Dstillery Audiences

CHRISTMAS CELEBRATION RESEARCHERS

Audience Size: 4.5 Million Devices

Explore the Christmas Celebration Researchers Audience

Below you'll find more information about the Christmas Celebration Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Christmas Celebration Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Celebration Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Celebration Researchers audience is Home Rug Shoppers.

Interest Composition Index
Home Rug Shoppers 21.58% 13.82x
Home Goods Supercenter Shoppers 21.58% 13.82x
Home Decor Shoppers 18.54% 12.47x
Mid-Range Grocery Shoppers 20.43% 12.30x
Kids Clothing Shoppers 23.43% 12.25x
Budget Grocery Shoppers 15.69% 11.12x
Pantry Recipes Researchers 0.15% 10.85x
Chocolate Lovers 16.89% 10.69x
Department Store Shoppers 15.79% 10.40x
North East State Fair Visitors 19.01% 10.35x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Interest attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Celebration Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Celebration Researchers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.91x
Old Navy 0.01% 0.98x
Carhartt 0.09% 0.92x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Location attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Celebration Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Celebration Researchers audience is christmastreeshops.com.

Website Composition Index
christmastreeshops.com 4.40% 32.71x
jordans.com 1.09% 26.31x
bobstores.com 1.24% 19.23x
nationalgridus.com 3.49% 17.81x
modlily.com 1.52% 16.54x
liligal.com 1.38% 16.39x
blair.com 6.17% 16.14x
rotita.com 2.58% 14.68x
mlsli.com 1.10% 14.24x
currentobituary.com 2.24% 13.94x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Web attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Celebration Researchers audience is Home Decoration - Crafts & Kids.

Content Affinity Composition Index
Home Decoration - Crafts & Kids 0.91% 14.50x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.06% 11.71x
Shopping Catalogs 0.78% 9.73x
Custom Gifts 1.22% 9.04x
Arts & Crafts 0.25% 8.99x
Online Games 2.51% 8.43x
Promo Codes 2.91% 7.95x
Party Suppliers 2.61% 7.67x
Holiday Gifts 0.22% 7.56x
Furniture Shopping 12.42% 7.39x
Composition Percentage: The overlap percentage between the Christmas Celebration Researchers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Celebration Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Celebration Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female