Dstillery Audiences

CLASSIC CAR SHOPPERS

Audience Size: 4.9 Million Devices

Explore the Classic Car Shoppers Audience

Below you'll find more information about the Classic Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the Classic Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Classic Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Classic Car Shoppers audience is Auto Repair Researchers.

Interest Composition Index
Auto Repair Researchers 53.94% 28.41x
Car Buyers 51.35% 28.27x
Ford Mustang Enthusiasts 51.22% 28.01x
Truck Shoppers 49.76% 27.30x
Corvette Enthusiasts 48.41% 27.05x
In-Market Car Shoppers 53.75% 26.36x
Quads and ATV Enthusiasts 46.52% 25.77x
Car Collector Enthusiasts 45.97% 25.74x
Jeep Vehicle Shoppers 48.80% 25.45x
Xtreme Sports Fans 48.32% 25.06x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Interest attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Classic Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Classic Car Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.33% 1.40x
Buckle 0.04% 1.10x
Chicos 0.04% 1.09x
Dressbarn 0.02% 1.05x
Journeys 0.07% 1.02x
Eddie Bauer 0.01% 0.99x
Mens Wearhouse 0.05% 0.97x
Jos A. Bank Clothiers 0.03% 0.97x
Gymboree 0.03% 0.94x
White House Black Market 0.04% 0.92x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Location attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Classic Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Classic Car Shoppers audience is oldcaronline.com.

Website Composition Index
oldcaronline.com 1.92% 57.20x
allcollectorcars.com 3.14% 51.25x
hotrodhotline.com 2.43% 50.32x
autabuy.com 3.13% 47.88x
myclassicgarage.com 1.57% 47.05x
oldcarsweekly.com 1.40% 46.75x
oldride.com 3.50% 44.47x
stevesnovasite.com 1.25% 43.50x
gatewayclassiccars.com 3.18% 43.33x
conceptcarz.com 1.93% 42.84x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Web attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Classic Car Shoppers audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.16% 23.74x
Classic Car Purchase Researchers 35.91% 21.26x
Rural Living 0.10% 20.30x
Auto Body Upkeep & Repair Researchers 4.24% 19.19x
Car Keys, Locks & Remotes 8.24% 19.10x
Home Improvement Contractor 0.63% 18.56x
Trucking 9.73% 17.89x
Classic Car Enthusiasts 23.18% 17.03x
Recreational Motor Sport Enthusiasts 3.03% 16.84x
Auto Tires & Parts Repair Researchers 2.37% 16.64x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Classic Car Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male