Dstillery Audiences

CHRISTMAS CELEBRATION RESEARCHERS

Audience Size: 8.7 Million Devices

Explore the Christmas Celebration Researchers Audience

Below you'll find more information about the Christmas Celebration Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 8.7 million unique devices whose actions qualify for the Christmas Celebration Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Celebration Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Celebration Researchers audience is Home Decor Shoppers.

Interest Composition Index
Home Decor Shoppers 14.86% 9.69x
Kids Clothing Shoppers 16.65% 9.27x
Discount Big Box Shoppers 13.21% 9.14x
Budget Grocery Shoppers 13.91% 8.77x
Mid-Range Grocery Shoppers 18.48% 8.26x
Apartment Furniture Shoppers 12.59% 8.25x
Family Adventures Travelers 23.05% 8.13x
Online Home Decor Shoppers 11.34% 8.11x
Flower & Gift Basket Shoppers 13.01% 8.00x
Casual Dining Restaurant Researchers 15.42% 7.92x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Interest attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Celebration Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Celebration Researchers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 2.74x
Talbots 0.06% 1.55x
Dressbarn 0.05% 1.35x
Ralph Lauren 0.01% 1.35x
Ann Taylor 0.02% 1.29x
Uniqlo 0.01% 1.23x
Gymboree 0.03% 1.20x
Abercrombie & Fitch 0.02% 1.20x
Chicos 0.05% 1.16x
The Childrens Place 0.05% 1.15x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Location attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Celebration Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Celebration Researchers audience is tipsyelves.com.

Website Composition Index
tipsyelves.com 0.05% 38.19x
christmastreeshops.com 3.10% 35.40x
harrows.com 0.02% 34.19x
huckfinnswarehouse.com 0.11% 33.71x
festified.com 0.06% 32.84x
walk975.com 0.03% 32.46x
christmascity.org 0.06% 31.97x
brylanehome.com 0.04% 31.91x
puritanfurniture.com 0.09% 31.45x
potterleague.org 0.03% 31.25x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Web attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Celebration Researchers audience is Assorted Topics #11368 (Retail Products, Food Service, Package Delivery).

Content Affinity Composition Index
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.52% 10.07x
Home Decoration - Crafts & Kids 1.79% 9.07x
Shopping Catalogs 2.58% 8.01x
Custom Gifts 2.73% 7.54x
ISPs & Local Services 0.11% 7.42x
Online Games 1.56% 7.21x
New Jersey Travel Location Cluster 5.17% 6.63x
Promo Codes 5.03% 6.63x
Home Printing 0.48% 6.42x
Higher-End Fashion Brands 1.46% 6.32x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Celebration Researchers audience resonates most for the following age and income brackets.
Age
18-24
Income
$150,000-$249,999