CINCO DE MAYO CELEBRATORS

Audience Size: 3.4 Million Devices

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Explore the Cinco de Mayo Celebrators Audience

Below you'll find more information about the Cinco de Mayo Celebrators audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Cinco de Mayo Celebrators audience.

INTERESTS

The Cinco de Mayo Celebrators audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cinco de Mayo Celebrators audience is Gourmet Food & Wine Researchers.

Interest	Composition	Index
Gourmet Food & Wine Researchers	32.11%	30.87x
Cooking Show Fans	35.66%	30.82x
Mexican Food Enthusiasts	44.99%	29.53x
Malaysian Food Enthusiasts	34.84%	28.73x
Recipe Researchers	31.44%	28.54x
Shelf-Stable Food Content Readers	18.77%	28.53x
Home Kitchen Chefs	33.76%	27.08x
Korean Food Enthusiasts	33.01%	27.06x
Cook at Home Parents	35.87%	26.77x
Luxury Athletic Footwear Shoppers	28.61%	25.57x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Interest attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

APPAREL RETAILERS

The Cinco de Mayo Celebrators audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cinco de Mayo Celebrators audience is Michael Kors.

Location	Composition	Index
Michael Kors	0.01%	1.66x
Eddie Bauer	0.01%	1.62x
J. Crew	0.01%	1.44x
H&M	0.01%	1.37x
LOFT	0.02%	1.33x
Talbots	0.01%	1.26x
Zumiez	0.02%	1.26x
Gymboree	0.02%	1.25x
Gap	0.02%	1.23x
Hollister	0.01%	1.21x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Location attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

WEBSITES

The Cinco de Mayo Celebrators audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cinco de Mayo Celebrators audience is hispanickitchen.com.

Website	Composition	Index
hispanickitchen.com	1.06%	44.45x
mexicoenmicocina.com	2.12%	43.91x
mexicanfoodjournal.com	4.50%	43.53x
muybuenocookbook.com	3.31%	41.53x
patijinich.com	1.06%	40.96x
mexicoinmykitchen.com	8.25%	35.62x
mexicanplease.com	4.45%	31.40x
finecooking.com	1.91%	29.26x
pinaenlacocina.com	2.15%	28.80x
mylatinatable.com	6.03%	27.74x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Web attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cinco de Mayo Celebrators audience is Tattoos & Costumes.

Content Affinity	Composition	Index
Tattoos & Costumes	0.04%	16.47x
Cub & Girl Scouts	0.06%	16.38x
Assorted Topics (Car Rental, Travel, Fashion, Blogs)	0.10%	15.39x
Cakes & Sweets	0.81%	14.34x
Survival Guides	0.15%	14.11x
Low Carb Diets	3.60%	12.76x
Chef & Restaurant Resources	0.07%	12.63x
Cooking Recipe & Ingredient Researchers	40.69%	12.50x
Networking Marketing	0.06%	12.33x
Grilling	0.64%	12.01x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Content Affinity attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

DEMOGRAPHICS

The Cinco de Mayo Celebrators audience resonates most for the following age bracket and gender.

Age

55-64

Gender

Female