Dstillery Audiences

CHRISTIAN VOTERS

Audience Size: 3 Million Devices

Explore the Christian Voters Audience

Below you'll find more information about the Christian Voters audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Christian Voters audience.

Dstillery Crafted Audiences

INTERESTS

The Christian Voters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christian Voters audience is Family Values Advocates.

Interest Composition Index
Family Values Advocates 31.33% 19.74x
Bible Study Researchers 31.01% 17.22x
Tea Party Policy Supporters 21.34% 14.83x
Evangelical Christians 24.14% 13.23x
Conservative News Readers 17.46% 12.85x
Social Conservatives 16.52% 12.59x
Voters 19.55% 12.12x
First Aid Researchers 16.99% 11.99x
Spa and Pool Owners 17.66% 11.87x
Back Pain Sufferers 17.51% 11.86x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Interest attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christian Voters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christian Voters audience is Belk.

Location Composition Index
Belk 0.01% 1.29x
Jos A. Bank Clothiers 0.17% 1.11x
Tommy Bahama 0.02% 1.06x
Gymboree 0.03% 1.03x
Charlotte Russe 0.02% 0.94x
Dressbarn 0.04% 0.93x
Express Outlets 0.00% 0.93x
Chicos 0.04% 0.93x
Mens Wearhouse 0.22% 0.92x
Carhartt 0.09% 0.90x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Location attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christian Voters audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christian Voters audience is christianvoterguide.com.

Website Composition Index
christianvoterguide.com 1.38% 95.26x
kcm.org 4.83% 66.60x
nrapvf.org 1.12% 60.25x
sidroth.org 1.66% 57.23x
vote411.org 11.26% 55.66x
afa.net 3.59% 52.08x
hearitfirst.com 1.57% 50.93x
unlockingthebible.org 1.19% 49.57x
equip.org 1.42% 48.11x
lifeway.com 5.88% 48.06x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Web attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christian Voters audience is Christians Prosperity Gospel.

Content Affinity Composition Index
Christians Prosperity Gospel 6.85% 22.15x
Christianity Cluster 5.99% 21.85x
Christian Music 4.01% 20.72x
Homeschooling 0.85% 19.81x
Christian Youth 1.79% 18.31x
Christianity - Faith, Charity & Counseling 20.77% 15.91x
Right Wing Blogs - Pro-gun & Pro-life 8.49% 15.84x
Christian News 7.48% 14.71x
Christianity - Evangelism & Creationism 26.24% 11.61x
ISPs & Local Services 0.09% 10.82x
Composition Percentage: The overlap percentage between the Christian Voters audience and the Content Affinity attribute.
Index: A comparison of the Christian Voters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christian Voters audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female