Dstillery Audiences

COLLEGE ASPIRANTS

Audience Size: 2 Million Devices

Explore the College Aspirants Audience

Below you'll find more information about the College Aspirants audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the College Aspirants audience.

Dstillery Crafted Audiences

INTERESTS

The College Aspirants audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the College Aspirants audience is Parents of Teenagers Going to College.

Interest Composition Index
Parents of Teenagers Going to College 43.77% 35.23x
Tutoring Resources Researchers 33.19% 34.38x
Immigration Resource Researchers 31.33% 27.20x
Immigration Policy Researchers 31.33% 27.20x
Ivy League College Researchers 14.11% 26.51x
History Buffs 24.84% 25.95x
Harvard University Fans 16.13% 25.64x
Online Education Resource Researchers 25.59% 25.14x
College Students 21.56% 24.31x
Government Student Loan Researchers 34.89% 23.01x
Composition Percentage: The overlap percentage between the College Aspirants audience and the Interest attribute.
Index: A comparison of the College Aspirants audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The College Aspirants audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the College Aspirants audience is Coach.

Location Composition Index
Coach 0.01% 2.22x
Lululemon 0.01% 2.17x
Talbots 0.02% 2.04x
Gap 0.02% 2.02x
Jos A. Bank Clothiers 0.02% 1.94x
Forever 21 0.01% 1.93x
Michael Kors 0.01% 1.75x
H&M 0.01% 1.71x
Chicos 0.02% 1.66x
J. Crew 0.01% 1.64x
Composition Percentage: The overlap percentage between the College Aspirants audience and the Location attribute.
Index: A comparison of the College Aspirants audience to the internet population.
Dstillery Web Insights

WEBSITES

The College Aspirants audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the College Aspirants audience is collegeconfidential.com.

Website Composition Index
collegeconfidential.com 15.48% 63.19x
act.org 2.09% 51.00x
collegexpress.com 3.31% 45.63x
studypoint.com 1.71% 44.90x
road2college.com 1.58% 39.28x
slader.com 2.73% 38.50x
studentscholarships.org 1.40% 36.72x
greekrank.com 2.46% 30.08x
educationcorner.com 1.71% 29.88x
cuny.edu 1.01% 27.91x
Composition Percentage: The overlap percentage between the College Aspirants audience and the Web attribute.
Index: A comparison of the College Aspirants audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the College Aspirants audience is College Planning.

Content Affinity Composition Index
College Planning 8.46% 43.15x
MBA Education 0.69% 29.81x
Higher Education 0.09% 23.89x
College Greek Life 0.37% 23.43x
Education Cluster 0.20% 19.79x
New England Universities 1.55% 18.76x
Historical Information - Museums & Libraries 1.58% 18.30x
Science Education & Academia 0.29% 16.40x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.15% 15.76x
Lacrosse College Athletics 0.14% 15.75x
Composition Percentage: The overlap percentage between the College Aspirants audience and the Content Affinity attribute.
Index: A comparison of the College Aspirants audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The College Aspirants audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male