Dstillery Audiences

CHOCOLATE LOVERS

Audience Size: 3 Million Devices

Explore the Chocolate Lovers Audience

Below you'll find more information about the Chocolate Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Chocolate Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Chocolate Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chocolate Lovers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 25.80% 20.56x
Coffee Lovers 24.35% 18.29x
Big Box Shoppers 25.30% 18.11x
Restaurant Menu Researchers 25.08% 18.01x
Las Vegas Hotel Researchers 25.46% 17.82x
Retired Assisted Living Shoppers 22.35% 17.53x
Penn State Nittany Lions Fans 22.87% 17.20x
Food Delivery Service Users 7.60% 16.98x
Drug Store Shoppers 20.99% 16.75x
Bargain Shopping Researchers 17.61% 16.55x
Composition Percentage: The overlap percentage between the Chocolate Lovers audience and the Interest attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chocolate Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chocolate Lovers audience is Banana Republic.

Location Composition Index
Banana Republic 0.02% 1.50x
Forever 21 0.01% 1.45x
Old Navy 0.03% 1.35x
J. Crew 0.01% 1.25x
Gap 0.01% 1.21x
Zumiez 0.01% 1.17x
White House Black Market 0.02% 1.14x
Aeropostale 0.01% 1.10x
Hollister 0.01% 1.07x
Express 0.02% 1.07x
Composition Percentage: The overlap percentage between the Chocolate Lovers audience and the Location attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chocolate Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chocolate Lovers audience is pahomepage.com.

Website Composition Index
pahomepage.com 6.01% 31.27x
timesleader.com 3.24% 28.33x
northcentralpa.com 2.45% 24.48x
caesars.com 1.02% 24.42x
wicz.com 1.46% 24.12x
citizensvoice.com 2.50% 23.78x
crackerbarrel.com 1.24% 22.60x
sungazette.com 1.52% 22.50x
wbng.com 7.48% 21.90x
njherald.com 2.60% 21.14x
Composition Percentage: The overlap percentage between the Chocolate Lovers audience and the Web attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chocolate Lovers audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).

Content Affinity Composition Index
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.04% 19.64x
Upstate New York State Athletics 0.05% 17.19x
Custom Gifts 0.14% 16.11x
Party Suppliers 0.23% 15.45x
Networking Marketing 0.07% 14.95x
Food Cluster 0.07% 13.97x
South Carolina Beach Travel 0.10% 13.26x
Beach & Intimate Wear 0.04% 13.22x
Promo Codes 0.56% 12.97x
Mail Order Food 0.43% 12.72x
Composition Percentage: The overlap percentage between the Chocolate Lovers audience and the Content Affinity attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chocolate Lovers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female