Explore the Cold and Flu Prevention Researchers Audience
Below you'll find more information about the Cold and Flu Prevention Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Cold and Flu Prevention Researchers audience.
INTERESTS
The Cold and Flu Prevention Researchers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cold and Flu Prevention Researchers audience is Retired Health Insurance Researchers.
| Interest | Composition | Index |
| Retired Health Insurance Researchers | 33.08% | 21.47x |
| As Seen on TV Shoppers | 41.91% | 21.19x |
| Arthritis Sufferers | 37.37% | 21.10x |
| Pain Medication Users | 38.95% | 20.98x |
| Deodorant Shoppers | 40.79% | 20.96x |
| Joint Pain Sufferers | 41.40% | 20.53x |
| Retired Assisted Living Shoppers | 31.18% | 20.45x |
| Ice Cream Shoppers | 36.45% | 20.44x |
| Medical Consultation Researchers | 36.58% | 20.26x |
| Retired Budget Healthcare Shoppers | 32.36% | 20.06x |
Composition Percentage:
The overlap percentage between the Cold and Flu Prevention Researchers audience and the Interest attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
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APPAREL RETAILERS
The Cold and Flu Prevention Researchers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cold and Flu Prevention Researchers audience is Belk.
| Location | Composition | Index |
| Belk | 0.02% | 1.30x |
| LL Bean | 0.01% | 1.25x |
| Ann Taylor | 0.17% | 1.23x |
| Carhartt | 0.23% | 1.10x |
| Lane Bryant | 0.04% | 1.03x |
| Dressbarn | 0.04% | 0.98x |
| Talbots | 0.05% | 0.98x |
| Banana Republic | 0.06% | 0.96x |
| Ralph Lauren | 0.01% | 0.96x |
| Hugo Boss | 0.02% | 0.93x |
Composition Percentage:
The overlap percentage between the Cold and Flu Prevention Researchers audience and the Location attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
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WEBSITES
The Cold and Flu Prevention Researchers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Cold and Flu Prevention Researchers audience is theraflu.com.
| Website | Composition | Index |
| theraflu.com | 4.06% | 80.34x |
| livinghealthier.info | 2.07% | 58.80x |
| azoproducts.com | 1.21% | 53.28x |
| beefitswhatsfordinner.com | 1.43% | 52.65x |
| wow.com | 1.09% | 49.76x |
| ehealthme.com | 1.60% | 49.32x |
| houseofbeautyworld.com | 1.12% | 48.99x |
| breatheright.com | 1.17% | 47.71x |
| prayers-for-special-help.com | 1.09% | 47.65x |
| mychronicmigraine.com | 1.78% | 47.48x |
Composition Percentage:
The overlap percentage between the Cold and Flu Prevention Researchers audience and the Web attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cold and Flu Prevention Researchers audience is As Seen On TV Products.
| Content Affinity | Composition | Index |
| As Seen On TV Products | 0.23% | 20.47x |
| Assorted Topics #11631 (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) | 1.88% | 18.91x |
| Health Issues Cluster | 19.29% | 17.72x |
| Nutrition & Diabetic Living | 1.48% | 14.78x |
| Food Cluster | 5.83% | 14.67x |
| Celebrity Gossip | 5.06% | 14.37x |
| Discount Shopping | 8.34% | 14.27x |
| Vitamin Shoppers | 9.25% | 13.86x |
| Reproductive Health | 7.18% | 13.27x |
| Disease Cluster | 4.43% | 13.03x |
Composition Percentage:
The overlap percentage between the Cold and Flu Prevention Researchers audience and the Content Affinity attribute.
Index: A comparison of the Cold and Flu Prevention Researchers audience to the internet population.
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DEMOGRAPHICS
The Cold and Flu Prevention Researchers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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