Explore the Cold and Flu Prevention Researchers Audience
Below you'll find more information about the Cold and Flu Prevention Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Cold and Flu Prevention Researchers audience.
INTERESTS
The Cold and Flu Prevention Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cold and Flu Prevention Researchers audience is As Seen on TV Shoppers.
| Interest | Composition | Index |
| As Seen on TV Shoppers | 43.65% | 22.84x |
| Deodorant Shoppers | 39.22% | 22.82x |
| Pain Medication Users | 41.15% | 22.05x |
| Arthritis Sufferers | 40.76% | 21.66x |
| Retired Health Insurance Researchers | 33.60% | 21.63x |
| Joint Pain Sufferers | 42.44% | 21.23x |
| Medical Consultation Researchers | 36.84% | 21.15x |
| Sinus Researchers | 32.89% | 21.11x |
| Ice Cream Shoppers | 39.22% | 20.51x |
| Retired Assisted Living Shoppers | 33.34% | 20.30x |
Composition Percentage:
The overlap percentage between the Cold and Flu Prevention Researchers audience and the Interest attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
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APPAREL RETAILERS
The Cold and Flu Prevention Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cold and Flu Prevention Researchers audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 1.43x |
| Lane Bryant | 0.04% | 1.31x |
| Chicos | 0.04% | 1.11x |
| Aeropostale | 0.03% | 1.10x |
| Carhartt | 0.19% | 1.06x |
| Dressbarn | 0.04% | 0.99x |
| Old Navy | 0.05% | 0.98x |
| Michael Kors | 0.02% | 0.96x |
| Kate Spade | 0.02% | 0.96x |
| The Childrens Place | 0.04% | 0.94x |
Composition Percentage:
The overlap percentage between the Cold and Flu Prevention Researchers audience and the Location attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
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WEBSITES
The Cold and Flu Prevention Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Cold and Flu Prevention Researchers audience is whopneu.com.
| Website | Composition | Index |
| whopneu.com | 0.18% | 87.63x |
| theraflu.com | 4.22% | 67.89x |
| robitussin.com | 0.72% | 65.87x |
| ppt-health.com | 0.02% | 60.39x |
| enbrel.com | 0.77% | 57.49x |
| coldeeze.com | 0.34% | 54.66x |
| dymista.com | 0.12% | 54.53x |
| tamiflu.com | 0.12% | 53.85x |
| emuaid.com | 0.22% | 53.52x |
| mitoe.com | 0.06% | 53.17x |
Composition Percentage:
The overlap percentage between the Cold and Flu Prevention Researchers audience and the Web attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cold and Flu Prevention Researchers audience is As Seen On TV Products.
| Content Affinity | Composition | Index |
| As Seen On TV Products | 0.25% | 21.81x |
| Health Issues Cluster | 20.27% | 19.77x |
| Assorted Topics #11631 (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 1.94% | 19.56x |
| Celebrity Gossip | 5.24% | 14.82x |
| Food Cluster | 5.90% | 14.68x |
| Discount Shopping | 9.62% | 14.50x |
| Nutrition & Diabetic Living | 1.50% | 14.46x |
| Vitamin Shoppers | 9.52% | 13.94x |
| Reproductive Health | 7.51% | 13.21x |
| Natural & Healthy Living Researchers | 1.27% | 12.99x |
Composition Percentage:
The overlap percentage between the Cold and Flu Prevention Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
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DEMOGRAPHICS
The Cold and Flu Prevention Researchers audience resonates most for the following age and income brackets.
Age
25-34
Income
$25,000-$49,999
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