CINCO DE MAYO CELEBRATORS

Audience Size: 3.5 Million Devices

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Explore the Cinco de Mayo Celebrators Audience

Below you'll find more information about the Cinco de Mayo Celebrators audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Cinco de Mayo Celebrators audience.

INTERESTS

The Cinco de Mayo Celebrators audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cinco de Mayo Celebrators audience is Mexican Food Enthusiasts.

Interest	Composition	Index
Mexican Food Enthusiasts	48.54%	24.79x
Home Kitchen Chefs	31.23%	22.91x
Gourmet Food & Wine Researchers	33.90%	21.76x
Recipe Researchers	31.98%	20.92x
Cooking Show Fans	34.46%	20.59x
Malaysian Food Enthusiasts	32.67%	20.11x
Healthy Snacks Shoppers	30.79%	19.98x
Healthy Eaters	26.11%	19.53x
Italian Food Enthusiasts	30.76%	19.47x
Nutrition Conscious Eaters	25.45%	18.84x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Interest attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

APPAREL RETAILERS

The Cinco de Mayo Celebrators audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cinco de Mayo Celebrators audience is Gymboree.

Location	Composition	Index
Gymboree	0.04%	1.34x
Levi Strauss	0.02%	1.29x
Joe's Jeans	0.01%	1.22x
Express Outlets	0.01%	1.21x
REI	0.03%	1.21x
Chicos	0.06%	1.18x
Lorna Jane	0.01%	1.15x
Michael Kors	0.03%	1.14x
Ralph Lauren	0.01%	1.13x
Everlane	0.00%	1.12x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Location attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

WEBSITES

The Cinco de Mayo Celebrators audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cinco de Mayo Celebrators audience is mexicoenmicocina.com.

Website	Composition	Index
mexicoenmicocina.com	2.39%	47.59x
muybuenocookbook.com	3.51%	41.63x
mexicanfoodjournal.com	3.68%	40.56x
hispanickitchen.com	5.51%	35.18x
mexicoinmykitchen.com	6.05%	35.14x
patijinich.com	1.32%	33.19x
mexicanplease.com	4.61%	29.93x
caciqueinc.com	1.80%	29.75x
pinaenlacocina.com	1.09%	29.49x
mylatinatable.com	4.82%	28.55x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Web attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cinco de Mayo Celebrators audience is Quinceanera Planning.

Content Affinity	Composition	Index
Quinceanera Planning	0.10%	16.69x
Assorted Topics (Car Rental, Travel, Fashion, Blogs)	0.20%	15.34x
Assorted Topics (Family, Household Wellness, The Beach)	5.22%	14.41x
Cooking Recipe & Ingredient Researchers	43.57%	13.62x
Spanish Lifestyle & Health	1.15%	13.62x
Cakes & Sweets	5.04%	13.15x
Female Lifestyle Content Readers	4.53%	12.91x
Coupons & Family	7.27%	12.14x
Southern California Cluster	1.60%	12.07x
Tattoos & Costumes	0.37%	12.03x

Composition Percentage: The overlap percentage between the Cinco de Mayo Celebrators audience and the Content Affinity attribute.

Index: A comparison of the Cinco de Mayo Celebrators audience to the internet population.

DEMOGRAPHICS

The Cinco de Mayo Celebrators audience resonates most for the following age bracket and gender.

Age

45-54

Gender

Female