Dstillery Audiences

COFFEE LOVERS

Audience Size: 2 Million Devices

Explore the Coffee Lovers Audience

Below you'll find more information about the Coffee Lovers audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Coffee Lovers audience.

Dstillery Crafted Audiences

INTERESTS

The Coffee Lovers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Coffee Lovers audience is Orlando Activities Researchers.

Interest Composition Index
Orlando Activities Researchers 26.68% 31.54x
Boston Trip Planners 29.37% 30.51x
Online Health Researchers 28.19% 30.05x
Auto Insurance Shoppers 31.81% 29.56x
Breast Cancer Fund Raisers 27.97% 29.31x
Cholesterol Researchers 25.79% 28.95x
Home Custom Bedroom Decorators 22.42% 28.81x
Custom Home Lighting Shoppers 22.42% 28.81x
Medical Advice Researchers 25.67% 27.65x
Tax Filers 32.77% 27.20x
Composition Percentage: The overlap percentage between the Coffee Lovers audience and the Interest attribute.
Index: A comparison of the Coffee Lovers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Coffee Lovers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Coffee Lovers audience is Dressbarn.

Location Composition Index
Dressbarn 0.02% 1.52x
Talbots 0.02% 1.51x
J. Crew 0.01% 1.36x
Eddie Bauer 0.01% 1.35x
Gap 0.02% 1.30x
Gymboree 0.02% 1.19x
Lane Bryant 0.02% 1.15x
Mens Wearhouse 0.03% 1.15x
Old Navy 0.04% 1.13x
Hollister 0.01% 1.10x
Composition Percentage: The overlap percentage between the Coffee Lovers audience and the Location attribute.
Index: A comparison of the Coffee Lovers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Coffee Lovers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Coffee Lovers audience is myrecordjournal.com.

Website Composition Index
myrecordjournal.com 1.00% 29.39x
healthnfitness.net 2.26% 28.87x
wbng.com 7.29% 28.54x
midhudsonnews.com 2.06% 27.41x
paweatheraction.com 2.66% 27.35x
rep-am.com 1.73% 27.07x
cvs.com 5.73% 25.66x
rimonthly.com 1.11% 24.75x
concordmonitor.com 2.22% 24.51x
universalhub.com 1.46% 24.28x
Composition Percentage: The overlap percentage between the Coffee Lovers audience and the Web attribute.
Index: A comparison of the Coffee Lovers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Coffee Lovers audience is Custom Gifts.

Content Affinity Composition Index
Custom Gifts 0.07% 18.02x
Illinois 0.05% 17.88x
Institutional Investing 0.05% 16.79x
Online Games 4.18% 16.15x
Pool Cleaning 0.04% 15.99x
Hudson Valley New York Media 8.22% 15.81x
Vitamin Shoppers 0.06% 15.39x
New York City Real Estate Research Cluster 8.29% 14.46x
Pharmacy 0.24% 13.96x
Party Suppliers 0.06% 13.64x
Composition Percentage: The overlap percentage between the Coffee Lovers audience and the Content Affinity attribute.
Index: A comparison of the Coffee Lovers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Coffee Lovers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female