Explore the Coders & Developers Audience
Below you'll find more information about the Coders & Developers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Coders & Developers audience.
INTERESTS
The Coders & Developers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Coders & Developers audience is IT Decision Makers.
| Interest | Composition | Index |
| IT Decision Makers | 21.46% | 22.55x |
| High End TV Shoppers | 22.72% | 21.43x |
| Tech News Enthusiasts | 17.52% | 21.00x |
| Mobile Phone Comparison Shoppers | 20.83% | 20.09x |
| Camera Review Readers | 17.48% | 19.63x |
| Cybersecurity Researchers | 23.98% | 19.49x |
| Laptop Researchers | 21.51% | 19.24x |
| Open Source Developers | 33.79% | 19.14x |
| Virtual Reality Enthusiasts | 26.37% | 18.77x |
| Android Fans | 17.59% | 18.63x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Interest attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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APPAREL RETAILERS
The Coders & Developers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Coders & Developers audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.01% | 1.35x |
| Lululemon | 0.01% | 1.32x |
| Banana Republic | 0.03% | 1.30x |
| Coach | 0.01% | 1.28x |
| H&M | 0.02% | 1.24x |
| Jos A. Bank Clothiers | 0.02% | 1.19x |
| Gymboree | 0.02% | 1.19x |
| Forever 21 | 0.02% | 1.19x |
| Michael Kors | 0.02% | 1.15x |
| White House Black Market | 0.03% | 1.13x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Location attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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WEBSITES
The Coders & Developers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Coders & Developers audience is bogotobogo.com.
| Website | Composition | Index |
| bogotobogo.com | 1.16% | 46.28x |
| realpython.com | 1.13% | 43.02x |
| phoronix.com | 1.99% | 42.67x |
| java67.com | 2.06% | 42.32x |
| sanfoundry.com | 1.10% | 42.05x |
| programmersought.com | 1.89% | 37.92x |
| beginnersbook.com | 2.11% | 35.89x |
| techiedelight.com | 2.47% | 35.24x |
| studytonight.com | 1.16% | 35.02x |
| pythonexamples.org | 1.02% | 33.98x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Web attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Coders & Developers audience is Data Analysis & Scripting.
| Content Affinity | Composition | Index |
| Data Analysis & Scripting | 7.93% | 20.92x |
| Electrical Engineering | 0.33% | 17.66x |
| Data Centers | 0.73% | 15.48x |
| Technology News | 19.31% | 12.47x |
| Studio & Franchise Video Game Players | 2.26% | 11.66x |
| Anime | 2.20% | 11.53x |
| Writing Resources | 0.10% | 11.34x |
| Roleplay & Fantasy Games | 0.04% | 10.69x |
| MBA Education | 0.26% | 10.49x |
| Visa & Immigration | 0.19% | 9.98x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Content Affinity attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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DEMOGRAPHICS
The Coders & Developers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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