Dstillery Audiences

CHRISTMAS CELEBRATION RESEARCHERS

Audience Size: 5.6 Million Devices

Explore the Christmas Celebration Researchers Audience

Below you'll find more information about the Christmas Celebration Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.6 million unique devices whose actions qualify for the Christmas Celebration Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Celebration Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Celebration Researchers audience is Home Goods Supercenter Shoppers.

Interest Composition Index
Home Goods Supercenter Shoppers 14.47% 15.37x
Home Rug Shoppers 14.45% 15.36x
Home Decor Shoppers 14.27% 13.45x
Kids Clothing Shoppers 16.35% 12.88x
Budget Grocery Shoppers 10.82% 12.47x
Mid-Range Grocery Shoppers 15.79% 12.08x
Discount Big Box Shoppers 12.01% 12.04x
Casual Dining Restaurant Researchers 11.68% 11.68x
Chocolate Lovers 12.39% 11.35x
Apartment Furniture Shoppers 11.93% 11.05x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Interest attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Celebration Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Celebration Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.24% 1.23x
Mens Wearhouse 0.36% 1.11x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Location attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Celebration Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Celebration Researchers audience is christmastreeshops.com.

Website Composition Index
christmastreeshops.com 5.97% 41.87x
collectionsetc.com 3.37% 36.62x
shaws.com 1.69% 33.57x
jordans.com 1.85% 31.30x
yankeecandle.com 1.37% 26.67x
weekly-ads.us 2.28% 26.57x
dressbarn.com 1.06% 26.35x
acmemarkets.com 1.82% 25.73x
linkshe.com 1.24% 24.77x
bonton.com 1.72% 24.72x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Web attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Celebration Researchers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 1.58% 10.71x
Shopping Catalogs 2.03% 8.84x
Online Games 1.54% 8.52x
Custom Gifts 2.33% 8.18x
New Jersey Travel Location Cluster 4.16% 7.44x
Promo Codes 4.35% 7.27x
Rhode Island Cluster 1.96% 7.06x
Party Suppliers 5.38% 6.57x
Toys Shopping 2.34% 6.45x
Discount Shopping 2.03% 6.33x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Celebration Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female