Explore the College Professors Audience
Below you'll find more information about the College Professors audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the College Professors audience.
INTERESTS
The College Professors audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the College Professors audience is Harvard University Fans.
| Interest | Composition | Index |
| Harvard University Fans | 55.61% | 26.46x |
| Liberal Think Tank Readers | 53.24% | 24.94x |
| Teachers | 52.68% | 24.58x |
| College Students | 50.82% | 24.39x |
| Immigration Resource Researchers | 49.18% | 23.41x |
| Immigration Policy Researchers | 49.17% | 23.41x |
| Yale University Fans | 53.17% | 23.35x |
| Executive and C-Suite | 39.17% | 22.47x |
| Nature and Outdoors Book Readers | 39.13% | 21.81x |
| Tutoring Resources Researchers | 49.19% | 21.55x |
Composition Percentage:
The overlap percentage between the College Professors audience and the Interest attribute.
Index: A comparison of the College Professors audience to the internet population.
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APPAREL RETAILERS
The College Professors audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the College Professors audience is REI.
| Location | Composition | Index |
| REI | 0.02% | 1.58x |
| Urban Outfitters | 0.05% | 1.57x |
| Patagonia | 0.01% | 1.53x |
| American Apparel | 0.03% | 1.52x |
| Uniqlo | 0.02% | 1.48x |
| J. Crew | 0.05% | 1.43x |
| The North Face | 0.02% | 1.42x |
| Bonobos | 0.01% | 1.38x |
| Madewell | 0.02% | 1.38x |
| Free People | 0.02% | 1.34x |
Composition Percentage:
The overlap percentage between the College Professors audience and the Location attribute.
Index: A comparison of the College Professors audience to the internet population.
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WEBSITES
The College Professors audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the College Professors audience is chronicle.com.
| Website | Composition | Index |
| chronicle.com | 16.00% | 39.46x |
| chroniclevitae.com | 1.97% | 35.95x |
| emeraldinsight.com | 1.58% | 33.64x |
| diverseeducation.com | 1.46% | 33.53x |
| edweek.org | 3.59% | 33.37x |
| nea.org | 5.94% | 33.25x |
| insidehighered.com | 20.61% | 32.60x |
| princeton.edu | 1.71% | 32.44x |
| dukeupress.edu | 1.54% | 32.33x |
| pewresearch.org | 1.30% | 31.94x |
Composition Percentage:
The overlap percentage between the College Professors audience and the Web attribute.
Index: A comparison of the College Professors audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the College Professors audience is Education Cluster.
| Content Affinity | Composition | Index |
| Education Cluster | 10.89% | 25.54x |
| School Curriculum | 8.65% | 20.91x |
| Philanthropy - Nonprofits | 0.95% | 20.11x |
| Social & Demographic Trends | 1.53% | 19.85x |
| Youth Educational Resources | 2.03% | 18.14x |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 0.77% | 17.97x |
| University Press | 6.60% | 17.96x |
| MBA Education | 7.09% | 17.93x |
| Law School Research Cluster | 0.39% | 17.76x |
| Online Learning | 0.15% | 17.61x |
Composition Percentage:
The overlap percentage between the College Professors audience and the Content Affinity attribute.
Index: A comparison of the College Professors audience to the internet population.
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DEMOGRAPHICS
The College Professors audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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