Dstillery Audiences

CODERS & DEVELOPERS

Audience Size: 3.1 Million Devices

Explore the Coders & Developers Audience

Below you'll find more information about the Coders & Developers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Coders & Developers audience.

Dstillery Crafted Audiences

INTERESTS

The Coders & Developers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Coders & Developers audience is Open Source Developers.

Interest Composition Index
Open Source Developers 45.28% 24.83x
IT Decision Makers 34.91% 23.61x
Tech News Enthusiasts 32.79% 23.00x
Microsoft Friendly Developers 40.78% 22.31x
Cybersecurity Researchers 33.90% 21.84x
Laptop Researchers 33.36% 20.68x
GIS Users 37.53% 19.70x
Techies 25.67% 19.34x
Mobile Phone Comparison Shoppers 27.76% 18.22x
Apple Fans 29.24% 18.02x
Composition Percentage: The overlap percentage between the Coders & Developers audience and the Interest attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Coders & Developers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Coders & Developers audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.99x
Lorna Jane 0.01% 1.90x
Free People 0.02% 1.75x
REI 0.02% 1.62x
Columbia 0.01% 1.54x
American Apparel 0.03% 1.51x
Urban Outfitters 0.05% 1.44x
Saint Laurent Paris 0.01% 1.43x
The North Face 0.03% 1.42x
Levi Strauss 0.01% 1.39x
Composition Percentage: The overlap percentage between the Coders & Developers audience and the Location attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Coders & Developers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Coders & Developers audience is bogotobogo.com.

Website Composition Index
bogotobogo.com 2.09% 101.13x
unix.com 1.21% 100.18x
scotch.io 1.73% 96.26x
drdobbs.com 2.16% 95.33x
tutorialspoint.com 2.13% 94.97x
pythoncentral.io 1.55% 93.78x
activestate.com 1.90% 93.39x
java67.com 2.39% 89.64x
infoq.com 4.40% 88.44x
teamtreehouse.com 1.18% 87.32x
Composition Percentage: The overlap percentage between the Coders & Developers audience and the Web attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Coders & Developers audience is Data Analysis & Scripting.

Content Affinity Composition Index
Data Analysis & Scripting 33.47% 26.92x
Robotics 3.22% 21.15x
Data Centers 8.12% 20.63x
Technology News 15.54% 17.78x
Data, Analytics & Coding 10.23% 17.32x
Electrical Engineering 7.98% 16.59x
Startup Investment 11.24% 16.21x
Visa & Immigration 2.12% 14.29x
Environmentally Friendly Cars 0.13% 14.14x
Routers, Switches & Networking 16.54% 13.39x
Composition Percentage: The overlap percentage between the Coders & Developers audience and the Content Affinity attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Coders & Developers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male