Dstillery Audiences

CHRISTMAS DECORATIONS SHOPPERS

Audience Size: 4 Million Devices

Explore the Christmas Decorations Shoppers Audience

Below you'll find more information about the Christmas Decorations Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Christmas Decorations Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Decorations Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Decorations Shoppers audience is Crochet Enthusiasts.

Interest Composition Index
Crochet Enthusiasts 31.32% 19.81x
Budget Grocery Shoppers 26.71% 18.92x
Quilting Enthusiasts 29.12% 18.42x
Country Home Decorators 25.41% 18.31x
Knitting Enthusiasts 25.52% 18.01x
Home Decor Shoppers 26.13% 17.56x
Vacuum Shoppers 24.73% 17.47x
Apartment Furniture Shoppers 23.19% 16.84x
Lawn & Garden Enthusiasts 23.17% 16.69x
Antiquing Enthusiasts 23.83% 16.60x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Interest attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Decorations Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Decorations Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.17% 1.41x
Old Navy 0.01% 1.23x
Mens Wearhouse 0.02% 1.19x
Journeys 0.01% 1.14x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Location attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Decorations Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Decorations Shoppers audience is allfreeholidaycrafts.com.

Website Composition Index
allfreeholidaycrafts.com 1.77% 50.89x
citylightscollectibles.com 1.28% 50.26x
department56.com 1.16% 46.79x
diyideacenter.com 1.21% 40.55x
bronners.com 2.61% 40.14x
allfreecrochetafghanpatterns.com 2.95% 39.99x
petalstopicots.com 1.49% 39.03x
lovecrochet.com 1.06% 38.60x
stitchandunwind.com 1.01% 38.34x
thestitchinmommy.com 1.07% 36.59x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Web attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Decorations Shoppers audience is Custom Gifts.

Content Affinity Composition Index
Custom Gifts 3.50% 25.75x
Arts & Crafts 0.60% 21.66x
Home Decoration - Crafts & Kids 1.31% 20.77x
Holiday Gifts 0.55% 19.20x
Sewing, Embroidery & Quilting 3.03% 17.74x
Sewing, Embroidery & Fabrics 6.52% 17.45x
Knitting & Crochet 11.97% 17.01x
Shopping Catalogs 1.36% 16.76x
Cheerleading 0.73% 16.23x
Home Office Products 0.13% 16.17x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Decorations Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female