Dstillery Audiences

CHRISTMAS DECORATIONS SHOPPERS

Audience Size: 4.8 Million Devices

Explore the Christmas Decorations Shoppers Audience

Below you'll find more information about the Christmas Decorations Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the Christmas Decorations Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Decorations Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Decorations Shoppers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 31.07% 27.26x
Country Home Decorators 31.29% 25.69x
Vacuum Shoppers 32.88% 24.72x
Blender Shoppers 31.01% 24.38x
Bargain Shopping Researchers 26.47% 23.93x
Home Coffee Makers 27.94% 23.81x
Home Decor Shoppers 29.79% 23.57x
Big Box Shoppers 30.88% 23.49x
Lawn & Garden Enthusiasts 31.02% 23.49x
Quilting Enthusiasts 32.38% 23.41x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Interest attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Decorations Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Decorations Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.55x
Belk 0.01% 1.41x
Talbots 0.03% 1.22x
Lane Bryant 0.04% 1.17x
Dressbarn 0.04% 1.14x
Chicos 0.05% 1.14x
Jos A. Bank Clothiers 0.06% 1.06x
White House Black Market 0.07% 0.99x
Eddie Bauer 0.02% 0.99x
Old Navy 0.07% 0.97x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Location attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Decorations Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Decorations Shoppers audience is allfreeholidaycrafts.com.

Website Composition Index
allfreeholidaycrafts.com 2.00% 57.65x
citylightscollectibles.com 1.38% 56.74x
department56.com 1.10% 53.04x
allfreechristmascrafts.com 1.73% 48.06x
petalstopicots.com 1.29% 45.51x
allfreecrochetafghanpatterns.com 2.36% 45.39x
bronners.com 2.45% 44.35x
favecrafts.com 8.28% 41.99x
diyideacenter.com 1.44% 41.81x
collectionsetc.com 2.12% 40.68x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Web attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Decorations Shoppers audience is Custom Gifts.

Content Affinity Composition Index
Custom Gifts 4.51% 25.48x
Decoration & Fabric 0.04% 22.84x
Home Decoration - Crafts & Kids 2.09% 21.04x
Holiday Gifts 0.84% 20.79x
Discount Shopping 3.05% 19.80x
Shopping Catalogs 2.40% 19.32x
As Seen On TV Products 0.07% 18.67x
Home Office Products 0.31% 18.18x
Home Improvement Contractor 1.00% 17.88x
Knitting & Crochet 10.70% 17.75x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Decorations Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female