Dstillery Audiences

CODERS & DEVELOPERS

Audience Size: 2.1 Million Devices

Explore the Coders & Developers Audience

Below you'll find more information about the Coders & Developers audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Coders & Developers audience.

Dstillery Crafted Audiences

INTERESTS

The Coders & Developers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Coders & Developers audience is IT Decision Makers.

Interest Composition Index
IT Decision Makers 23.50% 45.61x
High End TV Shoppers 24.21% 43.79x
Cybersecurity Researchers 22.99% 42.30x
Camera Review Readers 18.51% 39.92x
Laptop Researchers 25.23% 39.82x
Mobile Phone Comparison Shoppers 21.26% 39.68x
Virtual Reality Enthusiasts 25.13% 39.34x
Tech News Enthusiasts 17.50% 38.88x
Apple Fans 21.16% 37.57x
Video and Computer Gaming Enthusiasts 19.84% 37.20x
Composition Percentage: The overlap percentage between the Coders & Developers audience and the Interest attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Coders & Developers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Coders & Developers audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.91x
Carhartt 0.03% 0.77x
Composition Percentage: The overlap percentage between the Coders & Developers audience and the Location attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Coders & Developers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Coders & Developers audience is bogotobogo.com.

Website Composition Index
bogotobogo.com 1.32% 40.73x
phoronix.com 2.28% 38.21x
sanfoundry.com 1.67% 37.14x
java67.com 2.79% 36.89x
pythoncentral.io 1.36% 35.53x
techiedelight.com 2.03% 35.18x
includehelp.com 1.05% 34.45x
pythonforbeginners.com 1.17% 33.55x
pynative.com 1.09% 32.94x
unix.com 1.48% 32.31x
Composition Percentage: The overlap percentage between the Coders & Developers audience and the Web attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Coders & Developers audience is Data Analysis & Scripting.

Content Affinity Composition Index
Data Analysis & Scripting 12.21% 26.61x
International Travel 1.42% 19.16x
Technology News 18.72% 18.29x
Startup Investment 1.42% 16.77x
Australia & New Zealand Media 1.42% 16.77x
Studio & Franchise Video Game Players 2.03% 16.52x
MBA Education 0.81% 15.97x
Routers, Switches & Networking 3.97% 15.97x
Music Production 1.83% 15.68x
Computers & Accessories 12.92% 15.06x
Composition Percentage: The overlap percentage between the Coders & Developers audience and the Content Affinity attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Coders & Developers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male