Explore the Christmas Tree Shoppers Audience
Below you'll find more information about the Christmas Tree Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Christmas Tree Shoppers audience.
INTERESTS
The Christmas Tree Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Christmas Tree Shoppers audience is Home Coffee Makers.
| Interest | Composition | Index |
| Home Coffee Makers | 40.72% | 30.32x |
| Home Exterior Design Enthusiasts | 39.54% | 30.01x |
| Bargain Shopping Researchers | 37.95% | 29.94x |
| Budget Grocery Shoppers | 39.01% | 29.83x |
| Nashville Activity Researchers | 37.70% | 29.57x |
| Blender Shoppers | 41.29% | 29.44x |
| Country Home Decorators | 40.78% | 29.33x |
| Orlando Activities Researchers | 36.80% | 29.31x |
| Home Remodelers | 37.86% | 28.04x |
| Home Custom Bedroom Decorators | 34.52% | 27.92x |
Composition Percentage:
The overlap percentage between the Christmas Tree Shoppers audience and the Interest attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
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APPAREL RETAILERS
The Christmas Tree Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Christmas Tree Shoppers audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.06% | 1.38x |
| Belk | 0.01% | 1.36x |
| Columbia | 0.01% | 1.36x |
| Carhartt | 0.21% | 1.35x |
| Jos A. Bank Clothiers | 0.05% | 1.25x |
| REI | 0.01% | 1.24x |
| Lane Bryant | 0.04% | 1.17x |
| Talbots | 0.03% | 1.14x |
| Dressbarn | 0.04% | 1.14x |
| Eddie Bauer | 0.02% | 1.13x |
Composition Percentage:
The overlap percentage between the Christmas Tree Shoppers audience and the Location attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
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WEBSITES
The Christmas Tree Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Christmas Tree Shoppers audience is toysrus.com.
| Website | Composition | Index |
| toysrus.com | 4.11% | 36.81x |
| spirithalloween.com | 1.87% | 36.35x |
| bonnieplants.com | 1.77% | 36.34x |
| allaboutbirds.org | 1.50% | 35.89x |
| extension.umn.edu | 1.67% | 35.71x |
| truevalue.com | 1.71% | 35.20x |
| mcmenamins.com | 1.67% | 35.12x |
| familydoctor.org | 1.25% | 34.48x |
| exploreboone.com | 1.04% | 33.95x |
| thetreecenter.com | 1.54% | 33.71x |
Composition Percentage:
The overlap percentage between the Christmas Tree Shoppers audience and the Web attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Christmas Tree Shoppers audience is ISPs & Local Services.
| Content Affinity | Composition | Index |
| ISPs & Local Services | 0.05% | 19.10x |
| Rural Living | 0.11% | 17.90x |
| Holiday Gifts | 0.75% | 17.78x |
| Home Improvement Contractor | 0.99% | 17.56x |
| Custom Gifts | 3.24% | 17.26x |
| Home Decoration - Crafts & Kids | 1.66% | 16.05x |
| Discount Shopping | 2.53% | 16.04x |
| Toys Shopping | 3.68% | 15.90x |
| Homeschooling | 0.45% | 15.22x |
| Bird Watching | 1.15% | 14.81x |
Composition Percentage:
The overlap percentage between the Christmas Tree Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Christmas Tree Shoppers audience to the internet population.
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DEMOGRAPHICS
The Christmas Tree Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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