Dstillery Audiences

CHRISTMAS TREE SHOPPERS

Audience Size: 3.9 Million Devices

Explore the Christmas Tree Shoppers Audience

Below you'll find more information about the Christmas Tree Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Christmas Tree Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Tree Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Tree Shoppers audience is Home Coffee Makers.

Interest Composition Index
Home Coffee Makers 40.72% 30.32x
Home Exterior Design Enthusiasts 39.54% 30.01x
Bargain Shopping Researchers 37.95% 29.94x
Budget Grocery Shoppers 39.01% 29.83x
Nashville Activity Researchers 37.70% 29.57x
Blender Shoppers 41.29% 29.44x
Country Home Decorators 40.78% 29.33x
Orlando Activities Researchers 36.80% 29.31x
Home Remodelers 37.86% 28.04x
Home Custom Bedroom Decorators 34.52% 27.92x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Interest attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Tree Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Tree Shoppers audience is Chicos.

Location Composition Index
Chicos 0.06% 1.38x
Belk 0.01% 1.36x
Columbia 0.01% 1.36x
Carhartt 0.21% 1.35x
Jos A. Bank Clothiers 0.05% 1.25x
REI 0.01% 1.24x
Lane Bryant 0.04% 1.17x
Talbots 0.03% 1.14x
Dressbarn 0.04% 1.14x
Eddie Bauer 0.02% 1.13x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Location attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Tree Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Tree Shoppers audience is toysrus.com.

Website Composition Index
toysrus.com 4.11% 36.81x
spirithalloween.com 1.87% 36.35x
bonnieplants.com 1.77% 36.34x
allaboutbirds.org 1.50% 35.89x
extension.umn.edu 1.67% 35.71x
truevalue.com 1.71% 35.20x
mcmenamins.com 1.67% 35.12x
familydoctor.org 1.25% 34.48x
exploreboone.com 1.04% 33.95x
thetreecenter.com 1.54% 33.71x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Web attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Tree Shoppers audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.05% 19.10x
Rural Living 0.11% 17.90x
Holiday Gifts 0.75% 17.78x
Home Improvement Contractor 0.99% 17.56x
Custom Gifts 3.24% 17.26x
Home Decoration - Crafts & Kids 1.66% 16.05x
Discount Shopping 2.53% 16.04x
Toys Shopping 3.68% 15.90x
Homeschooling 0.45% 15.22x
Bird Watching 1.15% 14.81x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Tree Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female