Dstillery Audiences

CLASSIC ROCK FANS

Audience Size: 4.3 Million Devices

Explore the Classic Rock Fans Audience

Below you'll find more information about the Classic Rock Fans audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Classic Rock Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Classic Rock Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Classic Rock Fans audience is Metal and Rock Music Fans.

Interest Composition Index
Metal and Rock Music Fans 54.92% 35.17x
Guitar Enthusiasts 57.67% 33.32x
Musical Instrument Purchasers 54.09% 29.90x
Jamband Fans 47.08% 29.83x
Vinyl Record Collectors 52.56% 27.96x
Music Trivia Researchers 41.98% 24.61x
Entertainment Industry Decision Makers 33.86% 24.08x
Country Music Fans 34.50% 23.35x
TV Advertising Professionals 34.64% 23.24x
Entertainment & Tabloid Magazine Readers 31.20% 21.45x
Composition Percentage: The overlap percentage between the Classic Rock Fans audience and the Interest attribute.
Index: A comparison of the Classic Rock Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Classic Rock Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Classic Rock Fans audience is Talbots.

Location Composition Index
Talbots 0.03% 1.19x
Carhartt 0.29% 1.17x
Dressbarn 0.03% 1.09x
Jos A. Bank Clothiers 0.04% 1.09x
Chicos 0.04% 1.05x
The North Face 0.01% 1.02x
White House Black Market 0.05% 1.01x
Free People 0.02% 0.99x
Lane Bryant 0.03% 0.98x
Buckle 0.04% 0.97x
Composition Percentage: The overlap percentage between the Classic Rock Fans audience and the Location attribute.
Index: A comparison of the Classic Rock Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Classic Rock Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Classic Rock Fans audience is vhnd.com.

Website Composition Index
vhnd.com 1.69% 50.91x
metalheadzone.com 15.61% 44.80x
gnrcentral.com 1.01% 44.58x
planetrock.com 2.13% 44.48x
metalwani.com 2.68% 40.18x
bestclassicbands.com 6.84% 37.75x
theprp.com 5.30% 36.04x
bassplayer.com 1.38% 35.71x
guitarplayer.com 7.48% 35.36x
jambands.com 4.18% 34.04x
Composition Percentage: The overlap percentage between the Classic Rock Fans audience and the Web attribute.
Index: A comparison of the Classic Rock Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Classic Rock Fans audience is Music Concerts.

Content Affinity Composition Index
Music Concerts 48.64% 25.41x
Live Music 15.44% 19.06x
Guitars & Instruments 12.22% 18.68x
London Tourism & Events 0.24% 14.28x
Music Production 3.23% 13.32x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.07% 12.77x
Ireland Cluster 7.86% 11.32x
Australia & New Zealand Media 3.59% 11.24x
Music Magazines 54.94% 11.18x
Assorted Topics (Power Trains, Drones, Web Design) 1.28% 11.13x
Composition Percentage: The overlap percentage between the Classic Rock Fans audience and the Content Affinity attribute.
Index: A comparison of the Classic Rock Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Classic Rock Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male