0.98x |
| Carhartt | 0.17% | 0.92x |
Composition Percentage:
The overlap percentage between the Chicago Cubs Fans audience and the Location attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
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WEBSITES
The Chicago Cubs Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Chicago Cubs Fans audience is baseball-reference.com.
| Website | Composition | Index |
| baseball-reference.com | 25.42% | 58.00x |
| chicago.cbslocal.com | 27.81% | 44.62x |
| nbcchicago.com | 22.56% | 43.99x |
| mlb.com | 31.60% | 41.62x |
| mystateline.com | 9.25% | 40.91x |
| sports-reference.com | 9.00% | 38.48x |
| fox32chicago.com | 8.99% | 37.71x |
| ncaa.com | 23.61% | 37.55x |
| fantasypros.com | 8.03% | 36.05x |
| thebiglead.com | 13.99% | 35.06x |
Composition Percentage:
The overlap percentage between the Chicago Cubs Fans audience and the Web attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Chicago Cubs Fans audience is Sports News & Apparel.
| Content Affinity | Composition | Index |
| Sports News & Apparel | 9.73% | 22.67x |
| Chicago Cluster | 32.68% | 21.95x |
| Illinois News | 21.79% | 20.26x |
| Fantasy Sports | 14.40% | 18.69x |
| Wisconsin Universities | 11.28% | 16.29x |
| Fishing | 3.50% | 16.13x |
| Online Ticket Buyers | 3.50% | 16.13x |
| Gossip & Rumors | 20.23% | 15.65x |
| Indiana Finance & Business Cluster | 10.51% | 13.92x |
| Latest Sports News | 51.36% | 13.85x |
Composition Percentage:
The overlap percentage between the Chicago Cubs Fans audience and the Content Affinity attribute.
Index: A comparison of the Chicago Cubs Fans audience to the internet population.
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DEMOGRAPHICS
The Chicago Cubs Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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