Dstillery Audiences

CHRISTIAN VOTERS

Audience Size: 2.7 Million Devices

Explore the Christian Voters Audience

Below you'll find more information about the Christian Voters audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Christian Voters audience.

Dstillery Crafted Audiences

INTERESTS

The Christian Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christian Voters audience is Family Values Advocates.

Interest Composition Index
Family Values Advocates 32.75% 30.80x
Bible Study Researchers 32.00% 27.15x
Tea Party Policy Supporters 21.51% 24.30x
Evangelical Christians 24.80% 20.43x
Conservative News Readers 18.07% 20.37x
Social Conservatives 17.46% 19.77x
Budget Grocery Shoppers 15.44% 18.62x
Back Pain Sufferers 17.65% 18.46x
First Aid Researchers 17.22% 18.36x
Lawn and Home Pest Control Researchers 17.51% 18.36x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Interest attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christian Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christian Voters audience is Chicos.

Location Composition Index
Chicos 0.04% 1.23x
Jos A. Bank Clothiers 0.26% 1.19x
Buckle 0.09% 1.18x
White House Black Market 0.06% 1.10x
Gymboree 0.02% 1.09x
Tommy Bahama 0.02% 1.09x
Dressbarn 0.03% 1.04x
Abercrombie & Fitch 0.02% 1.03x
Mens Wearhouse 0.37% 1.03x
Talbots 0.03% 1.00x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Location attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christian Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christian Voters audience is christianvoterguide.com.

Website Composition Index
christianvoterguide.com 1.31% 93.90x
sidroth.org 1.58% 61.30x
kcm.org 5.39% 60.70x
nrapvf.org 1.05% 55.69x
bsfinternational.org 1.00% 53.72x
hearitfirst.com 1.45% 48.81x
vote411.org 9.98% 48.60x
unlockingthebible.org 1.13% 48.45x
equip.org 1.34% 47.85x
afa.net 4.59% 47.81x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Web attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christian Voters audience is Christians Prosperity Gospel.

Content Affinity Composition Index
Christians Prosperity Gospel 6.98% 26.07x
Christianity Cluster 6.62% 25.07x
Christian Music 3.96% 24.32x
Homeschooling 0.87% 23.74x
Christian Youth 1.88% 21.66x
Right Wing Blogs - Pro-gun & Pro-life 9.64% 19.19x
Christianity - Faith, Charity & Counseling 22.46% 18.07x
Christian News 7.90% 17.16x
ISPs & Local Services 0.08% 13.48x
Right Wing Blogs - Political Activism 2.33% 12.69x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Content Affinity attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christian Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female