Dstillery Audiences

CHRISTMAS TREE SHOPPERS

Audience Size: 2.7 Million Devices

Explore the Christmas Tree Shoppers Audience

Below you'll find more information about the Christmas Tree Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Christmas Tree Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Tree Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Tree Shoppers audience is Home Coffee Makers.

Interest Composition Index
Home Coffee Makers 38.69% 51.71x
Orlando Activities Researchers 35.43% 51.46x
Nashville Activity Researchers 36.57% 51.18x
Budget Grocery Shoppers 33.68% 50.61x
Blender Shoppers 40.54% 50.57x
Home Exterior Design Enthusiasts 36.11% 50.53x
Bargain Shopping Researchers 33.06% 49.77x
Texas Activity Researchers 30.74% 47.41x
Home Remodelers 33.73% 47.10x
Country Home Decorators 35.97% 46.95x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Interest attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Tree Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Tree Shoppers audience is Columbia.

Location Composition Index
Columbia 0.02% 1.65x
Jos A. Bank Clothiers 0.37% 1.43x
REI 0.03% 1.42x
Chicos 0.06% 1.36x
Talbots 0.05% 1.34x
Mens Wearhouse 0.54% 1.31x
Eddie Bauer 0.02% 1.24x
White House Black Market 0.16% 1.18x
Ann Taylor 0.02% 1.15x
Johnston and Murphy 0.11% 1.14x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Location attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Tree Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Tree Shoppers audience is oregonzoo.org.

Website Composition Index
oregonzoo.org 1.80% 69.58x
pickyourownchristmastree.org 1.04% 62.43x
pier1.com 1.94% 58.78x
worldmarket.com 4.14% 52.47x
whole30.com 1.51% 49.22x
mommypoppins.com 1.43% 48.05x
save-on-crafts.com 2.16% 47.77x
mcmenamins.com 3.14% 47.66x
fleetfarm.com 1.24% 46.61x
finegardening.com 3.57% 46.54x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Web attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Tree Shoppers audience is Holiday Gifts.

Content Affinity Composition Index
Holiday Gifts 1.51% 23.22x
Custom Gifts 5.71% 21.03x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.58% 20.72x
Home Improvement Contractor 2.23% 20.70x
South Carolina Travel 0.43% 20.35x
Washington D.C. Hotels 0.03% 20.31x
Rural Living 0.19% 20.27x
Home Decoration - Crafts & Kids 2.83% 19.79x
Toys Shopping 6.77% 19.77x
Homeschooling 0.69% 19.15x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Tree Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female