Dstillery Audiences

CHRISTMAS DECORATIONS SHOPPERS

Audience Size: 3.1 Million Devices

Explore the Christmas Decorations Shoppers Audience

Below you'll find more information about the Christmas Decorations Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Christmas Decorations Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Decorations Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Decorations Shoppers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 30.00% 43.14x
Country Home Decorators 32.43% 40.19x
Blender Shoppers 32.42% 38.67x
Home Coffee Makers 29.67% 38.44x
Lawn & Garden Enthusiasts 32.33% 37.90x
Bargain Shopping Researchers 26.46% 37.79x
Home Exterior Design Enthusiasts 27.17% 37.06x
Sweet Tooths 37.45% 36.59x
Homemade Gifts Crafters 35.11% 36.38x
As Seen on TV Shoppers 31.11% 35.38x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Interest attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Decorations Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Decorations Shoppers audience is Belk.

Location Composition Index
Belk 0.01% 1.59x
Jos A. Bank Clothiers 0.29% 1.27x
Dressbarn 0.04% 1.24x
Mens Wearhouse 0.43% 1.16x
Chicos 0.04% 1.13x
Gymboree 0.02% 1.12x
Aeropostale 0.01% 1.06x
Michael Kors 0.01% 1.03x
Buckle 0.09% 1.00x
Johnston and Murphy 0.07% 1.00x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Location attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Decorations Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Decorations Shoppers audience is allfreeholidaycrafts.com.

Website Composition Index
allfreeholidaycrafts.com 2.28% 83.95x
citylightscollectibles.com 2.11% 76.58x
allfreechristmascrafts.com 2.11% 73.62x
department56.com 1.48% 68.37x
allfreecrochetafghanpatterns.com 3.28% 63.49x
christmas-treasures.com 1.10% 63.08x
petalstopicots.com 1.97% 62.01x
undergroundcrafter.com 1.26% 60.48x
stitchandunwind.com 1.41% 58.79x
bronners.com 4.28% 57.30x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Web attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Decorations Shoppers audience is Custom Gifts.

Content Affinity Composition Index
Custom Gifts 9.43% 34.41x
Home Decoration - Crafts & Kids 4.02% 28.23x
Holiday Gifts 1.84% 28.09x
Decoration & Fabric 0.09% 26.75x
As Seen On TV Products 0.16% 24.13x
Discount Shopping 7.31% 24.03x
Shopping Catalogs 5.30% 23.72x
Home Improvement Contractor 2.48% 22.29x
Sewing, Embroidery & Fabrics 11.57% 21.65x
Costumes 1.18% 21.57x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Decorations Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female