Dstillery Audiences

CHICAGO TRIP PLANNERS

Audience Size: 1.3 Million Devices

Explore the Chicago Trip Planners Audience

Below you'll find more information about the Chicago Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Chicago Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Chicago Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chicago Trip Planners audience is Chicago Cubs Fans.

Interest Composition Index
Chicago Cubs Fans 34.05% 27.44x
Chicago Blackhawks Fans 31.29% 25.69x
Los Angeles Trip Planners 21.59% 24.47x
Chicago Bears Fans 27.80% 22.86x
Breast Cancer Fund Raisers 7.85% 22.80x
Miami Trip Planners 19.12% 22.74x
Identity Theft Protection Researchers 8.15% 21.42x
Post COVID-19 Restaurant Reopening Researchers 9.87% 21.40x
Streaming Radio Listeners 20.14% 21.05x
Cholesterol Researchers 4.31% 20.84x
Composition Percentage: The overlap percentage between the Chicago Trip Planners audience and the Interest attribute.
Index: A comparison of the Chicago Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chicago Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chicago Trip Planners audience is LOFT.

Location Composition Index
LOFT 0.02% 1.72x
Mens Wearhouse 0.02% 1.51x
Maurices 0.04% 1.23x
Hollister 0.01% 1.20x
Dressbarn 0.01% 1.18x
Old Navy 0.03% 1.16x
Lululemon 0.01% 1.16x
Victoria's Secret 0.02% 1.11x
Talbots 0.01% 1.06x
Journeys 0.03% 1.04x
Composition Percentage: The overlap percentage between the Chicago Trip Planners audience and the Location attribute.
Index: A comparison of the Chicago Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chicago Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chicago Trip Planners audience is cookcountyil.gov.

Website Composition Index
cookcountyil.gov 1.36% 86.18x
robertfeder.com 2.95% 84.42x
illinois.gov 1.17% 83.37x
cookcountypublichealth.org 1.53% 79.23x
wjol.com 1.87% 69.83x
8to18.com 1.94% 67.62x
illinoisairteam.net 1.76% 67.35x
arlingtoncardinal.com 2.57% 62.91x
lakemchenryscanner.com 9.65% 62.45x
visitlakecounty.org 1.12% 61.61x
Composition Percentage: The overlap percentage between the Chicago Trip Planners audience and the Web attribute.
Index: A comparison of the Chicago Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chicago Trip Planners audience is Chicago Cluster.

Content Affinity Composition Index
Chicago Cluster 42.87% 32.90x
Illinois News 17.45% 18.56x
Illinois College Sports 0.61% 17.83x
College Sports 0.19% 12.44x
Liberal Media - Political Activism 1.53% 11.40x
Fox News Content Consumers 5.74% 11.29x
Feminism 0.12% 11.24x
Bulgaria Cluster 0.08% 10.58x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.37% 10.46x
Local & Travel England - North Midlands 0.09% 9.82x
Composition Percentage: The overlap percentage between the Chicago Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Chicago Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chicago Trip Planners audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male