Dstillery Audiences

CHRISTMAS TREE SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Christmas Tree Shoppers Audience

Below you'll find more information about the Christmas Tree Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Christmas Tree Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Christmas Tree Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Christmas Tree Shoppers audience is Online Home Decor Shoppers.

Interest Composition Index
Online Home Decor Shoppers 25.96% 28.61x
Home Exterior Design Enthusiasts 28.31% 28.55x
Country Home Decorators 32.80% 28.15x
Home and Garden TV Fans 27.34% 28.12x
Nashville Activity Researchers 22.77% 27.76x
Bargain Shopping Researchers 24.90% 27.54x
Home Custom Bedroom Decorators 21.30% 27.49x
Custom Home Lighting Shoppers 21.30% 27.49x
Vacation Rental Accommodation Researchers 25.22% 27.48x
Apartment Furniture Shoppers 26.99% 27.47x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Interest attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Christmas Tree Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Christmas Tree Shoppers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.24x
Maurices 0.02% 1.21x
Old Navy 0.02% 1.20x
Carhartt 0.13% 1.19x
Mens Wearhouse 0.01% 1.03x
Express 0.01% 1.02x
Buckle 0.01% 0.88x
Victoria's Secret 0.01% 0.77x
Journeys 0.01% 0.76x
The Childrens Place 0.01% 0.73x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Location attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Christmas Tree Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Christmas Tree Shoppers audience is opb.org.

Website Composition Index
opb.org 1.85% 33.79x
portlandmercury.com 1.23% 32.92x
pickyourown.org 4.58% 32.00x
meredith.com 1.44% 28.95x
oregonzoo.org 1.26% 28.42x
monrovia.com 1.24% 27.99x
vrbo.com 1.28% 27.06x
bringfido.com 1.39% 24.93x
mcmenamins.com 1.66% 24.88x
dollywood.com 1.05% 24.37x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Web attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Christmas Tree Shoppers audience is Costumes.

Content Affinity Composition Index
Costumes 0.05% 20.56x
Custom Gifts 0.46% 17.96x
Homeschooling 0.09% 17.53x
Cheerleading 0.10% 17.45x
Holiday Gifts 0.10% 17.45x
Home Decoration - Crafts & Kids 0.18% 17.28x
Lawns & Pest Control 1.31% 16.88x
Cub & Girl Scouts 0.19% 16.84x
National Parks 0.54% 16.23x
Mid-Atlantic Beaches 0.14% 16.13x
Composition Percentage: The overlap percentage between the Christmas Tree Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Christmas Tree Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female