Dstillery Audiences

CHRISTMAS CELEBRATION RESEARCHERS

Audience Size: 4 Million Devices

Explore the Christmas Celebration Researchers Audience

Below you'll find more information about the Christmas Celebration Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Christmas Celebration Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Celebration Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Celebration Researchers audience is Kids Clothing Shoppers.

Interest Composition Index
Kids Clothing Shoppers 22.31% 10.85x
Home Rug Shoppers 13.31% 9.74x
Home Goods Supercenter Shoppers 13.31% 9.74x
Mid-Range Grocery Shoppers 16.18% 8.92x
Getaways Researchers 9.95% 8.92x
Home Decor Shoppers 11.82% 8.90x
Home Goods Shoppers 13.67% 8.76x
Budget Grocery Shoppers 10.35% 8.48x
Quilting Enthusiasts 14.71% 8.46x
Embroidery Enthusiasts 15.48% 8.17x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Interest attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Celebration Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Celebration Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.88x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Location attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Celebration Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Celebration Researchers audience is currentobituary.com.

Website Composition Index
currentobituary.com 2.37% 12.85x
heraldnews.com 1.18% 12.10x
enterprisenews.com 1.51% 11.85x
prudentpennypincher.com 2.17% 10.90x
bedbathandbeyond.com 20.35% 10.65x
foodtalkdaily.com 1.17% 10.35x
zulily.com 13.60% 9.64x
buybuybaby.com 2.07% 9.40x
eagletribune.com 1.19% 9.29x
shop411.com 2.36% 9.23x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Web attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Celebration Researchers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 0.03% 8.86x
Promo Codes 0.37% 8.08x
South Carolina Beach Travel 0.06% 6.72x
Arts & Crafts 0.05% 6.68x
Online Games 1.52% 6.07x
Party Suppliers 0.11% 6.00x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.03% 5.62x
Rhode Island Cluster 2.45% 5.58x
Custom Gifts 0.05% 5.56x
Furniture Shopping 1.02% 5.54x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Celebration Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female