Dstillery Audiences

CHRISTMAS DECORATIONS SHOPPERS

Audience Size: 592.6 Thousand Devices

Explore the Christmas Decorations Shoppers Audience

Below you'll find more information about the Christmas Decorations Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 592.6 thousand unique devices whose actions qualify for the Christmas Decorations Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Decorations Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Decorations Shoppers audience is Christmas Traditions Researchers.

Interest Composition Index
Christmas Traditions Researchers 17.31% 38.83x
Kids Crafts Researchers 28.62% 38.07x
Seasonal Recipe Blog Readers 20.19% 37.68x
Seasonal Lifestyle Blog Readers 21.35% 36.37x
Home Remodelers 14.25% 34.88x
Crafting Enthusiasts 37.35% 34.68x
Knitting Enthusiasts 39.72% 34.50x
Indie Coffee Shoppers 15.20% 33.82x
Misc-Deal Seekers or Coupon Shoppers 12.96% 33.43x
DIY Upcycle Home Project Planners 19.53% 33.35x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Interest attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Decorations Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Decorations Shoppers audience is Maurices.

Location Composition Index
Maurices 0.02% 1.28x
Gymboree 0.01% 1.10x
Old Navy 0.01% 1.09x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Location attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Decorations Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Decorations Shoppers audience is diyideacenter.com.

Website Composition Index
diyideacenter.com 2.08% 84.45x
allfreecrochet.com 11.42% 72.65x
thecoffeemaven.com 2.44% 70.61x
allfreecrochetafghanpatterns.com 2.51% 70.44x
allfreeholidaycrafts.com 1.69% 69.14x
crochetncreate.com 1.30% 64.96x
crochetforyoublog.com 1.04% 64.82x
allfreesewing.com 5.33% 64.10x
allfreeknitting.com 7.41% 63.97x
hanjancrochet.com 1.10% 63.80x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Web attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Decorations Shoppers audience is Knitting & Crochet.

Content Affinity Composition Index
Knitting & Crochet 11.23% 36.26x
Sewing, Embroidery & Fabrics 5.16% 27.72x
Sewing, Embroidery & Quilting 1.20% 25.95x
Scrapbooking & Home Art Projects 4.10% 23.48x
Cakes & Sweets 0.32% 22.33x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 5.06% 21.74x
Vegans & Animal Welfare 0.11% 19.64x
Home Decoration Content Readers 9.93% 17.63x
Mommy Bloggers 7.46% 17.25x
Home Decoration - Remodeling & Outdoors 13.81% 17.06x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Decorations Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female