Explore the Cholesterol Researchers Audience
Below you'll find more information about the Cholesterol Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Cholesterol Researchers audience.
INTERESTS
The Cholesterol Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cholesterol Researchers audience is Online Health Researchers.
| Interest | Composition | Index |
| Online Health Researchers | 64.46% | 62.61x |
| Home Custom Bedroom Decorators | 56.18% | 60.92x |
| Custom Home Lighting Shoppers | 56.18% | 60.92x |
| Mens Fitness Publication Readers | 63.63% | 59.02x |
| Eco-Conscious Consumers | 64.14% | 58.88x |
| Liberal News Readers | 65.31% | 58.79x |
| TV Advertising Professionals | 61.59% | 57.45x |
| Medical Advice Researchers | 58.12% | 56.33x |
| Financial News Readers | 57.88% | 54.32x |
| Boston Trip Planners | 60.89% | 54.07x |
Composition Percentage:
The overlap percentage between the Cholesterol Researchers audience and the Interest attribute.
Index: A comparison of the Cholesterol Researchers audience to the internet population.
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APPAREL RETAILERS
The Cholesterol Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cholesterol Researchers audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.02% | 1.30x |
| Gymboree | 0.01% | 1.21x |
| White House Black Market | 0.02% | 1.18x |
| Jos A. Bank Clothiers | 0.01% | 1.11x |
| Carhartt | 0.14% | 0.97x |
| Buckle | 0.01% | 0.95x |
| Old Navy | 0.02% | 0.95x |
| Banana Republic | 0.01% | 0.91x |
| Victoria's Secret | 0.02% | 0.90x |
| Journeys | 0.02% | 0.89x |
Composition Percentage:
The overlap percentage between the Cholesterol Researchers audience and the Location attribute.
Index: A comparison of the Cholesterol Researchers audience to the internet population.
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WEBSITES
The Cholesterol Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Cholesterol Researchers audience is mediamatters.org.
| Website | Composition | Index |
| mediamatters.org | 1.12% | 56.13x |
| metalheadzone.com | 2.40% | 54.75x |
| manrepeller.com | 3.92% | 53.31x |
| splcenter.org | 1.11% | 52.94x |
| sputniknews.com | 1.78% | 52.47x |
| popmatters.com | 1.14% | 51.62x |
| japantoday.com | 1.17% | 50.36x |
| irishexaminer.com | 1.46% | 49.62x |
| fee.org | 1.03% | 49.56x |
| opb.org | 1.06% | 49.43x |
Composition Percentage:
The overlap percentage between the Cholesterol Researchers audience and the Web attribute.
Index: A comparison of the Cholesterol Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cholesterol Researchers audience is Ireland Cluster.
| Content Affinity | Composition | Index |
| Ireland Cluster | 9.61% | 27.08x |
| Disease Cluster | 0.18% | 25.90x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.17% | 25.27x |
| Diabetes Research | 0.38% | 24.97x |
| Food Cluster | 0.12% | 24.35x |
| Australia & New Zealand Media | 3.74% | 23.99x |
| Pharmacy | 0.86% | 23.79x |
| Perfume, Makeup & Cosmetics | 0.50% | 23.52x |
| Celebrity Gossip | 1.14% | 23.35x |
| Video Content Sites | 1.82% | 22.55x |
Composition Percentage:
The overlap percentage between the Cholesterol Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cholesterol Researchers audience to the internet population.
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DEMOGRAPHICS
The Cholesterol Researchers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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