Explore the Coders & Developers Audience
Below you'll find more information about the Coders & Developers audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Coders & Developers audience.
INTERESTS
The Coders & Developers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Coders & Developers audience is IT Decision Makers.
| Interest | Composition | Index |
| IT Decision Makers | 23.50% | 45.61x |
| High End TV Shoppers | 24.21% | 43.79x |
| Cybersecurity Researchers | 22.99% | 42.30x |
| Camera Review Readers | 18.51% | 39.92x |
| Laptop Researchers | 25.23% | 39.82x |
| Mobile Phone Comparison Shoppers | 21.26% | 39.68x |
| Virtual Reality Enthusiasts | 25.13% | 39.34x |
| Tech News Enthusiasts | 17.50% | 38.88x |
| Apple Fans | 21.16% | 37.57x |
| Video and Computer Gaming Enthusiasts | 19.84% | 37.20x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Interest attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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APPAREL RETAILERS
The Coders & Developers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Coders & Developers audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 0.01% | 1.91x |
| Carhartt | 0.03% | 0.77x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Location attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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WEBSITES
The Coders & Developers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Coders & Developers audience is bogotobogo.com.
| Website | Composition | Index |
| bogotobogo.com | 1.32% | 40.73x |
| phoronix.com | 2.28% | 38.21x |
| sanfoundry.com | 1.67% | 37.14x |
| java67.com | 2.79% | 36.89x |
| pythoncentral.io | 1.36% | 35.53x |
| techiedelight.com | 2.03% | 35.18x |
| includehelp.com | 1.05% | 34.45x |
| pythonforbeginners.com | 1.17% | 33.55x |
| pynative.com | 1.09% | 32.94x |
| unix.com | 1.48% | 32.31x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Web attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Coders & Developers audience is Data Analysis & Scripting.
| Content Affinity | Composition | Index |
| Data Analysis & Scripting | 12.21% | 26.61x |
| International Travel | 1.42% | 19.16x |
| Technology News | 18.72% | 18.29x |
| Startup Investment | 1.42% | 16.77x |
| Australia & New Zealand Media | 1.42% | 16.77x |
| Studio & Franchise Video Game Players | 2.03% | 16.52x |
| MBA Education | 0.81% | 15.97x |
| Routers, Switches & Networking | 3.97% | 15.97x |
| Music Production | 1.83% | 15.68x |
| Computers & Accessories | 12.92% | 15.06x |
Composition Percentage:
The overlap percentage between the Coders & Developers audience and the Content Affinity attribute.
Index: A comparison of the Coders & Developers audience to the internet population.
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DEMOGRAPHICS
The Coders & Developers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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