Dstillery Audiences

CLASSIC ROCK FANS

Audience Size: 1.7 Million Devices

Explore the Classic Rock Fans Audience

Below you'll find more information about the Classic Rock Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Classic Rock Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Classic Rock Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Classic Rock Fans audience is Metal and Rock Music Fans.

Interest Composition Index
Metal and Rock Music Fans 53.37% 51.53x
Guitar Enthusiasts 59.66% 50.57x
Musical Instrument Purchasers 59.21% 46.46x
Vinyl Record Collectors 52.39% 42.30x
Jamband Fans 43.86% 40.44x
Nashville Activity Researchers 12.58% 31.35x
Mens Fitness Publication Readers 17.73% 31.21x
TV Advertising Professionals 20.02% 30.99x
Entertainment Industry Decision Makers 22.03% 30.57x
Music Trivia Researchers 31.83% 30.40x
Composition Percentage: The overlap percentage between the Classic Rock Fans audience and the Interest attribute.
Index: A comparison of the Classic Rock Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Classic Rock Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Classic Rock Fans audience is Michael Kors.

Location Composition Index
Michael Kors 0.01% 1.49x
Chicos 0.02% 1.44x
Talbots 0.01% 1.32x
American Eagle Outfitters 0.01% 1.17x
Journeys 0.02% 1.17x
Aeropostale 0.02% 1.16x
Maurices 0.04% 1.16x
Carhartt 0.15% 1.14x
White House Black Market 0.01% 1.10x
Banana Republic 0.01% 1.08x
Composition Percentage: The overlap percentage between the Classic Rock Fans audience and the Location attribute.
Index: A comparison of the Classic Rock Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Classic Rock Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Classic Rock Fans audience is vhnd.com.

Website Composition Index
vhnd.com 3.87% 64.00x
bravewords.com 7.52% 51.23x
sonicperspectives.com 1.12% 46.48x
rockcelebrities.net 10.91% 45.48x
culturesonar.com 1.71% 44.95x
goldminemag.com 2.56% 44.32x
wmgk.com 1.18% 43.94x
kerrang.com 6.22% 41.01x
guitar.com 16.06% 40.86x
bluesrockreview.com 1.37% 39.85x
Composition Percentage: The overlap percentage between the Classic Rock Fans audience and the Web attribute.
Index: A comparison of the Classic Rock Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Classic Rock Fans audience is Live Music.

Content Affinity Composition Index
Live Music 14.90% 27.65x
Guitars & Instruments 29.72% 25.21x
Music Concerts 58.55% 24.19x
Natural & Healthy Living Researchers 0.08% 16.63x
Music Production 1.82% 16.14x
Music Education 0.32% 14.91x
Ireland Cluster 2.07% 14.34x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 3.12% 14.20x
Assorted Topics (Power Trains, Drones, Web Design) 0.14% 14.03x
Local & Travel England - North Midlands 0.08% 13.58x
Composition Percentage: The overlap percentage between the Classic Rock Fans audience and the Content Affinity attribute.
Index: A comparison of the Classic Rock Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Classic Rock Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male