Dstillery Audiences

COLD AND FLU PREVENTION RESEARCHERS

Audience Size: 2.8 Million Devices

Explore the Cold and Flu Prevention Researchers Audience

Below you'll find more information about the Cold and Flu Prevention Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Cold and Flu Prevention Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Cold and Flu Prevention Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cold and Flu Prevention Researchers audience is Heart Surgery Researchers.

Interest Composition Index
Heart Surgery Researchers 37.58% 42.73x
Retired Health Insurance Researchers 31.76% 38.31x
As Seen on TV Shoppers 39.39% 37.07x
Retired Assisted Living Shoppers 32.60% 36.53x
Foot Pain Sufferers 34.53% 36.43x
Budget Grocery Shoppers 29.88% 36.04x
Ice Cream Shoppers 34.36% 35.85x
Medical Consultation Researchers 36.02% 35.78x
Retired Budget Healthcare Shoppers 30.91% 35.27x
Pain Medication Users 38.51% 35.21x
Composition Percentage: The overlap percentage between the Cold and Flu Prevention Researchers audience and the Interest attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cold and Flu Prevention Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cold and Flu Prevention Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.28% 1.24x
Mens Wearhouse 0.45% 1.21x
Dressbarn 0.04% 1.10x
Buckle 0.08% 1.08x
Talbots 0.03% 1.08x
Chicos 0.04% 1.07x
Lane Bryant 0.04% 1.03x
Coach 0.04% 1.01x
The Childrens Place 0.03% 1.00x
American Eagle Outfitters 0.03% 1.00x
Composition Percentage: The overlap percentage between the Cold and Flu Prevention Researchers audience and the Location attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Cold and Flu Prevention Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Cold and Flu Prevention Researchers audience is theraflu.com.

Website Composition Index
theraflu.com 2.91% 79.30x
livinghealthier.info 1.73% 64.79x
mychronicmigraine.com 1.40% 57.23x
beefitswhatsfordinner.com 1.05% 56.24x
ehealthme.com 1.21% 54.45x
asseenontvandbeyond.com 1.46% 53.18x
abreva.com 1.98% 50.02x
familydoctor.org 4.78% 48.33x
boxofficeticketsales.com 1.86% 47.26x
mayfieldclinic.com 1.16% 47.02x
Composition Percentage: The overlap percentage between the Cold and Flu Prevention Researchers audience and the Web attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cold and Flu Prevention Researchers audience is As Seen On TV Products.

Content Affinity Composition Index
As Seen On TV Products 0.19% 28.51x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 1.71% 26.72x
Discount Shopping 6.81% 21.60x
Celebrity Gossip 4.49% 20.60x
Food Cluster 5.57% 19.83x
Reproductive Health 6.12% 18.88x
Nutrition & Diabetic Living 1.40% 18.35x
Low Budget Shoppers 2.51% 18.27x
Vitamin Shoppers 8.91% 18.23x
Health Issues Cluster 22.62% 18.02x
Composition Percentage: The overlap percentage between the Cold and Flu Prevention Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cold and Flu Prevention Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female