Dstillery Audiences

CLASSIC CAR SHOPPERS

Audience Size: 1.8 Million Devices

Explore the Classic Car Shoppers Audience

Below you'll find more information about the Classic Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Classic Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Classic Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Classic Car Shoppers audience is Online Auto Shoppers.

Interest Composition Index
Online Auto Shoppers 44.01% 36.42x
In-Market Car Shoppers 48.52% 36.04x
Auto Show Enthusiasts 36.65% 34.31x
Corvette Enthusiasts 45.61% 32.55x
Ford Mustang Enthusiasts 37.89% 32.02x
Automotive Safety Researchers 30.54% 31.13x
Aftermarket Accessories Shoppers 37.71% 29.57x
Car Enthusiasts 34.35% 29.25x
Car Collector Enthusiasts 32.86% 28.98x
Xtreme Sports Fans 38.42% 27.60x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Interest attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Classic Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Classic Car Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.02% 1.40x
Michael Kors 0.01% 1.30x
Urban Outfitters 0.02% 1.28x
Journeys 0.03% 1.26x
Gap 0.01% 1.25x
Maurices 0.04% 1.24x
The Childrens Place 0.01% 1.22x
Aeropostale 0.02% 1.21x
Buckle 0.02% 1.17x
Old Navy 0.02% 1.05x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Location attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Classic Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Classic Car Shoppers audience is oldcaronline.com.

Website Composition Index
oldcaronline.com 1.99% 74.40x
autabuy.com 3.35% 69.26x
hotrodhotline.com 2.04% 64.25x
hotrod.com 2.25% 64.16x
allcollectorcars.com 4.37% 64.11x
gatewayclassiccars.com 6.43% 55.03x
beverlyhillscarclub.com 1.42% 53.96x
oldride.com 2.26% 53.24x
classiccarsarena.com 1.12% 48.80x
oldcarsweekly.com 2.38% 47.04x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Web attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Classic Car Shoppers audience is Classic Car Purchase Researchers.

Content Affinity Composition Index
Classic Car Purchase Researchers 35.91% 28.33x
Car Keys, Locks & Remotes 0.09% 26.16x
Trucking 1.47% 19.08x
Car Shopping 8.42% 18.81x
All-Terrain Vehicles 7.76% 16.07x
Classic Car Enthusiasts 16.74% 15.44x
Assorted Topics (Power Trains, Drones, Web Design) 0.10% 15.06x
Motorcycles & Snowmobiles 11.45% 14.62x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.68% 14.49x
Motorsport Equipment 1.78% 13.92x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Classic Car Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male