Dstillery Audiences

CHRISTMAS DECORATIONS SHOPPERS

Audience Size: 2.7 Million Devices

Explore the Christmas Decorations Shoppers Audience

Below you'll find more information about the Christmas Decorations Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Christmas Decorations Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Decorations Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Decorations Shoppers audience is Budget Grocery Shoppers.

Interest Composition Index
Budget Grocery Shoppers 30.00% 40.30x
Country Home Decorators 31.01% 38.75x
Vacuum Shoppers 35.32% 38.01x
Blender Shoppers 31.85% 35.93x
Home Coffee Makers 28.73% 35.58x
Lawn & Garden Enthusiasts 29.80% 35.36x
Bargain Shopping Researchers 26.02% 34.94x
Homemade Gifts Crafters 33.52% 34.59x
Home Exterior Design Enthusiasts 26.20% 34.27x
Sweet Tooths 36.03% 34.15x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Interest attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Decorations Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Decorations Shoppers audience is Belk.

Location Composition Index
Belk 0.02% 1.97x
Jos A. Bank Clothiers 0.39% 1.42x
Mens Wearhouse 0.57% 1.30x
Buckle 0.19% 1.17x
White House Black Market 0.23% 1.10x
Chicos 0.07% 1.09x
Johnston and Murphy 0.14% 1.06x
Talbots 0.04% 0.99x
Gymboree 0.05% 0.98x
American Eagle Outfitters 0.10% 0.98x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Location attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Decorations Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Decorations Shoppers audience is allfreeholidaycrafts.com.

Website Composition Index
allfreeholidaycrafts.com 2.43% 96.08x
citylightscollectibles.com 2.17% 85.53x
allfreechristmascrafts.com 2.19% 85.03x
department56.com 1.49% 76.64x
allfreecrochetafghanpatterns.com 3.57% 72.21x
jennyandteddy.com 1.10% 71.28x
christmas-treasures.com 1.09% 70.72x
petalstopicots.com 2.10% 69.88x
stitchandunwind.com 1.50% 68.46x
undergroundcrafter.com 1.40% 65.28x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Web attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Decorations Shoppers audience is Custom Gifts.

Content Affinity Composition Index
Custom Gifts 9.09% 33.25x
Home Decoration - Crafts & Kids 4.04% 27.54x
Holiday Gifts 1.81% 27.46x
Decoration & Fabric 0.08% 25.38x
Shopping Catalogs 5.05% 23.97x
As Seen On TV Products 0.17% 23.77x
Discount Shopping 6.91% 23.67x
Home Improvement Contractor 2.33% 21.93x
Costumes 1.11% 21.61x
Sewing, Embroidery & Fabrics 11.48% 21.42x
Composition Percentage: The overlap percentage between the Christmas Decorations Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Decorations Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Decorations Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female