Explore the Chocolate Lovers Audience
Below you'll find more information about the Chocolate Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Chocolate Lovers audience.
INTERESTS
The Chocolate Lovers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Chocolate Lovers audience is Budget Grocery Shoppers.
| Interest | Composition | Index |
| Budget Grocery Shoppers | 39.78% | 25.99x |
| Tea Drinkers | 30.45% | 23.41x |
| Blender Shoppers | 37.55% | 22.91x |
| Coffee Lovers | 36.16% | 22.58x |
| Big Box Shoppers | 38.16% | 22.51x |
| Ice Cream Shoppers | 32.35% | 22.33x |
| Home Coffee Makers | 32.65% | 22.08x |
| Retired Assisted Living Shoppers | 33.87% | 22.04x |
| Bargain Shopping Researchers | 31.98% | 21.73x |
| Drug Store Shoppers | 35.59% | 20.92x |
Composition Percentage:
The overlap percentage between the Chocolate Lovers audience and the Interest attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Curious about what else the Chocolate Lovers audience is interested in?
Sign Up
APPAREL RETAILERS
The Chocolate Lovers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Chocolate Lovers audience is REI.
| Location | Composition | Index |
| REI | 0.01% | 1.43x |
| Ann Taylor | 0.02% | 1.20x |
| Brooks Brothers | 0.03% | 1.20x |
| Dressbarn | 0.03% | 1.19x |
| Forever 21 | 0.05% | 1.13x |
| Madewell | 0.02% | 1.11x |
| Gap | 0.08% | 1.10x |
| Gymboree | 0.05% | 1.10x |
| Journeys | 0.10% | 1.10x |
| Hollister | 0.05% | 1.08x |
Composition Percentage:
The overlap percentage between the Chocolate Lovers audience and the Location attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Want to find more of the Chocolate Lovers audience in the real world?
Sign Up
WEBSITES
The Chocolate Lovers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Chocolate Lovers audience is mymms.com.
| Website | Composition | Index |
| mymms.com | 1.20% | 35.09x |
| bonton.com | 1.15% | 32.04x |
| toysrus.com | 2.74% | 31.96x |
| spirithalloween.com | 1.15% | 30.15x |
| bbb.org | 1.58% | 29.08x |
| collectionsetc.com | 1.35% | 28.53x |
| regmovies.com | 1.08% | 27.48x |
| honeybakedonline.com | 1.07% | 27.25x |
| enterprise.com | 2.40% | 27.20x |
| ucomparehealthcare.com | 1.25% | 26.83x |
Composition Percentage:
The overlap percentage between the Chocolate Lovers audience and the Web attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Want to see more of the websites the Chocolate Lovers audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Chocolate Lovers audience is ISPs & Local Services.
| Content Affinity | Composition | Index |
| ISPs & Local Services | 0.04% | 24.62x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.02% | 22.24x |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.23% | 18.91x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.38% | 18.35x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.10% | 18.04x |
| As Seen On TV Products | 0.06% | 17.65x |
| Parenting & Nutrition | 0.03% | 17.56x |
| Discount Shopping | 2.13% | 16.16x |
| Shopping Catalogs | 2.02% | 16.04x |
| Consumer Rewards | 0.18% | 15.93x |
Composition Percentage:
The overlap percentage between the Chocolate Lovers audience and the Content Affinity attribute.
Index: A comparison of the Chocolate Lovers audience to the internet population.
Want to see more of the Content Affinities the Chocolate Lovers audience visits?
Sign Up
DEMOGRAPHICS
The Chocolate Lovers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
Interested in seeing other characteristics of the Chocolate Lovers audience?
Sign Up