Dstillery Audiences

CLASSIC CAR SHOPPERS

Audience Size: 5.8 Million Devices

Explore the Classic Car Shoppers Audience

Below you'll find more information about the Classic Car Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.8 million unique devices whose actions qualify for the Classic Car Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Classic Car Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Classic Car Shoppers audience is Car Buyers.

Interest Composition Index
Car Buyers 31.35% 20.69x
Ford Mustang Enthusiasts 30.87% 20.32x
Auto Repair Researchers 31.88% 20.27x
In-Market Car Shoppers 30.74% 19.34x
Corvette Enthusiasts 31.00% 19.11x
Car Collector Enthusiasts 30.62% 18.96x
Online Auto Shoppers 31.46% 18.71x
Truck Shoppers 31.85% 18.05x
Jeep Vehicle Shoppers 28.09% 17.74x
Quads and ATV Enthusiasts 33.44% 17.69x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Interest attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Classic Car Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Classic Car Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.23% 1.23x
Eddie Bauer 0.01% 1.09x
Chicos 0.05% 1.04x
LOFT 0.04% 1.02x
Belk 0.02% 1.00x
Express Outlets 0.00% 0.95x
Talbots 0.04% 0.93x
Lorna Jane 0.00% 0.93x
Aeropostale 0.03% 0.93x
Dressbarn 0.04% 0.92x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Location attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Classic Car Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Classic Car Shoppers audience is oldcaronline.com.

Website Composition Index
oldcaronline.com 2.15% 59.53x
allcollectorcars.com 1.86% 56.97x
hotrodhotline.com 2.20% 54.56x
barnfinds.com 1.03% 54.50x
gatewayclassiccars.com 3.18% 54.24x
autabuy.com 1.42% 54.13x
oldride.com 2.56% 50.74x
vanguardmotorsales.com 1.14% 50.73x
oldcarsweekly.com 1.50% 47.72x
camaros.net 1.20% 46.96x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Web attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Classic Car Shoppers audience is Classic Car Purchase Researchers.

Content Affinity Composition Index
Classic Car Purchase Researchers 24.69% 18.35x
Texas Off-Roading 0.21% 16.42x
Motorcycles & Snowmobiles 5.14% 14.41x
Rural Living 0.22% 13.60x
Auto Body Upkeep & Repair Researchers 5.90% 13.51x
Classic Car Enthusiasts 19.71% 13.32x
Car Keys, Locks & Remotes 8.01% 12.95x
Home Improvement Contractor 2.76% 12.78x
Trucking 11.16% 12.05x
Recreational Motor Sport Enthusiasts 3.87% 11.94x
Composition Percentage: The overlap percentage between the Classic Car Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Classic Car Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Classic Car Shoppers audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male