Dstillery Audiences

CHRISTMAS TREE SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Christmas Tree Shoppers Audience

Below you'll find more information about the Christmas Tree Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Christmas Tree Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Tree Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Tree Shoppers audience is Blender Shoppers.

Interest Composition Index
Blender Shoppers 39.40% 19.58x
Bargain Shopping Researchers 29.19% 19.21x
Budget Grocery Shoppers 33.47% 19.07x
Lawn & Garden Enthusiasts 34.58% 18.39x
Online Home Decor Shoppers 27.56% 17.89x
Home Kitchen Chefs 29.14% 17.28x
Home Decor Shoppers 27.67% 16.86x
Hardware Shoppers 25.52% 16.86x
Home and Garden TV Fans 28.41% 16.74x
Spa and Pool Owners 28.65% 16.73x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Interest attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Tree Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Tree Shoppers audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.63x
Columbia 0.01% 1.25x
Patagonia 0.01% 1.23x
Madewell 0.02% 1.14x
Carhartt 0.20% 1.12x
Free People 0.02% 1.12x
Eddie Bauer 0.01% 1.11x
Ralph Lauren 0.01% 1.10x
Lorna Jane 0.00% 1.07x
Tommy Bahama 0.02% 1.05x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Location attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Tree Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Tree Shoppers audience is worldmarket.com.

Website Composition Index
worldmarket.com 6.57% 48.66x
finegardening.com 4.81% 41.11x
oregonstateparks.org 4.56% 40.52x
kitchenaid.com 6.47% 34.96x
hallmark.com 5.01% 34.24x
toysrus.com 13.06% 33.91x
pickyourown.org 5.72% 32.99x
extension.umn.edu 5.17% 32.66x
bbb.org 7.33% 32.65x
katespade.com 5.75% 32.54x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Web attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Tree Shoppers audience is Holiday Gifts.

Content Affinity Composition Index
Holiday Gifts 1.68% 15.13x
Home Decoration - Crafts & Kids 2.89% 13.89x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.72% 13.68x
Custom Gifts 5.65% 12.74x
Homeschooling 0.69% 12.31x
Rural Living 0.21% 12.30x
Home Improvement Contractor 2.86% 12.16x
DIY Decoration & Furniture 3.32% 12.13x
Bird Watching 1.76% 12.05x
Toys Shopping 7.36% 11.98x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Tree Shoppers audience resonates most for the following age and income brackets.
Age
25-34
Income
$150,000-$249,999