Dstillery Audiences

CHOCOLATE LOVERS

Audience Size: 2.6 Million Devices

Explore the Chocolate Lovers Audience

Below you'll find more information about the Chocolate Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Chocolate Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Chocolate Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chocolate Lovers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 25.28% 22.65x
Restaurant Menu Researchers 23.71% 20.15x
Coffee Lovers 23.18% 19.82x
Big Box Shoppers 23.42% 19.40x
Penn State Nittany Lions Fans 22.60% 19.28x
Las Vegas Hotel Researchers 25.03% 19.19x
Retired Assisted Living Shoppers 21.44% 19.14x
Food Delivery Service Users 8.52% 18.64x
Orlando Activities Researchers 13.93% 18.28x
Bargain Shopping Researchers 16.22% 18.27x
Composition Percentage: The overlap percentage between the Chocolate Lovers audience and the Interest attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chocolate Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chocolate Lovers audience is Talbots.

Location Composition Index
Talbots 0.01% 1.24x
Jos A. Bank Clothiers 0.02% 1.16x
Old Navy 0.04% 1.12x
Aeropostale 0.02% 1.04x
H&M 0.01% 1.03x
Hollister 0.01% 1.03x
Gap 0.02% 1.03x
American Eagle Outfitters 0.02% 1.00x
Journeys 0.03% 1.00x
Chicos 0.02% 0.99x
Composition Percentage: The overlap percentage between the Chocolate Lovers audience and the Location attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Chocolate Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Chocolate Lovers audience is pahomepage.com.

Website Composition Index
pahomepage.com 6.48% 32.79x
timesleader.com 3.74% 30.77x
citizensvoice.com 2.15% 28.20x
wicz.com 1.23% 27.15x
wbng.com 6.32% 25.02x
fox56.com 1.89% 24.21x
crystalgolfresort.com 1.03% 23.59x
northcentralpa.com 2.62% 22.52x
paweatheraction.com 2.14% 22.40x
sungazette.com 1.54% 22.16x
Composition Percentage: The overlap percentage between the Chocolate Lovers audience and the Web attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chocolate Lovers audience is Custom Gifts.

Content Affinity Composition Index
Custom Gifts 0.06% 20.89x
Party Suppliers 0.06% 17.72x
Upstate New York State Athletics 0.04% 14.99x
Mail Order Food 0.31% 13.60x
Flower Shopping 0.05% 13.31x
Disease Cluster 0.03% 13.00x
Food Cluster 0.03% 13.00x
South Carolina Beach Travel 0.03% 12.48x
Northeast Pennsylvania Cluster 13.55% 12.41x
Promo Codes 0.42% 12.33x
Composition Percentage: The overlap percentage between the Chocolate Lovers audience and the Content Affinity attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chocolate Lovers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female