Dstillery Audiences

COFFEE CHAIN SHOPPERS

Audience Size: 1.6 Million Devices

Explore the Coffee Chain Shoppers Audience

Below you'll find more information about the Coffee Chain Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Coffee Chain Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Coffee Chain Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Coffee Chain Shoppers audience is San Diego Activities Researchers.

Interest Composition Index
San Diego Activities Researchers 35.31% 60.58x
Mens Business Clothes Shoppers 33.29% 59.92x
Tutoring Resources Researchers 37.19% 58.95x
Sporting Goods Shoppers 30.25% 58.61x
Audio Book Listeners 28.94% 57.71x
Running Enthusiasts 27.06% 57.40x
Home Custom Bedroom Decorators 26.77% 57.30x
Custom Home Lighting Shoppers 26.77% 57.30x
Vacation Rental Accommodation Researchers 32.27% 56.53x
Executive Travelers 29.81% 55.64x
Composition Percentage: The overlap percentage between the Coffee Chain Shoppers audience and the Interest attribute.
Index: A comparison of the Coffee Chain Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Coffee Chain Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Coffee Chain Shoppers audience is Maurices.

Location Composition Index
Maurices 0.03% 3.21x
Aeropostale 0.01% 1.94x
Victoria's Secret 0.01% 1.65x
Old Navy 0.01% 1.50x
Carhartt 0.09% 1.41x
Composition Percentage: The overlap percentage between the Coffee Chain Shoppers audience and the Location attribute.
Index: A comparison of the Coffee Chain Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Coffee Chain Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Coffee Chain Shoppers audience is starbucks.com.

Website Composition Index
starbucks.com 1.29% 23.30x
culvers.com 1.57% 21.77x
imdb.com 3.52% 21.39x
radaris.com 1.39% 19.99x
choicehotels.com 1.04% 19.65x
traderjoes.com 1.84% 19.46x
hilton.com 5.59% 18.89x
overstock.com 2.76% 17.86x
officedepot.com 6.72% 17.86x
ewg.org 1.03% 17.83x
Composition Percentage: The overlap percentage between the Coffee Chain Shoppers audience and the Web attribute.
Index: A comparison of the Coffee Chain Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Coffee Chain Shoppers audience is Career Cluster A.

Content Affinity Composition Index
Career Cluster A 4.92% 24.27x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 2.89% 22.23x
Personal Finance Researchers 2.32% 21.70x
Furniture Shopping 5.07% 21.57x
Smart Travel 1.88% 21.50x
Public Policy Media 1.59% 20.72x
Travel Adventure 5.50% 20.29x
Women Shoppers 2.32% 19.72x
Holiday Gifts 0.08% 18.50x
Appliances & Reviews 9.26% 17.71x
Composition Percentage: The overlap percentage between the Coffee Chain Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Coffee Chain Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Coffee Chain Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female