Dstillery Audiences

CHRISTMAS CELEBRATION RESEARCHERS

Audience Size: 2.1 Million Devices

Explore the Christmas Celebration Researchers Audience

Below you'll find more information about the Christmas Celebration Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Christmas Celebration Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Celebration Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Celebration Researchers audience is Kids Clothing Shoppers.

Interest Composition Index
Kids Clothing Shoppers 20.16% 20.62x
Home Rug Shoppers 11.17% 17.56x
Home Goods Supercenter Shoppers 11.17% 17.56x
Quilting Enthusiasts 15.07% 17.28x
Getaways Researchers 11.84% 17.06x
Mid-Range Grocery Shoppers 13.12% 16.82x
Chandelier and Lamp Shoppers 13.57% 16.68x
Home Decor Shoppers 9.97% 15.72x
Holiday Season Department Store Deal Shoppers 10.79% 15.66x
Bed & Bath Shoppers 12.22% 15.53x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Interest attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Celebration Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Celebration Researchers audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.01% 2.45x
The Childrens Place 0.01% 2.39x
Carhartt 0.06% 1.19x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Location attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Celebration Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Celebration Researchers audience is blair.com.

Website Composition Index
blair.com 1.17% 17.93x
currentobituary.com 2.52% 13.57x
shopping.net 1.13% 12.91x
heraldnews.com 1.32% 12.89x
enterprisenews.com 1.88% 11.82x
overstock.com 1.80% 11.63x
bedbathandbeyond.com 24.83% 11.33x
shop411.com 3.16% 11.15x
fastquicksearch.com 1.98% 10.71x
prudentpennypincher.com 2.41% 10.67x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Web attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Celebration Researchers audience is Fashion & Retail.

Content Affinity Composition Index
Fashion & Retail 0.67% 13.63x
Sewing, Embroidery & Quilting 0.52% 9.42x
Women Shoppers 0.97% 8.59x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 5.25% 8.31x
Online Games 1.27% 8.24x
Scrapbooking & Home Art Projects 1.65% 8.08x
Hudson Valley New York Media 2.70% 7.84x
Teen Hair 0.82% 7.54x
Female Lifestyle Content Readers 1.35% 7.11x
Sewing, Embroidery & Fabrics 1.42% 6.98x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Celebration Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female