Dstillery Audiences

CLASSIC CAR SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Classic Car Shoppers Audience

Below you'll find more information about the Classic Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Classic Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Classic Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Classic Car Shoppers audience is Car Buyers.

Interest Composition Index
Car Buyers 49.76% 38.06x
Ford Mustang Enthusiasts 51.51% 37.35x
Auto Repair Researchers 53.09% 37.29x
Corvette Enthusiasts 48.96% 35.39x
Truck Shoppers 51.57% 34.43x
In-Market Car Shoppers 51.04% 34.30x
Car Collector Enthusiasts 47.07% 33.74x
Jeep Vehicle Shoppers 48.52% 33.57x
Quads and ATV Enthusiasts 49.68% 32.17x
Car Enthusiasts 39.44% 32.16x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Interest attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Classic Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Classic Car Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.08% 1.62x
Belk 0.01% 1.41x
Chicos 0.05% 1.20x
Lane Bryant 0.04% 1.15x
Dressbarn 0.04% 1.14x
Tommy Bahama 0.02% 1.06x
Talbots 0.03% 1.04x
Buckle 0.06% 1.01x
Aeropostale 0.05% 1.01x
Journeys 0.04% 1.00x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Location attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Classic Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Classic Car Shoppers audience is oldcaronline.com.

Website Composition Index
oldcaronline.com 1.99% 59.67x
allcollectorcars.com 2.54% 55.11x
hotrodhotline.com 2.35% 52.99x
autabuy.com 2.81% 50.89x
myclassicgarage.com 1.54% 50.35x
gatewayclassiccars.com 2.02% 48.70x
oldcarsweekly.com 1.48% 48.64x
carmonkeys.com 1.08% 48.24x
stevesnovasite.com 1.14% 46.92x
conceptcarz.com 2.00% 45.59x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Web attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Classic Car Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.21% 26.45x
Classic Car Purchase Researchers 37.47% 24.73x
Rural Living 0.14% 23.53x
Auto Body Upkeep & Repair Researchers 5.06% 21.96x
Home Improvement Contractor 1.21% 21.60x
Car Keys, Locks & Remotes 9.53% 21.25x
Auto Tires & Parts Repair Researchers 2.97% 19.89x
Trucking 11.12% 19.86x
Classic Car Enthusiasts 24.69% 19.37x
Recreational Motor Sport Enthusiasts 3.51% 19.18x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Classic Car Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male