Dstillery Audiences

CHRISTIAN VOTERS

Audience Size: 3.6 Million Devices

Explore the Christian Voters Audience

Below you'll find more information about the Christian Voters audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Christian Voters audience.

Dstillery Crafted Audiences

INTERESTS

The Christian Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christian Voters audience is Family Values Advocates.

Interest Composition Index
Family Values Advocates 28.36% 15.72x
Tea Party Policy Supporters 16.52% 11.70x
Finance Industry 18.13% 11.52x
Evangelical Christians 22.33% 11.46x
Family Medical Practice Journal Researchers 20.54% 10.44x
Conservative News Readers 15.53% 10.19x
Voters 20.18% 10.03x
Social Conservatives 15.41% 9.76x
Spa and Pool Owners 16.08% 9.56x
Back Pain Sufferers 15.24% 9.51x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Interest attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christian Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christian Voters audience is Belk.

Location Composition Index
Belk 0.02% 1.58x
Lorna Jane 0.01% 1.32x
Chicos 0.04% 1.12x
Gymboree 0.02% 1.09x
Tommy Bahama 0.02% 1.09x
Columbia 0.01% 1.08x
Aeropostale 0.02% 1.02x
Old Navy 0.05% 0.98x
Hollister 0.01% 0.98x
Dressbarn 0.03% 0.98x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Location attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christian Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christian Voters audience is savecalifornia.com.

Website Composition Index
savecalifornia.com 0.32% 112.46x
azvoterguide.com 0.70% 96.20x
bvovn.com 0.44% 86.69x
answersingenesis.org 0.14% 75.99x
ncvoterguide.org 1.53% 74.59x
thejoyfm.com 0.12% 70.66x
lifenews.com 0.48% 66.71x
lancewallnau.com 0.30% 66.65x
christianvoterguide.com 2.00% 66.30x
theblessedlife.com 0.30% 64.62x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Web attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christian Voters audience is Christians Prosperity Gospel.

Content Affinity Composition Index
Christians Prosperity Gospel 6.24% 17.97x
Christianity Cluster 5.34% 17.20x
Christian Music 4.20% 15.40x
Homeschooling 0.86% 14.78x
Christian Youth 1.76% 14.14x
Christianity - Faith, Charity & Counseling 17.53% 13.22x
Christian News 6.75% 12.45x
Right Wing Blogs - Pro-gun & Pro-life 6.72% 11.92x
Christianity - Evangelism & Creationism 21.66% 10.14x
ISPs & Local Services 0.13% 8.84x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Content Affinity attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christian Voters audience resonates most for the following age and income brackets.
Age
65+
Income
$100,000-$149,999