Explore the Coders & Developers Audience
Below you'll find more information about the Coders & Developers audience, broken down in different categories based on their digital and physical behaviors. These are 5.9 million unique devices whose actions qualify for the Coders & Developers audience.
INTERESTS
The Coders & Developers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Coders & Developers audience is Open Source Developers.
| Interest | Composition | Index |
| Open Source Developers | 42.52% | 20.29x |
| Cybersecurity Researchers | 33.91% | 18.95x |
| IT Decision Makers | 36.74% | 18.56x |
| Microsoft Friendly Developers | 38.57% | 18.05x |
| Tech News Enthusiasts | 31.19% | 17.80x |
| Laptop Researchers | 32.18% | 16.93x |
| High End TV Shoppers | 30.59% | 16.90x |
| Camera Review Readers | 31.51% | 16.88x |
| Virtual Reality Enthusiasts | 30.98% | 16.84x |
| Mobile Phone Comparison Shoppers | 29.65% | 16.56x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Interest attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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APPAREL RETAILERS
The Coders & Developers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Coders & Developers audience is REI.
| Location | Composition | Index |
| REI | 0.02% | 1.80x |
| Madewell | 0.02% | 1.43x |
| Zara | 0.02% | 1.43x |
| Urban Outfitters | 0.04% | 1.41x |
| Armani | 0.02% | 1.38x |
| American Apparel | 0.02% | 1.38x |
| Uniqlo | 0.01% | 1.35x |
| The North Face | 0.02% | 1.31x |
| Lululemon | 0.04% | 1.30x |
| Gap | 0.07% | 1.25x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Location attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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WEBSITES
The Coders & Developers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Coders & Developers audience is bogotobogo.com.
| Website | Composition | Index |
| bogotobogo.com | 1.00% | 38.90x |
| howtodoinjava.com | 1.07% | 36.91x |
| mkyong.com | 1.66% | 36.35x |
| infoq.com | 2.51% | 36.34x |
| codementor.io | 3.29% | 35.45x |
| learnpython.org | 1.13% | 34.51x |
| java67.com | 2.00% | 34.42x |
| phoronix.com | 2.30% | 34.08x |
| techbeacon.com | 1.41% | 33.25x |
| unix.com | 1.04% | 32.45x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Web attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Coders & Developers audience is Data Analysis & Scripting.
| Content Affinity | Composition | Index |
| Data Analysis & Scripting | 17.50% | 19.92x |
| Robotics | 1.24% | 17.32x |
| Data Centers | 2.91% | 15.76x |
| Electrical Engineering | 3.19% | 13.87x |
| Startup Investment | 5.34% | 12.70x |
| Environmentally Friendly Cars | 0.04% | 12.60x |
| Technology News | 21.51% | 12.03x |
| Visa & Immigration | 0.87% | 11.62x |
| Data, Analytics & Coding | 7.22% | 11.06x |
| Work Productivity | 1.56% | 10.32x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Content Affinity attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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DEMOGRAPHICS
The Coders & Developers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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