CINCO DE MAYO CELEBRATORS

Audience Size: 2.1 Million Devices

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Explore the Cinco de Mayo Celebrators Audience

Below you'll find more information about the Cinco de Mayo Celebrators audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Cinco de Mayo Celebrators audience.

INTERESTS

The Cinco de Mayo Celebrators audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cinco de Mayo Celebrators audience is Mexican Food Enthusiasts.

Interest	Composition	Index
Mexican Food Enthusiasts	43.54%	31.46x
Cooking Show Fans	35.11%	29.16x
Gourmet Food & Wine Researchers	35.87%	29.12x
Home Kitchen Chefs	34.54%	28.23x
Recipe Researchers	34.70%	27.31x
Malaysian Food Enthusiasts	35.44%	27.22x
Cook at Home Parents	34.07%	25.76x
Healthy Snacks Shoppers	34.06%	25.52x
Korean Food Enthusiasts	32.71%	25.07x
Healthy Eaters	29.95%	25.01x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Interest attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

APPAREL RETAILERS

The Cinco de Mayo Celebrators audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cinco de Mayo Celebrators audience is Madewell.

Location	Composition	Index
Madewell	0.01%	1.47x
Carhartt	0.07%	1.34x
Eddie Bauer	0.02%	1.27x
REI	0.01%	1.26x
Urban Outfitters	0.04%	1.20x
Lane Bryant	0.04%	1.20x
The North Face	0.02%	1.18x
Journeys	0.05%	1.18x
Gap	0.08%	1.17x
Zumiez	0.06%	1.16x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Location attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

WEBSITES

The Cinco de Mayo Celebrators audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cinco de Mayo Celebrators audience is mexicoenmicocina.com.

Website	Composition	Index
mexicoenmicocina.com	2.35%	46.57x
mexicanfoodjournal.com	4.14%	43.81x
muybuenocookbook.com	2.29%	43.49x
hispanickitchen.com	4.12%	41.96x
mexicoinmykitchen.com	5.97%	37.42x
mexicanplease.com	4.70%	34.54x
pinaenlacocina.com	1.55%	33.35x
caciqueinc.com	1.56%	32.91x
mylatinatable.com	4.30%	32.67x
mycolombianrecipes.com	1.24%	31.10x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Web attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cinco de Mayo Celebrators audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity	Composition	Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs)	0.17%	16.11x
Quinceanera Planning	0.06%	15.88x
Cooking Recipe & Ingredient Researchers	33.15%	14.11x
Low Carb Diets	5.82%	13.35x
Southern California Cluster	0.66%	13.32x
Cakes & Sweets	3.30%	12.86x
Female Lifestyle Content Readers	4.21%	12.38x
Decoration & Fabric	0.02%	12.36x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media)	0.17%	12.29x
Los Angeles Cluster	0.35%	12.29x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Content Affinity attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

DEMOGRAPHICS

The Cinco de Mayo Celebrators audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Female